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GROUP 14
ANKIT MITTAL 1402016
ARPIT SINGH 1402025
DIPRONIL MONDAL 1402052
DIVYANSHU JOIYA 1402054
Brief about the Case
Current Scenario:
32 stores each in Illinios & Arizona.
Illinios’ store sells an average of 50,000 units a year and
Arizona’s store sell 10,000 units from each supplier.
Direct Shipping model used in Illinois and LTL shipping in Arizona
to keep inventory low.
Savings = $ 768,000
How should Ellen structure distribution
from suppliers to the stores in Illinois.
What annual savings can she expect?
Milk Run Using Small Trucks (Full)
Number of stops / truck 10 Batch size / product /
store = 1,000
Average inventory at store / product= 500
Number of shipments / store / year = 10
Truck cost / retail store / supplier /year = $ 2,500
Total truck cost / year = $ 640,000
Holding cost / retail store / supplier = $ 500
Total holding cost / year= $ 128,000
Total holding and truck cost = $ 768,000
Savings = $576,000
What changes in the distribution network
(if any) would you suggest as both
markets grow?
As Illinois grows, one would expect to see the
number of stores aggregated on to a single truck
to decrease. If demand quadruples from current
levels, the optimal number of stores per milk run
decreases from 4 to 2.
As Arizona grows, one would first expect the need
for intermediate facilities to diminish. This may
require a significant increase in demand given
the high transportation cost from suppliers to
Arizona. According to our understanding of the
case the intermediate facility stays optimal until
the demand at Arizona increases by a factor of 4
relative to current levels.
THANK YOU