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Module Applied Economics !ST Sem
Module Applied Economics !ST Sem
Module : Week 1 -4
Name:______________________
Year: _________ Section:______________
_
APPLIED ECONOMICS 1
*Microeconomics: focuses on the behavior of individual economic units and the functioning of
markets. Its perspective focuses on parts of the economy: individuals, firms, and industries.
1. Consumers
• Consume goods and services /offer production factors
• Maximize utility
2. Producers
APPLIED ECONOMICS 2
Capital or capital goods are capital – the money that companies used to buy resources; manmade
objects like machinery, equipment, and chemicals that are used in production. For example, capital
goods include industrial and commercial buildings. A commercial aircraft is example of a capital good.
Entrepreneurship as a Factor of Production
Entrepreneurship develops an idea into a business. An entrepreneur combines the other three factors
of production to add to supply. The most successful entrepreneurs are innovative and risk-takers. The
income entrepreneurs earn is profits.
Characteristics of Resources:
1.Scarcity: insufficient resources to supply all the desires and needs of individuals.
In the production of goods and services; there are issues that economics may encounter:
these include: for Land – inadequate land and natural resources; polluted areas; overcrowded
spaces; for Labor – unskilled workforce; mismatch of jobs; for capital – low quality of
equipment/machines; insufficient fund/capital; and for entrepreneurship – Inadequate training of
entrepreneurs; limited opportunity; scarcity of great ideas but many
competitors in the market.
2.Multiple use: Resources can have more than one possible use. For example, a plot of
land can be used to plant coffee or to build a factory.
3.Partially replaceable: one resource can replace another in the production of a good or
service (e.g., replace manual labor with technology).
APPLIED ECONOMICS 4
Economics as a Social Science and Applied Science in Terms of Nature and Scope
Activity No. 1 Direction: Let us check your knowledge to our topic. Kindly arrange
the following words. These are the terms you commonly encounter when you make
decisions of going to the market. Examples of these items are given on the right column.
Activity 2: Direction: Kindly choose the letter of the correct answer. Write your answer on the space
provided.
______1. The physical effort of the manpower to produce the protective devices of the frontliners
describes which factor of production?
a) Land b) Capital c) Labor d) Entrepreneur
______2. The great ideas, concepts and drive of the production managers to produce something new
describe which factor of production?
a) Land b) Capital c) Labor d) Entrepreneur
_______3. The computers of the production manager in an office are what kind of goods or products?
a) Consumer goods b) Either consumer goods or capital goods
c) Capital goods d) Economic goods
_____6. As a citizen of Manila, determine which is NOT TRUE of the economic activities
that have been observed in your locality:
a) Everyone has experienced buying limited supply of commodities
b) Everyone has inadequate supply of hygienic materials and protective devices
c) Some citizens have suffered from changes in the pandemic protocols of the government
d) The people in Manila have freely enjoyed traveling from one place to other.
APPLIED ECONOMICS 5
_____7. Which of the following has NOT observed in the community during the ECQ in
the same locality?
a) Everyone enjoyed shopping in the market
b) Unemployment in the community was sharply experienced
c) Prices of commodities suddenly increased
d) The people in Manila were reluctant of the pandemic protocols.
Directions: Please perform independently. Pick all the goods and classify them accordingly.
Your mother went to the market to shop goods for the family. She purchased the following
goods. Canned goods; bread; sacks of rice; meat; vegetables; toothpaste; bath soaps; perfumes;
wrist watch; aircon to ventilate her store and coffee maker for her store.
Consumer good Industrial goods Essential Goods Luxury goods Economic goods
Activity no.4: Directions: Determine which factor of production is needed in the following problem
1. The ABM Manufacturing Co. hired a gardener. He uses a lawn mower for landscaping. Which
factor of production would you consider this machine?
Answer:____________________________________________
2. The owner of the company withdrew cash for the salaries of the employees. Which factor of
production would you consider cash on hand?
Answer:____________________________________________
3. The top manager of the firm said “the great ideas, concepts and emotional determination of a
person to produce something that consumers want to buy” is very important for the company. What
factor of production describes the ability to create great ideas?
Answer:____________________________________________
4. The farmers planted pineapple cuttings in the vacant area located in their locality. Which factor of
production would you consider a pineapple plantation?
Answer:____________________________________________
APPLIED ECONOMICS 6
Name____________________________ Year/Section___________________
Activity no.6: Direction: Listed below are the resources for production of goods and services.
Please list down the economic issues to each resource of production that may harm the economy.
Choose your answer from the box below.
APPLIED ECONOMICS 7
Applied Economics seeks to solve the problems on scarcity. This happens when human wants for
goods and services exceed the available supply. In a modern economy, it is evident that a division of labor
happens when people earn income by specializing in what they produce. They will use that income to
purchase the products they need or want every day (BC Campus 2020).
Also, in the division of labor, it allows workers and firms to produce more. This is because: a)
agents focus on areas of advantage due to natural factors and skill levels; b) the agents learn and invent;
c) the agents take advantage of economies of scale. Division and specialization of labor only work when
individuals can purchase what they do not produce in markets. Applied economics then helps you
understand the basic problems facing the world today. It helps you become a well-rounded thinker. And
most importantly, it prepares you to be a good citizen.
Let’s analyze this passage. This will help you understand our new topic on the basic economic issues
and problems in the production of goods and services. Are you ready? If yes, you may now analyze
the situation.
Problem 1 You read about a traveling situation in which some airline passengers seem to get a “fast
pass” through security and move effortlessly through the boarding process, while other passengers
are waiting in long lines. In this example, the travelers who are moving quickly through the boarding
process are probably:
b) Passengers who value time and convenience and are willing to pay additional fees for the
privileges and other services
c) Loyal passengers whom they knew beforehand in which line to go to avoid delays and
inconveniences
Economics can be a tool to solve economic problems on the production of goods and services.
Production is the process by which resources are transformed into useful forms. Resources are
things provided by nature that can be used directly or indirectly to satisfy human needs.
The basic economic problems on production includes: what to produce, whom to produce,
how to produce and what provisions on production for economic growth.
Utility and Application of Applied Economics to Solve Economic Issues and Problems
Directions: Please read and answer the following sentences. Fill in the Blanks.
Among nations, these are the common economic problems on production of goods and services:
a)__________________; b)_______________________; c) ________________;
d) __________________.
Part 1: Please read and analyze the questions carefully. 1) What do you think were the resources
used to produce the products (dresses)? 2) What were the issues/problems in the production of the
products?
APPLIED ECONOMICS 11
Direction: Read the following statements carefully. Please write the correct answer on the space
provided.
_____1. Scarcity of resources in your locality (Manila) is evident. Only available are fabrics, electric
sewing machines and skilled workers. The government said, you are only allowed to work from home
to be safe and free from infection of viruses. Which items most likely you need to produce?
_____2. Manila is ranked 2nd in the most cases of COVID patients in Metro Manila. The city needs
urgent services of the medical frontliners in curing the increasing number of patients. There is scarcity
in the raw materials for production. To whom would you produce first the available resources?
_____3. There is an urgent need of PPEs by the medical frontliners in the City of Manila due
increasing number of COVID patients every day. Which is not true of producing the products (PPEs)?
_____4. The ABM Manufacturing Company decides to produce more on liquid soap than bar soap to
supply the growing demands in the market. It solves issues on:
Directions: You may collaborate and communicate with your friends and family members in doing the
tasks. Currently, we are dealing with scarcity on units of bicycles. Below is a framework showing the
solution on how to deal with economic issues on meeting the products.
Question: As an agent of the economy, how will you deal with this scarcity? Choices are given
below. Place them in their proper columns as to economic growth; and improve the use of available
resources and reduce expectations.
3. ________________ Income inequality is the gap in income that exists between the rich and the
poor customers willing to buy the same products.
5. _________________The Build Build Build Program by the government aims to help improve the
infrastructure projects and other programs of the country.
Activity no. 5 : Multiple Choice. Choose the letter of the correct answer.
_____2. Economists point out that scarcity must be addressed to protect the
_____3. What two factors contribute to scarcity in the production of goods and services?
_____4. If there is scarcity in public transportation, what should the learners do?
Economics helps us solve the problem on excess supply and excess demand, and lead it to a
balanced supply and demand. In our needs, we do not want oversupply. It means wastage of income.
For entrepreneurs, it is not efficient if their stocks or supplies are greater than the actual demand. It is
a loss not revenue.
In economics, there are terms that you must learn to understand the better market situations. A
demand or the amount of good or service consumers are willing to purchase at each price. If
customers cannot pay for it, there is no effective demand. Price is what a buyer pays for a unit of the
specific good or service. The total number of units purchased at that price is called the quantity
demanded.
The law of supply and demand explains the interaction between the sellers of a product and
the buyers. It shows the relationship between the availability of a particular product and the desire (or
demand) for that product has on its price.
REMEMBER:
A demand curve shows the relationship between quantity demanded and price in a given
market on a graph.
The law of demand states that a higher price typically leads to a lower quantity demanded.
A supply curve shows the relationship between quantity supplied and price on a graph.
The law of supply says that a higher price typically leads to a higher quantity supplied.
The equilibrium price and equilibrium quantity occur where the supply and demand curves
cross.
The equilibrium occurs where the quantity demanded is equal to the quantity supplied.
If the price is below the equilibrium level, then the quantity demanded will exceed the quantity
supplied.
Excess demand or a shortage will exist. If the price is above the equilibrium level, then the
quantity supplied will exceed the quantity demanded.
APPLIED ECONOMICS 18
Activity no.1
PART I. GRAPH ANALYSIS
Directions: Please analyze the graph and answer the questions below.
a) Locate the equilibrium point on the demand and supply graph. Put a point on the graph
b) If the price is above the equilibrium level, what could you predict with the demand and
supply?______________________
c) If below the equilibrium point what could you predict with the demand and supply?
__________________________
Directions: Let’s analyze this passage. This will help you understand our new topic on demand,
supply and equilibrium. Please read carefully the
Supply, Demand and Marriage
By Robert H. Frank
In some cultures, romance isn’t nearly as important as cash when it comes to choosing a marriage
partner. And even when money plays no explicit role in selecting a mate, courtship customs are
governed by the venerable economic model of supply and demand. Under the dowry system in
India, for example, parents of older brides would typically pay more to prospective grooms. Men
with better jobs would receive larger payments, too. In short, there really is a marriage market in
many countries around the world, and economic principles apply to it. In markets with a
preponderance of women seeking partners, the terms of trade shift in favor of men. If more men are
seeking partners, the reverse is true.
https://www.nytimes.com/2011/08/07/business/economy/marriage-and-the-law-of-supply
anddemand.html
passage and answer the question below.
1. Under the dowry system in India, a market with more women seeking partners, the trade shift
favors the men. What law or economic principle is applicable?
______________________________________________________________________.
_______________________________________________________________________
2. In the same system, men with better jobs receive larger payments. What economic principle is
applicable to this situation? Justify your answer.
_______________________________________________________________________
_______________________________________________________________________
B. Directions: Read the sentences carefully. Write the letter of the correct answer.
_____6. An increase in the price of electricity bill will force you to:
a. increase your demand for kerosene heaters and coal.
b. increase your demand for light bulbs and aircon.
c. increase your demand for stereos and videokes.
d. increase your demand for TVs and use of gadgets.
_____10. If Toyota firm is producing a car faster than people want to buy, there is
a. an excess supply of car and price can be expected to decrease.
b. an excess supply of car and price can be expected to increase.
c. an excess demand of car and price can be expected to decrease.
d. an excess demand and price can be expected to increase.
Activity no. 7: Solving Problem and Critical Thinking Analysis
APPLIED ECONOMICS 24
Directions: Analyze the problem carefully. In December, the price of ―hamon‖ rises and the number
of ―hamon sold also rises. Is this a violation of the law of demand? Justify your answer.
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Our case today can be compared to our topic. Let us understand that everything has
limitations in our consumption –our basic needs like food, shelter and water. Even our consumption
on the mode of transportation has limitation.
The challenge to us, consumers, is how we make use of our initiative, and utilize our income
to satisfy our demands at the most affordable prices; for the sellers to supply the needs of the
consumers while making profit; for the government to legislate the economy while helping all the
agents and to protect the monetary and fiscal transactions.
As a consumer, how can you sustain your needs (basic commodities) despite the challenges in
increased price of these items in the market?
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APPLIED ECONOMICS 25
Let us find out more about the price system. We have learned that demand is the willingness
of the consumers to buy goods and services. In economics, the willingness to buy goods and services
should be accompanied by the ability to buy, also called the “purchasing power”. This is referred to as
an effective demand (source: Investopedia).
APPLIED ECONOMICS 26
Let us learn more! The prices of goods that we encounter every day to the things we buy plays
a crucial role in determining an efficient distribution of resources in a market system. The prices will
help us to make every day economic decisions about our needs and desires. They are the indications
of the acceptance of a product; the more popular the product, the higher the price that can be
charged.
APPLIED ECONOMICS 27
Price elasticity measures the responsiveness of the quantity demanded or supplied of a good
to a change in its price. Elasticity can be described as: a) elastic or very responsive and b) unit
elastic, or inelastic or not very responsive. (source: Investopedia)
Elastic demand or supply curve indicates that quantity demanded or supplied respond to
price changes in a greater than proportional manner.
Inelastic demand or supply curve is one where a given percentage change in price will
cause a smaller percentage change in quantity demanded or supplied.
Unitary elasticity means that a given percentage changes in price leads to an equal
percentage change in quantity demanded or supplied.
*The mathematical value is negative. A negative value indicates an inverse relationship between price and
the quantity demanded. But the negative sign is ignored (Judge, S. 2020).
a) Elastic Demand (PED > 1) - the percentage change in price brings about a more than
proportionate change in quantity demanded.
When the percentage change in quantity demanded is greater than the percentage change in
price, and the coefficient of the elasticity is greater than 1.
Example real estate- housing - There are many different housing choices. People may live in
a townhouses, condos, apartments, or resorts. The options make easy for people to not pay more
than they demand.
b) Inelastic Demand (coefficient of the elasticity is less than 1) – is when an increase in price
causes a smaller % fall in demand.
When the percentage change in quantity demanded is less than the percentage change in price, and
the coefficient of the elasticity is less than 1.
Example Gasoline – gasoline has few alternatives; people with cars consider it as a necessity and
they need to buy gasoline. There are weak substitutes, such as train riding, walking and buses. If the
price of gasoline goes up, demand is very inelastic. Other Examples: Diamonds, aircon, Iphone,
Cigarettes.
c) Unitary Elastic Demand - When the percentage change in demand is equal to the percentage
change in price, the product is said to have Unitary Elastic demand.
d) Perfectly Elastic - a small percentage change in price brings about a change in quantity
demanded from zero to infinity.
e) Perfectly Inelastic - the PED is =0 any change in price will not have any effect on the demand of
the product.
Perfectly inelastic - the percentage change in demand will be equal to zero (0)
POINT ELASTICITY
a) The midpoint elasticity is less than 1. (Ed < 1). Price reduction leads to reduction in the total
revenue of the firm.
c) Any point above the midpoint has elasticity greater than 1, (Ed > 1).
• The measure of the responsiveness of quantity to a change in price. It is the percentage change in
supply as compared to the percentage change in price of a commodity. PES = % 𝑐ℎ𝑎𝑛𝑔𝑒 𝑖𝑛 𝑞𝑢𝑎𝑛𝑡𝑖𝑡𝑦
𝑆𝑢𝑝𝑝𝑙𝑖𝑒𝑑 % 𝑐ℎ𝑎𝑛𝑔𝑒 𝑖𝑛 𝑃𝑟𝑖𝑐𝑒
APPLIED ECONOMICS 33
Agarwal, P. (2020) said, price elasticity of supply can be influenced by the following factors:
1. Marginal Cost- If the cost of producing one more unit keeps rising as output rises or marginal cost
rises rapidly with an increase in output, the rate of output production will be limited. The Price
Elasticity of Supply will be inelastic – the percentage of quantity supplied changes less than the
change in price. If Marginal Cost rises slowly, supply will be elastic.
2. Time - Over time price elasticity of supply tends to become more elastic. The producers would
increase the quantity supplied by a larger percentage than an increase in price.
3. Number of Firms - The larger the number of firms, the more likely the supply is elastic. The firms
can jump in to fill in the void in supply.
4. Mobility of Factors of Production- If factors of production are movable, the price elasticity of
supply tends to be more elastic. The labor and other inputs can be brought in from other location to
increase the capacity quickly.
5. Capacity - If firms have spare capacity, the price elasticity of supply is elastic. The firm can
increase output without experiencing an increase in costs, and quickly with a change in price.
REMEMBER:
A demand curve shows the relationship between quantity demanded and price in a given
market on a graph.
The law of demand states that a higher price typically leads to a lower quantity demanded.
A supply curve shows the relationship between quantity supplied and price
on a graph.
The law of supply says that a higher price typically leads to a higher quantity supplied.
The equilibrium price and equilibrium quantity occur where the supply and demand curves
cross.
The equilibrium occurs where the quantity demanded is equal to the quantity supplied.
If the price is below the equilibrium level, then the quantity demanded will exceed the quantity
supplied.
Excess demand or a shortage will exist. If the price is above the equilibrium level, then the
quantity supplied will exceed the quantity demanded.
Excess supply or a surplus will exist. In either case, economic pressures will push the price
toward the equilibrium level.
APPLIED ECONOMICS 34
Activity no.1 :Directions: Please analyze the graph and answer the questions below. Write your
answer on the space/s provided for each question.
3. Using the chart above, kindly describe the point where there is a
a) surplus ____________________________________
b) shortage ___________________________________
c) equilibrium in price _________________________
_____1. In the market, the price elasticity for the demand of canned goods sold by Aling Puring
Grocery Store is the:
a) ratio of the percentage change in quantity demanded for the goods to the percentage
change in its price
b) responsiveness of revenue to a change in quantity of the canned goods
c) ratio of the change in quantity demanded divided by the change in its price of the canned
goods
d) response of revenue to a change in the price
_____2. If demand for sacks of rice in Aling Puring Grocery Store is price elastic, then a:
a) rise in the price of sacks of rice will raise total revenue of the grocery
b) fall in the price of sacks of rice will raise total revenue of the store
c) fall in the price of sacks of rice will lower the quantity demanded
d) rise in the price of sacks of rice won't have any effect on total revenues
APPLIED ECONOMICS 35
______3. If the cross-price elasticity between soap bar and liquid soap commodities is 1.5,
a) the two goods are luxury goods b) the two goods are complements
c) the two goods are substitutes d) the two goods are normal goods
______4. The price elasticity of demand for a certain good tends to be:
a) smaller in the long run than in the short run
b) smaller in the short run than in the long run
c) larger in the short run than in the long run
d) unrelated to the length of time
______5. If the price elasticity of supply of cup noodles is 0.60 and the price increase by 3 percent,
then the quantity supplied for cup noodles increases by how by?
a) 0.60 percent. b) 0.20 percent c) 1.8 percent d) 18 percent
1) If there are 10 bottles of water and there are 20 students who want to drink these bottles of water,
there will be only 10 students whose demands are met while the others will not.
2. If price of canned good in the grocery store increases by 8% and the quantity demanded
decreases by 12%, what is price elasticity of demand? Is it elastic, inelastic or unitary elastic?
APPLIED ECONOMICS 36
A) What is the cross-elasticity of demand for hand soap with respect to the price of ethyl alcohol?
________________________________________________________________________________
2. If a 20% decrease in the price of international calls lead to a 35% increase in the quantity of calls
demanded, we can conclude that the demand for phone calls is:
Directions: Please read the sentences carefully. Identify the the word or phrase
that is appropriate to each item.
1. A ________________ shows the relationship between quantity demanded and price in a given
market on a graph.
2. The __________________________ states that, higher the price, the higher the quantity supplied.
4. _______________means the effect on the change in demand of one good as a result of a change
in price of related to another product.
5. __________________ those goods for which the demand rises as consumer income rises.
6. _______________the coefficient of the elasticity is less than 1; when an increase in price causes a
smaller % fall in demand.
Directions: Please conduct a survey or observe the market in your vicinity. This can make you aware
of your environments. Give examples of goods considered as elastic and inelastic. You may work
with your parents and siblings.
APPLIED ECONOMICS 38
_______1. Elasticity of demand refers to the change in demand when there is a change in another
factor such as price or income
_______2. If demand for a good or service is static even when the price changes, demand is said to
be inelastic
_______3. Examples of elastic goods include gasoline, while inelastic goods are items like canned
goods and vitamin c tablets
_______4. The law of demand states that “elasticity shows how much a good or service is demanded
relative to its movement in price”.
_______5. Inelastic demand is when a demanded quantity for masks changes by a greater
percentage compared to its percentage change in price
_______6. The opposite of a market economy is a planned economy, where investment and
production decisions are decided by the government.
_______7. Unit elastic is when a percentage change in demand equals the price.
_______8. A mango fruit with an elastic demand gets more sales when its
price drops slightly. When its price goes up, it stays longer in the box.
_______9. The demand curve shows how quantity demanded for apple responds to price changes.
The flatter the curve, the more elastic is the demand for an apple.
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