6 MOMENTS

OF TRUTH

coachbarrow@me.com www.coachbarrow.com
1. FIRST DIGITAL CONTACT

Organic
search

Reviews Website

Social
Practice
media
newsletter
channels

Practice
blog

coachbarrow@me.com
2. FIRST HUMAN CONTACT

Telephone

Journey
Front
to the
desk
surgery

Dealing
Patient
with
lounge
delays

Toilets

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3. FIRST CONSULTATION

Introductions

Next
Consultation
Steps

The Smile
Targets
Check

Dental
Health
Check

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4. TREATMENT COORDINATION

Free
Assessment

Digital
Consult
Smile
Room
Design

Options
Photography
Meeting

Supporting
Technology

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5. TREATMENT PLAN PRESENTATION

Executive
summary

Small
Narrative
print

Financial
Photography
conversation

Options

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6. END OF TREATMENT CONVERSATION

Email
address and
consents

Referral
Membership business
cards

Likes
Testimonials and
selfies

Check-ins
and reviews

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Chris offers an initial complimentary telephone consultation to any conference organiser or
prospective client, simply email his business manager phillippa@coachbarrow.com

coachbarrow@me.com www.coachbarrow.com