vbr

Area Description

Primary Sales - Target (In INR Lakhs)

Sales Effectiveness Primary Sales - Actual (In INR Lakhs)
Secondary Sales - Actual (In INR Lakhs)
Total # of outlets visited
Reach effectiveness
Total # of outlets billed
Coverage Ratio
Sales productivity Success Ratio
Sales Per Billing Outlet

Discussion Points Intiatives

Reach Billed
Sales Per outet
Activity
Visibilty
A Class retailer Joint Visit Plan for WA Sales
Smart WA Intitaive
New Reatilers Apppointment Plan
Secondary Sales Plan

Secondary Scheme Description

1 Reatilers enrolled in Chak de
2 Secondary Sales Plan thru Chak de
3 No of retailers enrollment plan in WA
4 Sales thru Secondary scheme of WA
5 No of retailers enrollment plan in Tripper
6 Sales thru Secondary scheme of MDU
7 No of retailers partiicipated in any other scheme
8 Sales thru Secondary other scheme

BTL Plan Intiatives

1 Mini etc
2 ETC
3 Reatil Day
4 Electrician Mela
5 Road Show
6 Any Other

Visibilty Plan Intiatives

1 WA Display
2 Inshop
3 GSB
4 Any others
5 Road Show
6
PTP Issues Issues
1 DSO appointement
2
3
4
5
6

Inputs from PTP

1)need brandings to be completed in stipulated times as per competitors. 2) material plates availabi
Last Month Plan jan Last Month Achievement

20 28.04
28.04
38.7
112
94

0 0
0 0

Plan for the Month feb Support required

100 Material availability in WA
0.41
4
20 In Shop Branding to be done
2
5 In Shop Branding
5
41

Plan for the month

10

Plan for the month

2
NA
2
NA
4
NA

Reatiler Name
 Target Action Date
by

rom PTP
mpetitors. 2) material plates availability in englaze
Plan for the
month
20
20

150
120

Status
entice / englaze material plates in short

2 Umbrella Meet done; 2 to be done

 ACTUAL
Jan-21
Sr No Retailer Name City
WA Tripper MCCB
1 N.B. Tradelink Mumbai 77178 329022
2 Disha Power Mumbai 50376.98 214765
3 I.E. Electricals Pvt. Ltd. Mumbai 30187 128694
4 Acropolis Engg Ltd Mumbai 27739 118254
5 Galaxy Electicals [Lonavala] Mumbai 26230 111821
6 Aayushi Enterprise *169 Mumbai 23979 102224
7 Shrimad Rajchandra Hospital Mumbai 21832 93075
9 Krishna Electric Stores [Borivali] New Mumbai 21529 91781
10 Keyur Enterprises *237 Mumbai 21242 90558
11 Flameproof Equipments Pvt. Ltd Mumbai 20338 86702
12 Agora Kitchen Vasai Mumbai 19617 83628
13 Kamal Maheshwari [Dr] Mumbai 16086 68575
14 Rohan Enterprises Mumbai 14994 63921
15 S.V. Enterprises *400 Mumbai 14964 63796
16 Dhupar Brothers Trading Pvt Ltd Mumbai 14341 61139
17 Pragati Electricals *660 Mumbai 13286 56640
18 R.S. TRADING CO.*253 Mumbai 12659 53967
19 Hitesh Electricals #149 Mumbai 12648 53922
20 Agora Climate Control Systems Mumbai 12531 53420
21 Prime Electric Co. 625 838 Mumbai 11451 48816.27
22 Spark Lite Enterprises *727 Mumbai 11183 47677
23 Nagrik Electric & Light House Mumbai 10672.87 45500.13
24 Honesty Electricals *145 Mumbai 10457.41 44581.59
25 Srima Electricals. 2534 98 29 Mumbai 10101.16 43062.84
26 Aaditi Enterprises (Vashi) Mumbai 9496.2 40483.8
27 Voltece Engineering Pvt Ltd Mumbai 9379.16 39984.84
28 Venus Engineering Corporation Mumbai 9357.12 39890.88
29 Arihant Electricals *037 Mumbai 8896.75 37928.25
30 RJ INDUSTRIES (Vijay Bhai) Mumbai 8762.42 37355.58
31 Manibhadra Electricals Pvt Ltd.*122 Mumbai 8482.55 36162.45
32 Emyas Electric Stores *415 Mumbai 8431.63 35945.37
33 Asian Electricals *845 Mumbai 8322 35478
34 Satnam Electricals (Pimpri) Mumbai 8304.9 35405.1
35 Shree Sundha Electricals Mumbai 7951.5 33898.5
36 Raj Trading Co. Kalwa Mumbai 7941.05 33853.95
37 Arham Electricals *495 Mumbai 7716.28 32895.72
38 Prime Electric Power Pvt Ltd. * 7107 Mumbai 7698.04 32817.96
39 P.K.Electricals *781 Mumbai 7285.55 31059.45
40 Industrial Engineeras Distributors Pvt. Ltd. *306 Mumbai 5994.69 25556.31
41 Manish Cable & Control Mumbai 5909.76 25194.24
42 Bipin Parekh Mumbai 5773.34 24612.66
43 Tricon Enterprises #009 Mumbai 5384.6 22955.4
44 Royal Enterpises (Vashi) Mumbai 5173.51 22055.49
45 Kheteshwar Electric & H/w Store Mumbai 4984.65 21250.35
46 CR Medisystems Pvt. Ltd. Mumbai 4735.75 20189.25
47 Electro Cables (India) Mumbai 3522.41 15016.59
48 Kissan Electric Mumbai 3479.85 14835.15
49 Nishjay Electricals *312 Mumbai 3444.7 14685.3
50 Prabhat Kiran. *816 Mumbai 3404.8 14515.2
51 Jain Traders Mumbai 3260.4 13899.6
52 Girish Light House Mumbai 3216.89 13714.11
53 Laffale Distriibution Pvt. Ltd. Mumbai 2713.2 11566.8
54 Navtarang Super Stockist Mumbai 2687.55 11457.45
55 Shree Ambika Cable. *570 No Bill Mumbai 2527 10773
56 Peter-Lacke India Pvt Ltd Mumbai 2478.55 10566.45
57 N.S. Shah & Co. *7591 Mumbai 2356.19 10044.81
58 Sumit Services Mumbai 2249.41 9589.59
59 Shrey Enterprise Mumbai 2057.13 8769.87
60 Vishal Electricals Mumbai 1947.5 8302.5
61 Rashmi Elect Corp.(Fort) Mumbai 1920.9 8189.1
62 Shivam Corporation Mumbai 1909.5 8140.5
63 Arihant Electricals(Manshi) Mumbai 1850.6 7889.4
64 Prabhat Lite. *635 Mumbai 1697.65 7237.35
65 Manish Electric & H/w Stores Mumbai 1641.6 6998.4
66 Uni Steel Industries Mumbai 1622.6 6917.4
67 Shiv Electricals *564 Mumbai 1558 6642
68 Pavitra Infra Projects Mumbai 1476.3 6293.7
69 Power Links (India) Mumbai 1434.5 6115.5
70 Suresh Electricals (Santacruz) Mumbai 1340.26 5713.74
71 Aplab Limited Mumbai 1288.2 5491.8
72 Mahavir Enterprises (Akarsh) *618 Mumbai 1161.85 4953.15
73 Roomstyle Global Pvt Ltd Mumbai 1118.15 4766.85
74 Mihir Trading Corporation. Mumbai 1082.05 4612.95
75 Shree Sai Baba Electric Enginerring Works Mumbai 1065.9 4544.1
76 Jay Sales Corporation *237 Mumbai 968.05 4126.95
77 Nylon Electric Corporation * 963 Mumbai 934.8 3985.2
78 Vishal Engg Works Jogeshwari Mumbai 930.05 3964.95
79 Prakash Elect (Babugenu Road)*480 Mumbai 886.35 3778.65
80 Vishal Electricals [ Grant Road] Mumbai 874 3726
81 Suresh Electric Stores.(Thane) Mumbai 858.8 3661.2
82 Tushar Corporation *216 Mumbai 843.6 3596.4
83 Mahamad Ali Ebrahim. *830 Mumbai 843.6 3596.4
84 Pari Elctricals *994 Mumbai 843.6 3596.4
85 Electrical Sales Corporation Mumbai 780.52 3327.48
86 Nafees Electricals Mumbai 637.45 2717.55
87 Almas Electric Co.*740 Mumbai 584.82 2493.18
88 Sonoo Menghani Mumbai 584.82 2493.18
89 Trinity Electric Syndicate *304 Mumbai 580.45 2474.55
90 Mahadev Hardware Mumbai 452.2 1927.8
91 Mehta Traders Mumbai 357.2 1522.8
92 Hindustan Electronics Fabricators Mumbai 318.25 1356.75
93 Jyoti Oil Corporation Mumbai 243.2 1036.8
94 Ashoka Wire & Cable *943 Mumbai 194.94 831.06
95 Lakshmi Electric Corporation *7722 Mumbai 73.15 311.85
 PLAN
Feb-21 Mar-21 Jul-19
Total Total Total
WA Tripper MCCB WA Tripper MCCB WA
406200 81036.9 345473.1 426510
265142 52895.83 225503.3 278399.1
158881 31696.76 135128.3 166825.1
145993 29125.6 124167 153292.7
138050 27540.98 117411.5 144952.5
126203 25177.5 107335.7 132513.2
114907 22923.95 97728.4 120652.4
113310 22605.35 96370.16 118975.5
111800 22304.1 95085.9 117390
107040 21354.48 91037.52 112392
103245 20597.38 87809.87 108407.3
84661 16889.87 72004.18 88894.05
78915 15743.54 67117.21 82860.75
78760 15712.62 66985.38 82698
75480 15058.26 64195.74 79254
69926 13950.24 59472.06 73422.3
66626 13291.89 56665.41 69957.3
66570 13280.72 56617.79 69898.5
65951 13157.22 56091.33 69248.55
60267 12023.27 51257.08 63280.35
58860 11742.57 50060.43 61803
56173 11206.51 47775.14 58981.65
55039 10980.28 46810.67 57790.95
53164 10606.22 45215.98 55822.2
49980 9971.01 42507.99 52479
49364 9848.118 41984.08 51832.2
49248 9824.976 41885.42 51710.4
46825 9341.588 39824.66 49166.25
46118 9200.541 39223.36 48423.9
44645 8906.678 37970.57 46877.25
44377 8853.212 37742.64 46595.85
43800 8738.1 37251.9 45990
43710 8720.145 37175.36 45895.5
41850 8349.075 35593.43 43942.5
41795 8338.103 35546.65 43884.75
40612 8102.094 34540.51 42642.6
40516 8082.942 34458.86 42541.8
38345 7649.828 32612.42 40262.25
31551 6294.425 26834.13 33128.55
31104 6205.248 26453.95 32659.2
30386 6062.007 25843.29 31905.3
28340 5653.83 24103.17 29757
27229 5432.186 23158.26 28590.45
26235 5233.883 22312.87 27546.75
24925 4972.538 21198.71 26171.25
18539 3698.531 15767.42 19465.95
18315 3653.843 15576.91 19230.75
18130 3616.935 15419.57 19036.5
17920 3575.04 15240.96 18816
17160 3423.42 14594.58 18018
16931 3377.735 14399.82 17777.55
14280 2848.86 12145.14 14994
14145 2821.928 12030.32 14852.25
13300 2653.35 11311.65 13965
13045 2602.478 11094.77 13697.25
12401 2474 10547.05 13021.05
11839 2361.881 10069.07 12430.95
10827 2159.987 9208.364 11368.35
10250 2044.875 8717.625 10762.5
10110 2016.945 8598.555 10615.5
10050 2004.975 8547.525 10552.5
9740 1943.13 8283.87 10227
8935 1782.533 7599.218 9381.75
8640 1723.68 7348.32 9072
8540 1703.73 7263.27 8967
8200 1635.9 6974.1 8610
7770 1550.115 6608.385 8158.5
7550 1506.225 6421.275 7927.5
7054 1407.273 5999.427 7406.7
6780 1352.61 5766.39 7119
6115 1219.943 5200.808 6420.75
5885 1174.058 5005.193 6179.25
5695 1136.153 4843.598 5979.75
5610 1119.195 4771.305 5890.5
5095 1016.453 4333.298 5349.75
4920 981.54 4184.46 5166
4895 976.5525 4163.198 5139.75
4665 930.6675 3967.583 4898.25
4600 917.7 3912.3 4830
4520 901.74 3844.26 4746
4440 885.78 3776.22 4662
4440 885.78 3776.22 4662
4440 885.78 3776.22 4662
4108 819.546 3493.854 4313.4
3355 669.3225 2853.428 3522.75
3078 614.061 2617.839 3231.9
3078 614.061 2617.839 3231.9
3055 609.4725 2598.278 3207.75
2380 474.81 2024.19 2499
1880 375.06 1598.94 1974
1675 334.1625 1424.588 1758.75
1280 255.36 1088.64 1344
1026 204.687 872.613 1077.3
385 76.8075 327.4425 404.25
Jul-19 Plan for Aug 19 Support Required
Total Total
Tripper MCCB WA Tripper MCCB Activity Visibility
pport Required
Any Other