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III.

The Company
A. Company Background

1945 - Luzon Brokerage Company was founded by Carloslinngoy Araneta  as


a brokerage firm. With the help of his sons Juan Carlos, Santiago, and Fernando,
Araneta expanded their family owned business and ventured into an air cargo agent
and later as a forwarding service provider to clients. As a third party shipping
provider, the company is responsible for dispatching shipments via asset-based
carriers and arranges shipment space for their customers.

1973 - The company continue to expand their logistic services and introduced the
24-hour or overnight delivery services in the country later on.

1985 - The first branch of LBC outside the country was established in San
Francisco, California, United States. Along with the opening of its US-based branch,
the company introduced the famous “Balikbayan Box and their money remittance
service to cater to Overseas Filipino Workers (OFW).

1990 - The moniker "Hari ng Padala" was earned by the Products like Branch
Pick-up and

2005 - Bills payment were added.

2010 - More secured mail service for personal documents, loose cargo and
container load were introduced .From personal services, the company also expand
their reach and target business owners.

B. Current Status and Performance of the Company

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