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Business opportunity of Zomato in Bangladesh

Introduction
ZOMATO is India's biggest and successful startup business where food industry meets
innovation and interfaces a huge number of restaurants with one string.

Key Activities Value Proposition Customer Segments Key


Partners
 Provide  One-stop look  Users who try
neighborhood for feasts and to find local
restaurants and offers eateries restaurants of  Uber Taxi
lodging search an approach to various  Paytm
administrations. separate them. cuisines.  Mobiwiki
 Collect  Bridges the gap  Restaurants  Delhivery
information on among clients who want their  Freecharge
food menus, and restaurents name to reach
contacts and by productive targeted
significant data innovation audiences.
to clients. which lessens  Customer
conveyance preferring
Key
 Resources time. home delivery.
 Rating based  Database
 Large evaluating companies.
information model for food  Market
base of sources. research
restaurants companies.
across urban
areas.
 Presence across
23 nations

Revenue streams Channels Customer


relationship
 Advertising  Mobile Online service build
 Ticket sales Application in mandatory rating
 Consulting  Internet system
Overview of Bangladesh market
Bangladesh has end up being an alluring investment area with its 160 million population and
steady financial development for 10 years prompting solid and growing domestic interest.
The economy of Bangladesh is as of now $180 billion which as indicated by IMF will ascend
to $322 billion by 2021 setting out huge monetary open doors.
If ZOMATO needs to begin its business in Bangladesh, it needs to follow some investment
rules. Bangladesh government is continually promising and attracting FDIs to contribute
here and for this reason, the state government will offer various incentives to the investors.
Aside from these, administration has additionally taken activities, for example, bringing of
VAT rates down to advance the business. To promote web based business in Bangladesh,
government has made a few steps including fabricating optical fibre network, mobile
banking, 4G based telecom organization and has set up laws for exchanges over electronic
media. Bangladesh National Parliament has upheld the Food Safety act, 2013 to guarantee
individuals' privilege toward admittance to safe food.
At present in Bangladesh, the interest for food items is expanding and individuals are
empowering more for eat outs. Furthermore, for this numerous foreign and neighbourhood
restaurants have entered in Bangladesh and added various kinds of menus and cooking
styles. B2C sites, for example, HungryNaki and FoodPanda have gotten exceptionally well
known as online food convey network among adolescents as well as on the whole times of
individuals.
So Bangladesh is a winning mix of serious market, business-friendly and competitive
expense structure.

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