Angela Brown, Assistant

College of Southern Nevada

Marketing and Advertising Pitch

January 26, 2021

There is a requirement a student must understand before working as a casino dealer. The student must

do the research to see if this is the right career for them. The student must understand the job duties,

the market, the salary, and the job requirements to work at a casino. Working as a dealer is fast based

and can be an entertaining and rewarding job. If you have good customer service skills, have good

communications skills and are good in basic math gaming may be the field you are interested in doing.

Some industries and occupations require a college degree to get a job. Becoming a casino dealer does

not require a college degree. Getting a casino job requires specialized training to become a casino

dealer. Once a student has taken a college course at CSN in casino dealer, they have the training to deal.

To become a casino dealer the student needs to acquire the training and certification to deal.

Generation Z is a population that is forgoing traditional education and diving directly into the workforce.

Dealer training schools like at CSN are quickly becoming more affordable and used as a transition into

the workforce. At CSN the student can enroll in a casino dealer course and learn the skills they need to

deal a casino game. The best part of casino training at CSN is that it is quick, easy, and affordable. The

student may focus on the knowledge and skills he/she needs to have to deal.

Once the student is hired as a dealer, he/she can return to CSN to take additional dealing courses.

Knowledge of more than one game will make the student more employable. It takes 6 years' experience

as a dealer to be promoted to a higher casino. The student who is working as a dealer can continue their

college education to get an associate degree. With an associate degree in casino management, the
student can get a promotion. With a bachelor or master's degree in business the dealer can apply for

upper management or supervisor.

The benefits of going to college allows opportunity to the student to acquire personal growth. Casino

dealer is a service-based job. Specialized training in casino dealing will prepare the student for an

interview and train the student with the skills and knowledge needed to pass an audition at a casino.

The purpose of the casino management program is to give the student the competency and knowledge

to become a casino professional to be employed at a casino. The casino industry was shut down due to

Covid-19, but once casinos are open in October there is a greater demand for casino dealers and those

dealers will need to be trained or retrained to fill those positions. The demand for skilled dealers shall

continue to grow. CSN has a state-of-the-art facility. Trained professionals will instruct on the latest

procedures in customer service in the hospitality industry. The student become familiar with real life

application, organization structure and competencies expected in the hospitality industry.

According to the U.S. Bureau of Labor Statistics you can usually get a job without a specific level of

education, but a high school diploma or equivalent is preferred. Many dealers are trained at dealer

schools where they learn the various games as well as legal aspects of working in the gaming industry.

Many casinos proved their own training and prefer to hire dealers from within or re-train experienced

dealer to their requirements. To become a dealer, the student must demonstrate his/her level of

expertise during an audition before hire. Once hired he/she must obtain a gaming license from a

regulatory agency, such as a state board or commission before he/she is able to work as a casino dealer.

A casino dealer requires several skills. A dealer must have customer service skills along with a strong

attention to detail. A dealer must be personable and patient to handle a variety of games. A dealer will

find various advancement opportunities in the growing gaming industry. With experience, some of the
jobs you can advance to include floor manager, box person, gaming manager and gaming supervisor.

Also, you may develop an interest to enter hotel management positions.

According to the Beeru of statistics, jobs for gaming dealers may grow by 4% between 2018 and 2028.

Your salary depending on where you are employed, reported the median annual wage for gaming

dealers was $20, 120 in 2018.

A casino dealer is typically an occupation of someone who administers games such as craps, blackjack,

and roulette, operates a table or game station by him/herself or other dealers, to distribute materials of

the game, collect losing bets, determine the winning payouts, and answer question on how the game is

played A casino dealer works in a variety of setting to provide information to customers, deal with

complaints and process transactions. The main job function is to deal the game procedures according to

the casino you work at.

At CSN casino dealer program, the student can be trained to deal in a brief time. The dealing courses are

self-paced. The student can learn the skills they need in four days or more depending on what the

student needs to focus on. The four-day course is $100. Courses meet throughout the month. A new

course is offered every week. The student can take as many courses as possible they need to be

successful. The gaming lab has an open-door policy where the student who is enrolled in a course can

practice the games, they paid for in an unlaminated time until they are proficient at dealing the game

and pass an audition. College tuition may be reimbursed by an employer at a casino. Training involves

instruction based on competencies and assessments.

If you are ready to start a career in dealing, continuing education may be the right choice. Dealer

training includes customer service skills, game protection training, game management training. The

courses offer training in following game procedures, cheque handling skills and quick mental math keys.
The course teaches the student on how to catch cheaters. The training will help you become a better

dealer. The training will teach you the basic techniques needed to deal.

A casino dealer job involves diversity since most casino dealers are multi-tasked in games like blackjack,

craps, roulette, and baccarat during a single shift. The dealer who has knowledge of more than one

casino game is more employable. The dealer can deal multiple games when required. The more games

you know the higher your prospect is likely to become.

A casino dealer requires above average customer service skills. Math tests are given to individuals

applying for jobs as casino dealers to ensure they can handle this aspect of the job efficiently and

arcuately. Dealers must also receive a licensure in the state they will be working which requires proof of

identity and residency.

A casino dealer job is fast paced with a lot of action. A student is required to have passed certification

upon hiring at a casino. Certification is awarded through training at a dealer school or casino. Casino

dealers work at an action-packed environment with a wide range of customers. The job can be physic

call demanding at times since most dealers stand a great deal of the time. The dealer may make $200 to

$300 a day in tips alone.

CSN offers everything you need to know to become a professional casino dealer. Our classes will instruct

on the proper dealer techniques, the fundamental of dealing. We train the student how to use gaming

equipment with real-life hands-on instruction. Finding a job as a casino dealer is highly competitive. Our

dealing program offers job placement to our students creating a better transition to becoming a casino

dealer.

Generation Z students engage and recruit qualified aspiring students using a branded peer to peer

platform. Generation Z students biggest challenge is to be trained to get a job with less time and less

money. The international student budgeting is a big concern. Social media is a digital strategy to get
prospective students to enroll in our courses. The key is implementing a communication tool to reach

prospective students. Over the past 20 years digital marketing has played an ever-increasing role in

international education recruitment. Connecting our program through research the student can choose

the college program they want to enroll in. There are a variety of colleges for the student to choose

from. Marketing a program can be extremely competitive in developing a marketing plan that attracts

students. The visibility of the program is important when competing with other dealing programs.

Students who finish high school want to work while continuing their college education because they

want the work experience while getting the degree to advance in their careers. It is important for our

dealing program to employ effective digital marketing strategy to stay ahead of our competition.

Marking our dealing program can be personable marketing tool to attract qualified aspiring students,

international education needs to keep up with the face paced world of mobile devices and social media

in current age if they want to win over the dep pool of student interest. The fast-paced media ads on tic

toc are what young students are in to. They are quick fun videos entertaining to watch. Colorful digital

displays and e-conference training or admission programs offered online is what attracts a younger

audience to keep them motivated to see what the program is about. Digital marketing builds up broad

awareness. Digital blogs, websites, podcast of our casino program will help you build awareness to the z

generation. Social media is where generation z audience is to get potential students. Colleges must

adapt their audience to mobile experience. The means of creating a web page is easily read on a

smartphone that is mobile friendly.

Creating a mobile friendly experience, means to change the content you are marketing. Market

information using different devices and many sizes so the student can give text messaging to ask

questions on aps like WeChat or Facebook messenger. Creating visibility is important to getting the

student engaged. Reaching out to bloggers to write blog posts and press releases on your sites and other

cites to report the news of launching a new course or a new program releases will build an audience.
Use social media ads to target an audience to promote visits, webinars, content about the dealing

program. Facebook can help you target an audience with distinct reasons to take our dealing courses. To

market accurately target an audience on Facebook with similar interest, behaviors, and demographics

by implementing ads such as on reduced prices or emphasizing promotional items that can attract

interest of prospective students will get their attention. Competition through social media is relative to

the digital age of marketing. In a peer-to-peer virtual program you can reach out to your audience by

discussing how to get a job as a casino dealer and use a chat session to answer questions on the

advantages of taking our casino dealing courses.