-Emerging need for your product -Negative press media coverage
or service -Changing customer attitude to -Media coverage of their company ward their company -Attract a larger, wider target consumer audience
STRENTHS STRENGTH-OPPORTUNITY STRENGTH-THREATH
-High quality product -Seasonal keep things interesting -Negative press media coverage -Internal resources such as skilled -Growing interesting -Changing customer attitude to knowledgeable staff ward their company -Flexibility in customers’ care -Emerging competitors -Same day delivery within the city -Costly state laws to oversee grocery delivery and accountability under review evaluation WEAKNESS WEAKNESS-OPPURTUNITY WEAKNESS-THREATH -Resources limitations -Over coming weakness by taking -Minimize weakness and avoid -Unclear unique selling proposition advantage of opportunities threats -Lack of company things -Need to increase market share -Changing customer taste -Costly -change in population age -Poorly optimized structures