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OPADA, HEIDI P.

SBA- QUIZ #1 2/27/21 Test III.

Test I. Wal-Mart is one of the most


extraordinary success stories in business history.
1. D It has grown to become the world’s largest
corporation. In 2012, the discount retailer—
2. B whose mantra is “everyday low prices”—that led
3. B to large profit. The company’s average return on
invested capital is better that it’s well-managed
4. A rivals Costco and Target.

5. A Wal-Mart’s persistently superior


profitability reflects a competitive advantage
6. B that is based upon a number of strategies. Back
in 1962, Wal-Mart was one of the first
7. C
companies to apply the self-service supermarket
8. D business model developed by grocery chains to
general merchandise. Unlike its rivals such as K-
9. A Mart and Target that focused on urban and
suburban locations, Sam Walton’s Wal-Mart
10. D
concentrated on small southern towns that were
ignored by its rivals. Wal-Mart grew quickly by
pricing its products lower than those of local
Test II. retailers, often putting them out of business. The
company was also an innovator in information
1. change
systems, logistics, and human resource practices.
2. stakeholders These strategies resulted in higher productivity
and lower costs as compared to rivals, which
3. financial enabled the company to earn a high profit while
charging low prices. Wal-Mart led the way
4. Business Enteprises
among U.S. retailers in developing and
5. Food and Beverages implementing sophisticated product tracking
systems using bar-code technology and checkout
6. Business Problem scanners. This information technology enabled
Wal-Mart to track what was selling and adjust
7. Opportunity
its inventory accordingly so that the products
8. input found in each store matched local demand.

9. understanding
10. SWOT

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