Persuasive Guide

“Hello, this is Amanda calling from Omnipresent Scheduling Services How are you?”

Explanation of how you got their number

“I understand that you have writings (content) that you would like to drive more traffic to by having a higher rank on
Google and other search engines….. for yourself or may be your clients. Is that correct? “

Prospect: YES

“I will save your time here and would like to come straight on point. Our company offers affordable ethical Digital
Marketing/SEO services that can optimize your efforts with no time and highlight your target audience, which you are
looking for. However, this is slightly different! (With a pride) “

“One of the reasons for my call is, we are offering a free trial period for the companies that want to achieve more online.
We are offering free services for first 30 days, Content SEO report that will show you what issues there are on your
content that would be preventing it from hitting the right audience across the web globe.”

“We will also analyze 5 of your most content competitors and provide you with data on how they are marketing their
websites. Many people like to see what their competitors are up to online. Would you like to have that free report? “

Prospect: YES

“What we will need from you are:

Platforms where you publish your content or writings

It will take us a couple of days to run the report, once we’ll be done, our SEO Content engineer will email you a copy and
contact you to explain the report in full, at a time convenient to you. Sounds alright?”

“If at that point you feel that SEO will benefit your company, you can sign up to an affordable monthly SEO package that
will suit your budget and requirements.”

Prospect: What will you do?

“We will provide right keyword to research, brand awareness, hashtags for broader reach and a strategy to target the
audience. Okay?”

“You will not be pressured to make a decision. “

“Pricing Minimum $250 per month for a local Content Optimization Local package preferred sale price (Enter an amount)
per month.”

“Some areas like New York, Chicago, Washington saying all prime areas, this can easily stretch to $700 -$900 a month
National Package Minimum of $1000 per month.”

“A more detailed quoting will be need to be raised based on their requirements International package.”

“NOTE: If you can skip the free optimization report and sign someone up on the day, go for it! “

Questions to ask: (in no particular order) “Does your company publish content national or internationally, or both? “
If Local:

1. What local areas do you serve?

2. Are you currently doing SEO or some form of internet marketing?
3. Do you know what some of the keywords that describe your business are?
4. Are you tracking conversions?
5. (This means, are they looking at who their visitors are, and how they came to their site)
6. Do you have a budget for online marketing?
7. Do you know what SEO is? “
Below information can be skipped

What is SEO?

SEO is the process of getting your business listed on Google higher up in the rankings than your competitors get. This is
done by changing onsite data on their website to comply with search engine requirements and build strong backlinks to
the clients’ site from reputable sources.

2014 Statistics have shown that more than 80% of all people in the USA are using Google, social media platforms to find
businesses like yours, rather than traditional forms such as the yellow pages and other print advertising. Also worth
noting is that 68% of internet searchers are not going past.

“OUR GOLDEN ETHICAL SEO RULES

We never promise a page rank position on Google or another search engine. We do promise to carry out our SEO work in
a accordance with Googles guidelines which intern improves websites ranks and maintains a strong position for longer.

Companies that promise page positions are either lying or using back art SEO tactics that will demote the website over
time. They usually have a peak in rankings then disappear altogether.

The other thing that other companies do is promise high ranking for obscure keyword phrases that hardly ever get
searched.

OUR WORK IS TRANSPARENT

We show you what we have been up to and can quantify our work with regular reports and tracking data.

WE SET REALISTIC GOALS

We are always upfront with what can be achieved in a timeframe. We under promise and over deliver.

WE DO NOT OUTSOURCE OUR SEO

SEO is done in house in the (region)

Let me know if you are keen to see your efforts get the right people you want!

You can setup a free trial and once you are firm with the results, we can shake hands to make it effortless for the next
upcoming months for you. How about that?”

(take down necessary details required without wasting more time and share an agreement with them)