10/01/2021 Designing the Row

Instagram (19)

Use the one link in your pro le to link to a page where people can take action (aka
the subscribe or shop page on your website)
Use the bio characters to explain the link you share
Post photos with a consistent mood & color vibe
Start using a hashtag for yourself / your business
Share a detailed story behind a photo
Ask a question at the end of your caption to encourage comments
Create branded graphics using Canva.com (or Photoshop if you’re fancy)
Use the geotagging feature
Use the product tagging feature (I show you exactly how to set this up in
my Instagram Kit)
Grab viewers’ attention in the rst sentence of your caption so they’ll click to read
more
Hide hashtags in the 1st comment instead of adding them at the end of your
caption
Share posts from other accounts in your stories
Share behind the scenes videos using Instagram Stories
Go live! (perform a song or take your followers behind the scenes at an event)
Comment on posts of other accounts who have your ideal audience (this will help
get more eyes on your account)
Share 3 random facts about you / your business and ask followers to do the same in
the comments
Check your Instagram Insights and create more content like whatever is currently
performing best for you
Check the Audience Insights so you can know who you’re talking to when you post!
Where do your followers live? How old are they? Are they male or female? What
time(s) of day are they most often on Instagram?
Create/update Instagram Story Highlights (you can also use Canva or Photoshop to
create covers for your Highlights)

COMPLETE & CONTINUE 

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