The main difference between these two types of emails is that formal writing is

straight to the point, less detailed, and informative sentences are written in a
passive tone. Informal writing, on the other hand, uses descriptive words and
is written with an active voice.
Informal letter can include contractions(I’m, he’s), here we can start
sentences with linkers like and, but, so. In formal letter we have linkers line
nevertheless, moreover. And we use single words rather than phrasal words.
7а р 77
The number of newspapers sold - circulation figures
The number of people who watch a broadcast - viewing figures
Official rules governing what you may say about people in print - libel laws
Present a positive view of something to influence people - spin
A very short part of a speech or statement - a sound bite
The 'popular press' - the tabloids
Quality newspapers, the 'quality press' - broadsheets
The number of visits to a website - hits
Рassed from person to person on the internet - to go viral
Popular at the moment (especially on social media) - trending
When ordinary people gather and spread news - citizen journalism
Personal websites and blogs – blogosphere

1 based on opinions and feelings rather than on facts - subjective

2 clearly expressed, with no wasted words - succinct лаконичных
3 very bad - deplorable прискорбно
4 extremely useful - invaluable бесценных
5 unnecessary - superfluous лишних
6 carelessly expressed - sloppy небрежных
7 hoping to be successful at something - aspiring |əˈspaɪərɪŋ| честолюбивых
8 not restrained in any way - uninhibited раскованный, свободный,
несдерживаемый
!!!Fab – потрясающий
!!!Hot off the press – только что напечатанный
!!!Curb – обочина
!!!Axe – уволен
Toll – количество жертв
!!!handouts (AROUND) - раздаточные материалы
Rig – фальсифицировать
Clash – столкновение
Un urgent – не срочно
To pledge – обещать
To probe - расследовать
Back – поддерживать
Toolkit – инструментарий , подборка материалов

2а
Bias погрешность
Dedline конечный срок
Privacy частная жизнь
Record запись
Scoop давать сенсацию
Sources источник
Speculation предположения
Anchor  /ˈæŋ.kər/ ведущий
A columnist обозреватель журналист
Ex4 р 79
Ex 2b p80
To focus ON social media
To allow time FOR questions
Feel free TO interrupt
There won’t be any handouts doing AROUND (никаких раздаточных
материалов)
To begin BY telling you
To sign UP for a conference – подписывать

Ex 6c p 81
Observe – look at (наблюдать)
Progressing – get on (преуспевать)
Resembles – look like (напоминает)
Arise – come up (возникать появляться)
Investigate – look into (исследовать)
Recover from – get over (восстановиться)
Inspect – look round (осмотреться вокруг)
Find – come across (наткнуться)

1а р 84 Style: The range of variation within the speech of an individual speaker.
People’s styles of speech [stylistic features] reflect NOT ONLY aspects of their
identity such as their, age, gender, and social background, but also indicate the
contexts in which language is being used.
Register: It is an occupational style with |ˈdʒɑːɡ(ə)n| that describes the language of
groups of people with common interests or jobs or the language used in situations
associated with such groups.
 Jargon: Specialised vocabulary specialists develop to talk about their specialty.
 Some linguists use the term register to refer to the style of speech from slang to
elevated variety. Others restrict it to specialised vocabulary.
 The difference: Style is analysed along a scale of formality. Register, when
distinguished from style, is associated with the language of a particular group of
people.