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Introduction to Entrepreneurship SWOT

Personal evaluation

S = Strengths What abilities, skills, connections, personality types, access, money, experience
or training do you have already that add to your value?
W = Weaknesses What abilities, skills, connections, personality types, access, money, experience
or training are you missing that you will be need to acquire
O = Opportunities What access do you see as possibility to add to your strengths (e.g. – People you
know, money you have access to, skills you can take advantage of, trends)
T = Threats What do you see may be cost you time, money or your business if it were to fully
materialize. (e.g. you become sick and cannot work your business.)

Strengths

Weaknesses

Opportunities

Threats

Barb Stuhlemmer – Barb@blitzbusinesssuccess.com

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