SCM – Siti Dwi Lazuardi

LECTURE 3 – SUPPLY CHAIN DRIVERS & METRICS

38
Driver VS Metric

Driver = determining factor

Metric = a quantity
 to express the performance of a
process

39
 REMEMBER THIS!
Strategic Fit  Competitive and supply chain strategies
have aligned goals.

RESPONSIVENESS efficiency

A company may fail because of a lack of strategic fit or because its

processes and resources do not provide the capabilities to execute the
desired strategy.

SCM – SITI DWI LAZUARDI 40

 REMEMBER THIS!
How is Strategic Fit achieved?
- It sounds easy, but in reality quite difficult!
1. There is no supply chain strategy that is always right.
2. There is a right supply chain strategy for a given
competitive strategy.
- Commitment by top executives!
Without proper communication between groups and coordination by
high-level management, strategies are not likely to achieve strategic
fit.

SCM – SITI DWI LAZUARDI 41

 To improve SC Performance in terms of
Six Drivers of SC Performance Responsiveness & Efficiency

42
Supply Chain Drivers
1. Facilities
 Physical locations 
Where product is stored,
assembled, or fabricated.
 Two major types :
 Production sites
 Storage sites

43
 Supply Chain Drivers
2. Inventory Encompasses all raw
materials, work in
process and finished
goods within a supply
chain.
 Considering high
inventory levels

reduce efficiency 
high costs.

44
Supply Chain Drivers
3. Transportation Require moving
inventory from point to
point in the SC.
 Entail many
combinations of modes
& routes.
 Use faster mode 
More Responsive  BUT
Less Efficient (High Cost)

45
Supply Chain Drivers
4. Information Consists of Data &
Analysis concerning Facilities,
Inventory, Transportation, Costs,
Prices and Customers.
 Potentially the
Biggest driver  directly
affects on other drivers.
 Presents the opportunity to
make more responsive &
more efficient.

46
Supply Chain Drivers
5. Sourcing The choice of WHO will
perform, such as: Production,
Storage, Transportation, or
Information Management.
 Determines what
functions a firm performs
& what functions the firm
outsources.
 It affects both
responsiveness and
efficiency of a supply
chain.
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Supply Chain Drivers
6. Pricing Determines how much a
firm will charge for the
goods & services.
 Affects the behavior of
goods & services’ buyer.
 Differential pricing
provides the different
customer’s behavior.

48
 Supply Chain Metrics
1. Facilities  Components of Facilities
Decisions :
 Role (Flexible, dedicated or
combination of both)
 Location (centralize or decentralize)
 Capacity (large or small amount)

 Facility-Related Metrics:
 Capacity
 Physical locations  Where product  Utilization
is stored, assembled, or fabricated.
 Processing time, Idle time
 Two major types :  Production cost per unit
 Production sites  Etc…
 Storage sites

49
 Supply Chain Drivers
2. Inventory  Components of Inventory
Decisions :
 Cycle Inventory (average amount to
satisfy demand)
 Safety Inventory
 Seasonal Inventory
 Level of Product Availability

 Inventory-Related Metrics:
 Cash-to-cash cycle time
 Encompasses all raw materials,  Average inventory
work in process and finished goods  Average replenishment batch size
within a supply chain.
 Obsolete inventory
 Considering high inventory levels  Etc…
reduce efficiency.
50
 Supply Chain Drivers
3. Transportation  Components of Transportation
Decisions :
 Design of Trans. Network
 Choice of Trans. Mode

 Transportation-Related Metrics:
 Average inbound & outbound trans.
cost
 Entails moving inventory from point to  Average incoming shipment size
point in the SC.
 Average inbound & outbound trans.
 Require many combinations of modes & cost per shipment
routes.
 Etc…
 Use faster mode  More Responsive
 BUT Less Efficient (High Cost)

51
 Supply Chain Drivers
4. Information  Components of Information
Decisions :
 Pull vs Push
 Coordination & information sharing
 Sales & Operation Planning
 Enabling Technology

 Information-Related Metrics:
 Consists of Data & Analysis concerning
Facilities, Inventory, Transportation, Costs,  Forecast horizon/ period
Prices and Customers.  Forecast error
 Potentially the Biggest driver   Variance from plan
directly affects on other drivers.
 Etc…
 Presents the opportunity to make more
responsive & more efficient.

52
 Supply Chain Drivers
5. Sourcing
 The choice of WHO will perform, such
as: Production, Storage, Transportation,
or Information Management.
 Determines what functions a firm
performs & what functions the firm
outsources.
 It affects both responsiveness and
efficiency of a supply chain.
 Components of Sourcing
Decisions :
 In-house or outsource
 Supplier selection
 Procurement
 Sourcing-Related Metrics:
 Day payable outstanding
 Average purchase price
 Range of purchase price
 Etc…
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 Supply Chain Drivers
6. Pricing  Components of Pricing Decisions :
 Pricing and economies of scale
 Everyday low pricing vs Hi-Lo pricing
 Fixed price vs Menu pricing

 Determines how much a firm will  Pricing-Related Metrics:

charge for the goods & services.  Profit margin
 Affects the behavior of goods &  Day sales outstanding
services’ buyer.  Average sale price
 Etc…
 Differential pricing provides the
different customer’s behavior.
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SCM – Siti Dwi Lazuardi

PEMBAGIAN KELOMPOK TUGAS DAN EAS

55
 Pembagian Kelompok
Manajemen Rantai Pasok – SMT Gasal 2018/2019
Grup NRP Nama Mahasiswa Grup NRP Nama Mahasiswa
1 4411540000002 BIANITA DWI PUSPANINGTIAS 5 4411540000016 ARIYANTI DWI SUKMA
8 4411540000030 KQSNA MERCY CAHYANI W. 13 4411540000054 IRFANY SUKMAWATI GUSTI
17 4411640000021 GUSTIAN IQBAL TAWAQAL 19 4411640000023 RAFLY SYAHRIZ ABUBAKAR
14 4411640000008 YUNUS BUDI IRAWAN 26 4411640000058 DEDEK ARDA JANARDHANA
2 4411540000003 SITA NURAINI 6 4411540000017 NURIKA KURNIA PUTRI MAHARANI
11 4411540000049 FAJAR GALUSA NILATAMA 12 4411540000051 RIZA ALFIAN ARIEF WARDANA
16 4411640000020 ANANG MAKHRUF 20 4411640000031 ZAHRA
23 4411640000041 NOFARIZA AULIA JEREMI 27 4411640000059 RACHMANDA FIRDAUZI KURNIA
3 4411540000009 DANCITA NOVANTI 7 4411540000019 AVESHINA DIAN WIDIARTO
10 4411540000042 KLEMENS KENNI TEJOSAPUTRO 22 4411640000039 CANDHRIKA PADMA JANARDHANI
15 4411640000015 IRA NUR AFIFAH 21 4411640000032 SHOFIAH YUSUF
24 4411640000051 SAMUEL ALAN DARMASAPUTRA
4 4411540000012 MOCH. KRESNA ALVIAN PRATAMA
9 4411540000036 HENIS WIDAYANTI
18 4411640000022 IZZUDDIN BAQI
25 4411640000056 MADE MAHAVIRA ANDJANI SIVANANDA

SCM – SITI DWI LAZUARDI 56

SCM – Siti Dwi Lazuardi

TUGAS 1

57
 TUGAS 1
Terdapat 7 kelompok dengan peran sbb:
a) Kel.1 & 2 : Supplier (pemasok)
b) Kel. 3 : Manufacturer (pabrik)
c) Kel. 4 & 5 : Distributor
d) Kel. 6 & 7 : Retailer

Terdapat 2 tipe customer:

1. End user dengan pendapatan rata2 (skala menengah
ke bawah)
2. End user dengan pendapatan lebih (skala menengah
ke atas)
SCM – SITI DWI LAZUARDI 58
 TUGAS 1
Jenis produk:
a) Personal care  Sabun
b) Food & Beverage  Coklat/ biskuit/ soft drink
c) Home care  Deterjen

*Jenis produk pilih salah 1 sesuai kesepakatan

bersama di kelas  Minuman Isotonik

SCM – SITI DWI LAZUARDI 59

 TUGAS 1
1. Gambarkan posisi/ letak peran Anda pada skema
hubungan antar pihak dalam SCM.
2. Identifikasi tugas dan tanggung jawab dari masing-
masing peran.
3. Jelaskan secara rinci strategi penjualan untuk mencapai
tujuan utama SC.
4. Jelaskan faktor utama dari 6 drivers SCM yang sangat
mempengaruhi strategic fit dalam menjalankan proses
bisnis dari salah satu jenis produk yang terpilih.
5. Buat estimasi produksi, penjualan, kebutuhan dari
perspektif masing-masing peran beserta jelaskan dasar
dari penentuan estimasi tersebut.

SCM – SITI DWI LAZUARDI 60

 TUGAS 1
1. Tugas dikerjakan dalam bentuk report max. 20
halaman.
2. Tulis nama kelompok, nama mahasiswa + NRP anggota
kelompok, dan peran pada halaman judul laporan.
3. Kerjakan sesuai dengan urutan pertanyaan.
4. Report softcopy di email ke: dwilaz@gmail.com
paling lambat hari Kamis, 27 September 2018 pukul
15.00 WIB.
5. Good Luck …

SCM – SITI DWI LAZUARDI 61