BEER IN THAILAND - CONTEXT

Country Report | Jun 2018

International Context

Beer Retail Sales by Region Beer in Thailand

Total Volume - million litres - 2017 Total Volume - million litres - 2003-2022

195,478
World
60,000

Asia Pacific 68,804 50,000

Australasia 2,197
40,000
Eastern Europe 20,593

Latin America 32,046 30,000

Middle East and Africa 17,376

20,000
North America 26,414

Western Europe 28,049 10,000

0
2003 2017 2022

Beer in Thailand Other Markets in Asia Pacific

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Market Size - million litres - 2017 Per Capita - litres - 2017 Forecast Growth - CAGR% - 2017-2022
2,079.5 30.1 0.7%
84th percentile 40th percentile 24th percentile

FMCG Index

Beer vs Selected FMCG Industries

220
Category
Beer
200
Industry
180 Alcoholic Drinks
2012 = 100

160 Selected Basket of Industries

Beauty and Personal Care
140 Packaged Food

120 Home Care

Soft Drinks
100
2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022

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Socioeconomic Context

Population Growth Index Thailand vs Other Geographies

Population Growth Index 2002-2030 Rank out of 210

140 Actuals
2018, '000
69,183.2
Rank 20
130

Historic Growth
2002 = 100

120 2002-2018 CAGR

0.5%
Rank 158

110
Forecast Growth
2018-2030 CAGR
0.1%
100
2002 2018 2030 Rank 175

Thailand Asia Pacific World

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Households with a Disposable Income Over Households with a Disposable Income Over Number of Internet Subscribers Number of Mobile Internet Subscribers
USD25,000 - Thailand USD25,000 - Bangkok

Actuals - '000 - 2018 Actuals - '000 - 2018 Actuals - '000 - 2018 Actuals - '000 - 2018
1,810.9 1,036.3 88,942.1 74,543.3
60th percentile 95th percentile 94th percentile 95th percentile

Historic Growth Historic Growth Historic Growth Historic Growth

2013-2018 CAGR 2013-2018 CAGR 2013-2018 CAGR 2013-2018 CAGR
4.3% 4.7% 14.2% 16.3%
55th percentile 73rd percentile 47th percentile 42nd percentile

Forecast Growth Forecast Growth Forecast Growth Forecast Growth

2018-2023 CAGR 2018-2023 CAGR 2018-2023 CAGR 2018-2023 CAGR
5% 5.4% 5.7% 6.3%
62nd percentile 74th percentile 47th percentile 38th percentile

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