Gender
63.3% of the respondent were female and 36.7% were male.
Age
34% of the students belong to age of 22 followed by 22% to age 23 and 20% age 21.

Q1. Do you like to shop online?

a) Yes b) No (then jump to Q16)
Interpretation: 94.1% of the respondents like online shopping and rest of the 5.9% dislike
online shopping.
Q2. If yes, how often do you make online purchase?
a) Once in a month b) Once in 2-3 months c) More than once in 6 months
d) 1-3 times in a year e) As & when required
Interpretation: about 40.8% of the respondents shop as & when they required 22.4% shop
once in 2-3 months rest of them have 12.2% each.
Q3. What is the average amount that you spend per purchase while shopping online?
a) Up to 500 b) Rs 500- 1000 c) Rs 1000-5000 d) Above Rs 5000
Interpretation: 63.3% of students spend an average of Rs. Up to 500 per purchase while
shopping online followed by 22.4% who like to spend Rs.500-1000.
Q4. Generally, when do you prefer making online purchase?
a) During Festive season b) During heavy discount period offers (online shopping
festival) c) Depends upon mood or desire d) As & when required
Interpretation: 36.7% of students prefer to shop online during festive season, 32.7% of
students shop during heavy discount period followed with 24.5% of the students shop online
depending upon mood or desire.
Q5. How do you make payments mostly when shopping online?
a) Debit Card b) Credit Card c) Cash on Delivery
d) Third Party (e.g. PayPal, Paytm wallet etc)
Interpretation: 63.3% of students make cash on delivery when shopping online and 32.7%
would do using debit card and 12.2% of the with third party and rest of the 6.1% with credit
card.
Q6. Rank your purchase when you go for online shopping?
a) Apparels
b) Electronic Goods
c) Accessories
d) Books
e) Beauty & personal care products
f) Footwear
g) Tickets (Railways or airways)
h) Luggage/Bags
interpretation: most of the students are interested in purchasing accessories followed
by beauty and personal care products, electronic goods and least rank is for purchasing books.
Q7. Which of the following websites do you prefer for online shopping?
a) Flipkart.com b) Amazon. In c) Jabong.com
d) Snapdeal.com e) Others (please specify............)
Interpretation: majority of the students prefer flipkart.com 79% and 64.6% people purchase
from amazon.com and rest of the population go for other apps.
Q8.Which medium do you prefer for online shopping?
a) Laptop/P.C b) Smartphone c) Tablet
Interpretation: majority of the students 93.8 % prefer smartphones for purchase and rest of
the 6.3% purchase from laptop.
Q9. What is/are the reason(s) for e-shopping?
a) Saves money b) Saves time c) Convenient d) Range and availability of products
e) Others (please specify.............)
Interpretation: 70.8% find e-shopping time saving, rest of the option has 41.7% each

Q10.Have you ever felt any problem in online purchase?

a) Yes b) No
If yes, what kind of problem(s)?
a) Delay in delivery b) Cheap quality c) Damaged product d) Non-Delivery (address
problem) e) Others (please specify..........)
Interpretation: 56% of students respond that they felt problem on online purchase and rest of
the 43.8% doesn’t. The major problem they faced is cheap quality product and delay in
delivery.
Q11. How do you rate your experience of online purchase?
a) Very much satisfied b) Satisfied c) Not satisfied d) Can’t say
interpretation: 83.3% of students rate that they are satisfied on the experience from online
purchase
Q12. Do you feel secure when shopping online?
a) Yes b) No
Interpretation: majority of the respondent (87%) feel secure while they shop online and rest
of the 37% feel unsecured.
Q13.Does cash on delivery option influences you to go for online shopping?
a) Yes b) No
Interpretation: 76.6% of the students are influenced by the cash on delivery option and 23.4%
are influenced by other features.
Q14. How do you like to do online shopping?
a) Through e-shopping websites or browser b) Through e-shopping app
Interpretation: 78.7% of the respondents shop through e- shopping websites or browsers and
21.3% shop through the application.
Q15. Features you think are necessary for an online shopping website to have?
a) Social networking integration
b) Multiple payment gateways (debit card, credit card etc.)
c) Privacy & secure checkout
d) Customer friendly
e) Credibility
f) Customer care service
g) Comparison between sites
h) others (please specify......)
interpretation: 59% of the respondents think privacy and security is the necessary feature for
online shopping websites and 45.5% think customer friendly and customer care service is
necessary 38.6% think credibility 31.8% think multiple payment gates 22.7% think social
networking integration.
Q16. Rank the factors which you consider important in refraining/stopping you from
shopping online?
a) Risk of identity theft (hacking)
b) Risk of not getting what you paid for
c) Difficulty in returning products/items
d) Waiting to receive the product (delivery issues)
e) Complex compared to traditional shopping
f) Lack of trust worthiness of vendors
g) Not being able to touch & see products
h) More expensive than sold in retail store
Interpretation: respondent gives 1st rank to delivery issue they consider it as the factor which
stop you from online shopping ,2nd ranked risk of not getting what you paid for and 3rd ranked
risk of theft.
Q17. Do you think the feature of “tracking the order” is an important factor influencing the
online shopping decision?
a) Yes b) No
Interpretation: 87.2% respondent believe that track record is an important factor influencing
the online shopping decision and 12.8% doesn’t believe on it.
Q18.Does “free shipping” option motivates you to shop online?
a) Yes b) No
Interpretation: 85.1% students are motivated from the option free shipping and rest of the
14.9% doesn’t get motivated from it.
Q19.Do you visit retail stores before purchasing a product online?
a) Yes b) No
Interpretation: 57.4% of the respondent visit retail stores before purchasing a product online
and 42.6% doesn’t visit.
Q20. Do you search for complete information about the product on the net before making
online purchase?
a) Yes b) No
Interpretation: 89.4% respondent search for complete information about the product on the
net before making online purchase and 10.6% doesn’t search before shopping
Q21. Do you want to add any new category of your choice in the list of e-shopping
categories?
a) Yes b) No
interpretation: 78.35 of the doesn’t want to add any new category of your choice in the list of
e-shopping categories and 21.7% needs to add choice.