Professional Documents
Culture Documents
Presented by Group 2 :
Aldy Rifianto, Dedy Mardianto
Floriana Nataly, Hiralalitya
Lextro Kristiano Concorda
Natallia Winata, Wita Puspadilla
Yosua Bangun
THE MERSEYSIDE PROJECT
SUMMARY
PROBLEM IDENTIFICATION
ALTERNATIVE SOLUTION
RECOMENDATION
SUMMARY
• Victoria Chemicals, a major competitor in the
Worldwide chemicals industry, was a leading
producer of polypropylene, a polymer used in
an extremely wide variety of products
SUMMARY
Victoria Chemicals was under
pressure from investors to
improve its financial
performance because of the
accumulation of the firm’s
common shares by a well
known corporate raider. The
Earnings was fallen to 180
pence per share at the end of
2007 from around 250 pence
per share at the end of 2006.
SUMMARY
Production
Plant Annual
Plant Cost per Ton
Company Built In output
Location (indexed to low
(metric tons)
cost producer)
CBTG A.G Saarbrun 1981 350.000 1,00
Victoria Chem. Liverpool 1967 250.000 1,09
Victoria Chem. Rotterdam 1967 250.000 1,09
Hosche A.G Hamburg 1977 300.000 1,02
Montecassino SpA Genoa 1961 120.000 1,11
Saone-Poulet S.A Merseille 1972 175.000 1,07
Vaysol S.A Antwerp 1976 220.000 1,06
Next 10 Largest Plants 450.000 1,19
PROBLEM INDENTIFICATION
• The Director of sales analysis that the industry
of Polypropylene is in a downturn and it
lookslike a oversupply is in the works. This
means that we will probably have to shift
capacity away from Rotterdam toward
Merseyside in order to move the added
volume. Is this a really a gain for Victoria
Chemicals? Why spend money just so one
plant can cannibalize another?
PROBLEM INDENTIFICATION
• EPC Plant at Meyerside also need to
renovation to keep produce the Etylene
Propylene Copolymer.
• If EPC Project calculate seperately from
Polypropylene Project it was negative NPV and
the company ignore it.
• If EPC Plant never do Renovation, Victoria
Company will have to exit the EPC business
during in 3 years.
ALTERNATIF SOLUTION
The Proposed Capital Program
• Morris proposed an expenditure of GBP 12
Million on this Program.
• The Entire Polymerization line would need to
be shut down for 45 days.
• Will Loss the customer during shut down can
not supply to customer.
• greystock.xlsx
ALTERNATIVE SOLUTION
• The Condition of Calculation was :
Assumptions :
Annual Output (metric tons) 250.000 Investment Outlay (mill.) 12,00
Output Gain/Original Output 7,0% Discount rate 10%
Price/ton (pounds sterling) 675 Depreciable Life (years) 15
Inflation Rate (prices and costs) 0,0% Overhead/Investment 3,50%
Gross Margin (ex. Deprec.) 12,50% Salvage Value 0
Old Gross Margin 11,50% WIP Inventory/Cost of Goods 3%
Tax Rate 30,0% Months Downtime, Construction 1,5
Energy Savings/Sales Yr. 1-5 1,25% After-tax Scrap Proceeds 0
Yr. 6-10 0,80% Preliminary Engineering Costs 0,5
Yr. 11-15 0,00%
Lampiran 1
GREYSTOCK'S MERSEYSIDE PROJECT
(Financial values in millions of British Pounds)
Assumptions :
Annual Output (metric tons) 250.000 Investment Outlay (mill.) 12,00
Output Gain/Original Output 7,0% Discount rate 10%
Price/ton (pounds sterling) 675 Depreciable Life (years) 15
Inflation Rate (prices and costs) 0,0% Overhead/Investment 3,50%
Gross Margin (ex. Deprec.) 12,50% Salvage Value 0
Old Gross Margin 11,50% WIP Inventory/Cost of Goods 3%
Tax Rate 30,0% Months Downtime, Construction 1,5
Energy Savings/Sales Yr. 1-5 1,25% After-tax Scrap Proceeds 0
Yr. 6-10 0,80% Preliminary Engineering Costs 0,5
Yr. 11-15 0,00%
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Year Now 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022
1 Estimate of Incremental Gross Profit
New Output (tons) 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500
Lost Output--Construction (33.438)
New Sales (Millions) 157,99 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56
New Gross Margin 13,75% 13,75% 13,75% 13,75% 13,75% 13,30% 13,30% 13,30% 13,30% 13,30% 12,50% 12,50% 12,50% 12,50% 12,50%
New Gross Profit 21,72 24,83 24,83 24,83 24,83 24,01 24,01 24,01 24,01 24,01 22,57 22,57 22,57 22,57 22,57
Old Output 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000
Old Sales 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75
Old Gross Profit 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41
Incremental Gross Profit 2,32 5,42 5,42 5,42 5,42 4,61 4,61 4,61 4,61 4,61 3,16 3,16 3,16 3,16 3,16
10 Free Cash Flow -12,00 1,27 3,92 3,86 3,81 3,77 3,14 3,14 3,11 3,03 3,03 1,97 2,02 2,02 2,02 2,02
Assumptions :
Annual Output (metric tons) 250.000 Investment Outlay (mill.) 12,00
Output Gain/Original Output 7,0% Discount rate 10%
Price/ton (pounds sterling) 675 Depreciable Life (years) 15
Inflation Rate (prices and costs) 0,0% Overhead/Investment 3,50%
Gross Margin (ex. Deprec.) 12,50% Salvage Value 0
Old Gross Margin 11,50% WIP Inventory/Cost of Goods 3%
Tax Rate 30,0% Months Downtime, Construction 1,5
Energy Savings/Sales Yr. 1-5 1,25% After-tax Scrap Proceeds 0
Yr. 6-10 0,80% Preliminary Engineering Costs 0,5
Yr. 11-15 0,00%
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Year Now 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022
1 Estimate of Incremental Gross Profit
New Output (tons) 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500
Lost Output--Construction (33.438)
New Sales (Millions) 157,99 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56
New Gross Margin 13,75% 13,75% 13,75% 13,75% 13,75% 13,30% 13,30% 13,30% 13,30% 13,30% 12,50% 12,50% 12,50% 12,50% 12,50%
New Gross Profit 21,72 24,83 24,83 24,83 24,83 24,01 24,01 24,01 24,01 24,01 22,57 22,57 22,57 22,57 22,57
Old Output 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000
Old Sales 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75
Old Gross Profit 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41
Incremental Gross Profit 2,32 5,42 5,42 5,42 5,42 4,61 4,61 4,61 4,61 4,61 3,16 3,16 3,16 3,16 3,16
10 Free Cash Flow -12,00 1,85 3,33 3,86 3,81 3,77 3,14 3,14 3,11 3,03 3,03 1,97 2,02 2,02 2,02 2,02
Assumptions :
Annual Output (metric tons) 250.000 Investment Outlay (mill.) - Plant 12
Output Gain/Original Output 7% Investment in Tank Cars 2
Price/ton (pounds sterling) 675 Discount rate 10%
Inflation (prices and costs) 0,00% Depreciable Life (years) Plant 15
Gross Margin (ex. Deprec.) 12,50% Depreciable Life (yrs.) Tank Cars 10
Old Gross Margin 11,50% Overhead/Investment 3,50%
Tax Rate 30% Salvage Value 0%
Energy Savings/Sales Yr. 1-5 1,25% WIP Inventory/Cost of Goods Sold 3%
Yr. 6-10 0,80% Months Downtime, Construction 1,50
Yr. 11-15 0,00% Preliminary Engineering Costs 0,50
0 1 2 3 4 5 6 7 8 9 10 11 12 13 14
Year Now 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
1 Estimate of Incremental Gross Profit
New Output 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500
Lost Output--Construction (33.438)
New Sales (Millions) 157,99 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56 180,56
New Gross Margin 13,75% 13,75% 13,75% 13,75% 13,75% 13,30% 13,30% 13,30% 13,30% 13,30% 12,50% 12,50% 12,50% 12,50%
New Gross Profit 21,72 24,83 24,83 24,83 24,83 24,01 24,01 24,01 24,01 24,01 22,57 22,57 22,57 22,57
Old Output 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000
Old Sales 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75
Old Gross Profit 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41
Incremental Gross Profit 2,32 5,42 5,42 5,42 5,42 4,61 4,61 4,61 4,61 4,61 3,16 3,16 3,16 3,16
Free
10 Cash Flow -12,00 1,07 3,33 1,98 3,91 3,85 3,20 3,18 3,15 3,06 3,05 2,02 2,07 2,02 2,02
Assumptions
Annual Output (metric tons) 250.000 Investment Outlay (mill.) - Plant 12
Output Gain/Original Output 7% Investment in Tank Cars 2
Price/ton (pounds sterling) 675 Discount rate 10%
Inflation (prices and costs) 0% Depreciable Life (years) Plant 15
Gross Margin (ex. Deprec.) 12,50% Depreciable Life (yrs.) Tank Cars 10
Old Gross Margin 11,50% Overhead/Investment 3,5%
Tax Rate 30% Salvage Value 0
Energy Savings/Sales Yr. 1-5 1,25% WIP Inventory/Cost of Goods 3,0%
Yr. 6-10 0,8% Months Downtime, Construction 1,50
Yr. 11-15 0,0%
1 2 3 4 5 6 7 8 9 10 11 12 13 14
Year Now 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
Old Output 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000
Old Sales 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75 168,75
Old Gross Profit 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41 19,41
Lost Rotterdam Output (MT) 17.500 17.500 17.500 17.500 17.500 17.500 17.500 17.500 17.500 17.500 17.500 17.500 17.500 17.500
Lost Revenue 11,81 11,81 11,81 11,81 11,81 11,81 11,81 11,81 11,81 11,81 11,81 11,81 11,81 11,81
Lost Rotterdam Gross Profit 1,36 1,36 1,36 1,36 1,36 1,36 1,36 1,36 1,36 1,36 1,36 1,36 1,36 1,36
Incremental Gross Profit 0,96 4,06 4,06 4,06 4,06 3,25 3,25 3,25 3,25 3,25 1,81 1,81 1,81 1,81
Total Change in Depreciation 1,60 1,39 1,60 1,36 1,16 0,99 0,84 0,72 0,45 0,45 0,45 0,45 0,32 0,32
4 Overhead 0,42 0,42 0,42 0,42 0,42 0,42 0,42 0,42 0,42 0,42 0,42 0,42 0,42 0,42
5 Prelim. Engineering Costs 0,50
6 Pretax Incremental Profit -1,56 2,26 2,04 2,28 2,48 1,84 1,99 2,11 2,38 2,38 0,94 0,94 1,07 1,07
7 Tax Expense -0,47 0,68 0,61 0,68 0,75 0,55 0,60 0,63 0,71 0,71 0,28 0,28 0,32 0,32
8 After-tax Profit -1,09 1,58 1,43 1,60 1,74 1,29 1,39 1,48 1,67 1,67 0,65 0,65 0,75 0,75
10 Free Cash Flow -12,00 0,51 2,97 1,03 2,96 2,90 2,28 2,23 2,20 2,12 2,12 1,10 1,10 1,07 1,07
Assumptions :
Annual Output (metric tons) 250.000 Investment Outlay (mill.) - Plant 12
Output Gain/Original Output 7% Investment in Tank Cars 2
Price/ton (pounds sterling) 675 Discount rate 7%
Inflation (prices and costs) 3,00% Depreciable Life (years) Plant 15
Gross Margin (ex. Deprec.) 12,50% Depreciable Life (yrs.) Tank Cars 10
Old Gross Margin 11,50% Overhead/Investment 3,50%
Tax Rate 30% Salvage Value 0%
Energy Savings/Sales Yr. 1-5 1,25% WIP Inventory/Cost of Goods Sold 3%
Yr. 6-10 0,80% Months Downtime, Construction 1,50
Yr. 11-15 0,00% Preliminary Engineering Costs 0,50
0 1 2 3 4 5 6 7 8 9 10 11 12 13 14
Year Now 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
1 Estimate of Incremental Gross Profit
New Output 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500
Lost Output--Construction (33.438)
New Sales (Millions) 157,99 185,98 191,56 197,31 203,22 209,32 215,60 222,07 228,73 235,59 242,66 249,94 257,44 265,16
New Gross Margin 13,75% 13,75% 13,75% 13,75% 13,75% 13,30% 13,30% 13,30% 13,30% 13,30% 12,50% 12,50% 12,50% 12,50%
New Gross Profit 21,72 25,57 26,34 27,13 27,94 27,84 28,67 29,54 30,42 31,33 30,33 31,24 32,18 33,15
Old Output 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000
Old Sales 168,75 173,81 179,03 184,40 189,93 195,63 201,50 207,54 213,77 220,18 226,79 233,59 240,60 247,82
Old Gross Profit 19,41 19,99 20,59 21,21 21,84 22,50 23,17 23,87 24,58 25,32 26,08 26,86 27,67 28,50
Incremental Gross Profit 2,32 5,58 5,75 5,92 6,10 5,34 5,50 5,67 5,84 6,01 4,25 4,38 4,51 4,65
Free
10 Cash Flow -12,00 1,07 3,44 2,21 4,26 4,32 3,71 3,80 3,88 3,91 4,03 2,76 2,91 2,95 3,04
MERSEYSIDE PROJECT
(With Inflation)
(Financial values in millions of British Pounds)
Assumptions :
Annual Output (metric tons) 250.000 Investment Outlay (mill.) - Plant 12
Output Gain/Original Output 7% Investment in Tank Cars 2
Price/ton (pounds sterling) 675 Discount rate 7%
Inflation (prices and costs) 3,00% Depreciable Life (years) Plant 15
Gross Margin (ex. Deprec.) 12,50% Depreciable Life (yrs.) Tank Cars 10
Old Gross Margin 11,50% Overhead/Investment 3,50%
Tax Rate 30% Salvage Value 0%
Energy Savings/Sales Yr. 1-5 1,25% WIP Inventory/Cost of Goods Sold 3%
Yr. 6-10 0,80% Months Downtime, Construction 1,50
Yr. 11-15 0,00% Preliminary Engineering Costs 0,50
0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Year Now 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022
1 Estimate of Incremental Gross Profit
New Output 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500 267.500
Lost Output--Construction
New Sales (Millions) 180,56 185,98 191,56 197,31 203,22 209,32 215,60 222,07 228,73 235,59 242,66 249,94 257,44 265,16 273,12
New Gross Margin 13,75% 13,75% 13,75% 13,75% 13,75% 13,30% 13,30% 13,30% 13,30% 13,30% 12,50% 12,50% 12,50% 12,50% 12,50%
New Gross Profit 24,83 25,57 26,34 27,13 27,94 27,84 28,67 29,54 30,42 31,33 30,33 31,24 32,18 33,15 34,14
Old Output 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000 250.000
Old Sales 168,75 173,81 179,03 184,40 189,93 195,63 201,50 207,54 213,77 220,18 226,79 233,59 240,60 247,82 255,25
Old Gross Profit 19,41 19,99 20,59 21,21 21,84 22,50 23,17 23,87 24,58 25,32 26,08 26,86 27,67 28,50 29,35
Incremental Gross Profit 5,42 5,58 5,75 5,92 6,10 5,34 5,50 5,67 5,84 6,01 4,25 4,38 4,51 4,65 4,79
Free
10 Cash Flow -12,00 3,82 4,02 2,21 4,26 4,32 3,71 3,80 3,88 3,91 4,03 2,76 2,91 2,95 3,04 3,14