Professional Documents
Culture Documents
• COMESA Regional investment Agency is the Data & Information Capacity building
investment arm of the Common Market for
• Identify viable investment opportunities in • Capacity building activities varies across
Eastern and Southern Africa (COMESA).
close collaboration with Member States’ NIPAs. different stages of investment promotion
• COMESA RIA was established in 2006 and
• Develop a database of pertinent information. cycle.
now it acts as the gateway to investment
• Research & analysis substantial contribution to • Preparing the Information technology
opportunities in all sectors within COMESA
the work on FDI in Africa and Internationally. infrastructure for member NIPAs such as
Member States.
investor tracking system and websites.
• Apply best practices in investment
promotion, facilitation and retention
Image building through intra-agency collaboration and
STRATEGIC MISSION • Position the COMESA Region as an sharing of successful experiences.
investment destination of choice.
• Highlight Member States’ progress and
“Maximize the flow of achievements on investment, business- Outreach and promotion
friendliness and global rankings.
investment into the • Development of promotional materials
for investors: investment guides, country
COMESA region” profiles, websites, condensed promotional
Networking brochures, annual reports.
• Dissemination of these materials through
... and highlight the benefits and competitive • Target and approach potential investors,
targeted and non-targeted marketing
generate their interest and increase their
advantages that COMESA market offers through a activities (promotional events, exhibitions,
awareness about the region.
e-marketing campaigns, public relations).
number of activities. • Establish public-private sector dialogue.
• Engaging regional and international
• Serve as a channel for investor input to
media.
decision makers at national and regional
level.
2400+
Investment opportunities
www.comesaria.org
9
Major International Business
forums
2500+
Investment leads in various
sectors