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Case Study Tourism
Case Study Tourism
•location: Caribbean Island, the 3rd largest island in the Caribbean Sea
•accessibility
•local Caribbean places fly to the island
•attractions
•snorkelling, deep sea fishing, golf courses
•hotels in Negril and Montego Bay - all inclusive
•diving and a 7 mile beach - Negril Bay
•Dunn river falls
•Plantation houses turned into museums
•Cockpit caves
•Negril Marine Park to preserve sea life - 4 marine parks
•Blue Mountains in the East
•large biodiversity
•employment
•20.6% employed in the tourist industry
•employment of 90,000 people
•economic
•heavy use of resources by tourists - 10 times more than the average local
•under-use of facilities in the off peak season - autumn and spring months
•all-inclusive hotels money allows economic leakage e.g Moon Palace Jamaica
Grande
•locals have low-paid jobs where managers have high-paid ones but are expats
•45% of all income comes from tourism
•environmental
•traffic congestion and pollution at popular locations at popular locations e.g Ocho Rios
Marine Park, with 1 hour traffic jams and Montego Bay
•air traffic from planes into airports, as Montego Bya’s Int. Airport is 56km from Negril
•power stations from fuelling tourist’s use creates pollution e.g Rockfort Power Plant
•some hotels are an eyesore e.g Falmouth Beach Hotel
•coral reefs are being damaged by ship anchors and jet skis
•management of tourism
•national parks
•entry fees $8 in parks allow the preservation of local wildlife
•marine parks conserve coral reefs
•the Negril Marine Park has strict rules about number of people entering and conduct
•Jamaica Conservation and Development Trust is responsible for the management of national
parks
•ecotourism
•landscaping in Montego Bay tries to be more attractive
•education of flowers and herbs etc. to preserve plants
•raft trips on the Rio Grande river minimises the disturbance of the peace, relying on
manpower