YOUTUBE CHANNEL MONETIZATION OR HOW TO EARN MONEY FROM

YOUTUBE

1. Becoming a YouTube partner

Becoming a YouTube partner comes with some minimum eligibility requirements and rules
you need to comply with. As outlined by YouTube Support, these are the following:

 Follow all the YouTube monetization policies.

 Live in an eligible country or region.
 Have more than 4,000 valid public watch hours in the last 12 months.
 Have more than 1,000 subscribers.
 Have a linked AdSense account.

2. Use Google AdSense

As a YouTube partner, you need to use Google AdSense to receive payments for advertising
on your videos. Google AdSense is a platform that allows businesses to buy ad space and
then YouTube places their ads on videos like yours as they see fit most probably through
algorithms. The money collected through the ads placed via AdSense, is generated on a cost-
per-click or cost-per-view basis, depending on which one the advertiser prefers. A view
counts as an ad watched for 30 seconds or halfway through (whichever comes first). And a
typical charge is 18 cents per view. This means that if you have 1,000 views and 10% of the
viewers watched the ad, you could make about $18.

3. Use Sponsorships
An excellent way to make money through YouTube is using sponsorships. But in order to get
a sponsorship from a brand you first need to build an audience. Sponsorships work mainly
because of increasing popularity of influencer marketing and YouTube is the best platform
for such campaigns. In contrast to other social media channels (see Instagram), on YouTube
you are able to charge more for sponsored content simply because video is more expensive to
produce.

4. Launch an Online Course

Taking into account the recent developments caused by the Covid-19 pandemic, investing in
E-learning seems to be the most viable option that every content creator needs to consider.
Selling online courses offers a great opportunity to make money if you don’t want to use ads
or solely rely on them as your main source of revenue. If you have expertise in a particular
subject, you can offer your knowledge to others without the need of any teaching experience.

5. Sell Memberships
As a YouTube partner, you can sell Patreon-like channel memberships to your subscribers,
but you have to be at least 18 years of age, and have more than 30,000 subscribers. With a
channel membership, your viewers pay a monthly recurring fee anything between $0.99 to
$100, to get access to members-only incentives, special emojis, badges, extra videos,
shoutouts and other features like Super Chat which is used during live streams.

6. Sell Branded Merchandise

Selling branded merchandise is another way to monetize your YouTube channel.
Any type of product can be used for merch purposes so if you are an entrepreneur with a
product already in place, you are one step ahead. Most YouTubers choose to sell t-shirts that
have the logo of their brand on them – which is a good choice, but there are many other
product ideas you can try out like smartphone advertising, Fashion boutiques advertising etc.

7. Earn from Affiliate Commissions

YouTube is the most suitable platform for it. The way affiliate marketing works is simple. As
a content creator, you become an affiliate to a company that wants to promote their product
or services. You start talking about their product inside your videos, and you use discount
codes or trackable links directing people to the product page. If those people you referred buy
the product, you get a percentage of the sale. This is all possible through the affiliate link
which helps brands see where the buyers came from. The affiliate link is added in the
description of every video you upload that promotes the product. To become an affiliate
marketer, usually you reach out to interested companies or they come to you.

8. License Your Videos to Media Houses

If you have any such cute and funny videos of your dog, babies, cat, or any other adorable
creatures, you can probably license them. Even your non-viral videos could earn a place in
marketplaces such as Jukin Media, ViralHog, Video Elephant, Newsflare, and SellNews.
User-generated content especially that which is entertaining and fun to watch tends to be in
demand. Getting picked up by licensing partners and syndication networks can earn you some
nice income from your YouTube videos.