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Like many, I take a multivitamin (when I remember) from the plastic pot on my
kitchen counter. It costs just under 5p per pill. Job done, or so I thought.
But now there’s a whole world of ‘super supplements’, including the expensive and
newest offering, Lyma, which costs 100 times more than my humble supermarket
multivitamin.
The cute little copper-coloured capsules with their stencilled crown are beloved of
A-listers and models.
Lyma is the brainchild of celebrity personal trainer Russell Bateman, who was always
being asked to recommend the ultimate nutritional supplement by well-heeled
clients, who include actress Liv Tyler, singer Ellie Goulding and several Victoria’s
Secret models.
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09/04/2018 Can a £199 pill really smooth skin, boost hair — and cure insomnia? | Daily Mail Online
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Rachel Carlyle tried the Lyma 'super supplement' (pictured) developed by Russell Bateman
After two years’ research with his business partner Lucy Goff and a team of
nutritional scientists, Lyma was inally launched in February and promptly sold out in
two weeks. There’s a waiting list of 2,600 for the next batch, which should be
available later this month.
Lyma costs £199 for a one-off order of 120 tablets (you take four a day so that’s one
month’s supply) or £149 a month for a minimum of three months. With both, you get
a hand-crafted copper pot to store your precious pills in.
‘We wanted to create a real “super supplement,”’ says Simon White, Lyma’s chief
nutritional scientist.
So what does it promise? And, more importantly, does it deliver? Its creators make
bold claims: that it will smooth skin by 80 per cent, strengthen hair by 47 per cent
and nails by 88 per cent, improve sleep and brain energy, maximise immunity and
reduce stress and anxiety.
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09/04/2018 Can a £199 pill really smooth skin, boost hair — and cure insomnia? | Daily Mail Online
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It takes up to three months to get all the health bene its, says Lucy.
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The irst change you’ll notice, she says, is smoother skin, followed by improved
mood, particularly at that time of the month. The next change she noticed was fewer
hairs left on her brush and that her nails were breaking less frequently.
I’ve been taking them for a month now and as a sceptical skin lint, I would love to say
they had zero effect.
But after ten days I noticed the skin on my face was smoother; I touched it so often I
ended up getting a spot. My husband noted the lack of pre-menstrual rage, and my
hair looks healthier — not supermodel glossy, but I’m leaving fewer strands in the
shower.
I can’t say I’ve seen any change in mental clarity, sadly, and my insomnia is as bad as
ever.
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Lyma was developed to create 'ultimate wellness' with a focus on preventing health conditions
such as heart disease, cancer and dementia
Lyma has just eight ingredients, unlike other high-end supplements such as Elle
Macpherson’s WelleCo Super Elixir (£96, then £62.50 per month) which has 45 and
Lumity Life (£76.50 a month) which has 17. The eight are:
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09/04/2018 Can a £199 pill really smooth skin, boost hair — and cure insomnia? | Daily Mail Online
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Rachel saw her skin and hair improve within one month of taking Lyma
Glamour is also an important aspect, says Lucy: ‘We wanted to do the same for
supplements that Jo Malone did for candles. We want to bring vitamins out of the
kitchen cupboard and make them into a lifestyle piece.’
She admits they took cost out of the equation when creating the formula so they
could use only the best ingredients. ‘Yes, it’s £5 a day, but you could spend more
than that on a coffee and sandwich and not bat an eyelid.’
So, what’s the verdict of the experts? All the ingredients in Lyma are sound, con irms
top medical nutritionist and author Dr Sarah Brewer, although she points out that the
197 clinical trials cited by the company refer to the individual ingredients, not the
blend.
‘I love the copper pot and the look of the capsules, although the cost is exorbitant,’
she adds. You can buy all but one of the ingredients online — substituting an equally
bio-available curcumin supplement for HydroCurc — for £115.48 a month, saving
£33.52.
I’m impressed Lyma has had such a positive effect on my skin in a month. When I
forgot to take the full four capsules a day over the Easter weekend, my skin seemed
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09/04/2018 Can a £199 pill really smooth skin, boost hair — and cure insomnia? | Daily Mail Online
not quite so smooth. It makes me wonder if the other promised bene its will come
my way in time.
It’s nice to have smooth skin and better-looking hair, but is it £150-a-month nice? For
most without supermodel budgets, maybe not.
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However, if Lyma could sort out my insomnia, and give me that promised extra
mental energy . . . well, I can always cut back elsewhere!
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