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What Is Unconscious Bias?

- card 2 - Video Transcript

- Unconscious bias refers to biases or shortcuts our brains make, that


we are unaware of and which happen outside of our control. Our brains
can assess what feels safe, familiar, valuable and likable, all behind
the curtain of our conscious mind. In general, it's a good thing we're
not conscious of everything our brain does, we're able to make quick
judgments and assessments of people in situations, and this is
integral to our day-to-day function, yet it comes at a cost,
particularly when left unexamined. These snap judgments don't just
kick in the moment you're in danger, or need to react with an urgency,
there always present leading us to draw conclusions based on partial
or incomplete information. No matter what we actually believe or
think, consciously, these little unconscious biases can hurt other
people. So since losing this important brain function isn't really an
option, what can you do to stop it from causing harm? First, recognize
that accepting your own unconscious bias isn't easy. It takes a
particular level of comfort, even bravery to take responsibility for
choices that by definition, you've had no conscious, part in. It takes
effort to even find out what these biases are. By accepting that they
exist, you can uncover the unconscious, you can question those snap
decisions and immediate conclusions. Examine your impulses and
instincts. Once you have a handle on how your unconscious biases
manifest themselves, you'll be ready to start managing the impact your
biases have on your decisions.

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