Intel : AI and Industry

4.0 Strategy
Syndicate 2
Dina Rizkia Rachmah (29120431)
Muhammad Ikhlas Dharma (29120398)
Desman Hansen Sagala (29120481)
Anton Herutomo (39020905)
 TABLE OF CONTENT

General Overview
01 From Case : Intel AI and
Industry 4.0 Strategy

Question and Answer

02 The answer to the provided
Discussion Questions.

2
 GENERAL
OVERVIEW
01
Overall summary of the Intel: AI
and Industry 4.0 Strategy Case

3
 Overview
Become
microprocessor Hired veteran
supplier of IBM and Apple and AMD to
PC Manufacturers accelerate GPU.

Intel Strategies

Intel Industry 4.0 era Invest Startup

Founded in 1968 Cloud-centered The result was Intel’s
by Robert Noyce and Internet of Neural Network Processor
and Gordon Moore Things (IoT), Intel (NNP), improve AI deep
grow their AI learning speed 100 times
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 Overview (2)
Wider automation Promising targets
and new advance manufacturing,
information and healthcare, and
intelligent services agriculture
Transformation Intel AI
of value chain uses-cases

Industry 4.0 Artificial Intelligence Manufacture

A paradigm shift from
centralized to decentralized
smart manufacturing and
production
Appears in 1956 among
scholars and practitioners
want computer learn to
do certain activities
There were several limitations in this
particular field. However, Intel
worked with several manufacturers
that results in the ability to convert
large amounts of data to specific
insights.
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 Overview (3)
The combination of rising demand, constrained
natural resources, and agricultural
susceptibility to a variety of externalities
(weather patterns, pests, droughts), pointed
Intel to the need for dramatically reshaped
production input activities.
Agriculture

Healthcare
Intel developed early design principles
for when AI should be used: (1) when a
specialist can’t be available, (2) when
inputs change in real time, (3) when
solutions vary from patient to patient.
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DISCUSSION
QUESTIONS
02
Questions and answers based on the
case Intel: AI and Industry 4.0 Strategy

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How did industry 4.0’s emergence impact operating environments? What were
the limitations to operating activities in key industries like manufacturing,
healthcare, and agriculture prior to Intel-powered AI solutions?

01 02
Industry 4.0 and operating environment impact Operating activities prior to Intel AI solutions

Life cycle of products could have a new kind of Manufacturing companies were analog-based and
organizing. labor-intensive.

The entire value chain could be controlled. Smart manufacturing and production run with
centralized approach.

The availability of all relevant information could be Individual devices performed in siloed tasks.
real-time.

Creation of cross-enterprise value chain networks Repeatable function accuracy was lower.
could be dynamic and real-time.

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How did industry 4.0’s emergence impact operating environments? What were
the limitations to operating activities in key industries like manufacturing,
healthcare, and agriculture prior to Intel-powered AI solutions?
● Scrambled data makes
giving personalized care
MANUFACTURING difficult - hence the use
of big data.
● Lack of a connective thread
● Slow diagnosis due to
across the sensors and the
limited physicians.
production function they
intended to inform. HEALTHCARE
● Data collection alone does not
improve business practices.
● Many manufacturers had AGRICULTURE
sensors in place but their ● Combination of rising
value is not maximized due to demand, constrained
not being able to tease natural resources, and
revenue-driving insights from agricultural susceptibility
them. to a variety of externalities.
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How do Intel’s AI solutions differ from other available options? What
are the key strengths and limitations?

The one of competitors Transform to Internet of Things (IoT)

is AMD. Beginning with
the low to mid-range
segment, in the 2010s
competitors had
entered in all price
levels of the industry
and had wrested market
share from Intel.
era, Intel does some series strategies:
hired veterans from Apple and AMD to
accelerate Intel’s graphics processing
unit (GPU). The firm also invested
USD$1 billion in AI startups with result
was Intel’s Neural Network Processor
(NNP), designed to improve AI deep
learning speeds 100 times, or to deliver.

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How can Intel sell the value of their AI approach to clients? what
additional opportunities exist for Intel AI?

Intel can sell the value of their AI approach to clients by offering holistic (end-to-end: data
gathering, exchange, insight) AI services across Industry 4.0 verticals
e.g., focuses on basic needs verticals such as clothing (manufacturing), food (agriculture), shelter
and water management, sanitation and healthcare.

Other sellable value of Intel AI approach is the revenue-driving insights to make sure industry
can fully maximize the technology adoption.

Intel looked specifically for higher-scale use-cases in which AI could provide valuable, smart
bridges linking otherwise disconnected operations activities and improve repeatable
function accuracy, where human efforts were better repositioned in areas representing
significant social impact.

In this case, Intel has more opportunities to grow the community of AI developers to
complement its AI power efforts (especially in edge computing). Intel AI can also partner
with cloud providers to offer its AI power capabilities (in cloud computing).
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