AGILE PRODUCT

MANAGEMENT
COURSE SYLLABUS

Copyright © 2020 280 Group LLC. All rights reserved.

All rights reserved. This material is copyrighted intellectual property of 280 Group and may be used only for evaluation
purposes. Any other use, including creating derivative works, is a violation of this copyright.
 Agile Product Management Course Syllabus

The Benefit of Experience

Uniquely designed for Product Managers and Product Owners, this course explains the Agile
Methodology at the right level of detail, with an emphasis on how product professionals can
best serve the development team. Many organizations implement Agile strictly from a
development team perspective, neglecting to train their product professionals how to
leverage this methodology. With this course, you’ll learn how to unleash Agile’s power so you
can respond to customer needs quickly and deliver new value to the market rapidly.

Key Benefits
Upon successful completion of this course, students will gain:

• Knowledge: understand the difference between the Product Manager and Product
Owner roles so each role can perform more effectively in this vital partnership.

• Techniques: learn what an Agile team really needs from their Product Manager so
you can use business strategy to properly define the Product Vision and deliver the
data they need to succeed.

• Best Practices: ability to build a Product Roadmap that will delight executive
stakeholders, but also aligns with Agile best practices to provide the balance of
predictability and market-responsiveness that only Agile can provide.

• Leadership Skills: the knowledge and practices you need to influence and lead your
Agile team to success.

• Proof: The confidence to take and pass the Agile Certified Product Manager and
Product Owner™ exam, which shows your dedication to your craft and proves you
have the skills necessary to advance in your career.

No other course provides this unique perspective on how to harness the power of the Agile
methodology to deliver the right value to customers more rapidly and efficiently.

Copyright © 2020 280 Group LLC. All rights reserved.

All rights reserved. This material is copyrighted intellectual property of 280 Group and may be used only for evaluation purposes. Any
other use, including creating derivative works, is a violation of this copyright.
 Agile Product Management Course Syllabus

More Robust than other Product-Owner Courses

This course covers all the Scrum and Product Owner concepts in common Product Owner-
only certifications (such as CSPO) and provides additional content to make you more effective:

• How to integrate business strategy and Product Management into your Agile process
to drive successful products

• Product Owner strategies for every phase of the Product Lifecycle

• How to influence and lead your Agile teams

• Agile methodologies beyond Scrum such as Kanban, Lean, XP, and Hybrid

How 280 Group compares to other courses:

280 Group Other “Product Owner”

Agile Product only Certifications and
Management Course Courses (e.g. CSPO)

Foundation concepts
Covered in the most popular Product Owner  
Certifications

Business focus
Teaches Strategic and Business Foundations  ×
Team leadership
Teaches how to lead, influence, and align  ×
teams

PM role clarity
Clarifies role of Product Manager as primary
strategic driver critical for overall product  ×
success

Certification exam Varies – many training

Administered by independent and highly companies deliver the exam
credible third party  themselves, and some require
no exam at all for certification

Instructor expertise
Written and taught by active practitioners and  Varies
experts in Agile and Product Management

Freedom to learn from anywhere

Available Worldwide  Varies

Flexible learning options

Available in online, in-person, and private  ×
custom training formats

Copyright © 2020 280 Group LLC. All rights reserved.

All rights reserved. This material is copyrighted intellectual property of 280 Group and may be used only for evaluation purposes. Any
other use, including creating derivative works, is a violation of this copyright.
 Agile Product Management Course Syllabus

Learn Your Way – In-Person or Self-Study

Advance your career through the training method that best matches your learning style. Each
method prepares you to earn the industry-standard Agile Certified Product Manager and
Product Owner™ certification from AIPMM.

In-Person Benefits
• Learn from the experience of a seasoned Product Management expert.

• Participate together in a classroom setting that encourages hands-on learning and

opportunities to engage 1:1 with the instructor and other students.

• Topics are covered over two days, allowing for concentrated, focused learning.

• Team exercises allow physical learning in a dynamic setting.

Self-Study Benefits
• Study at your own pace with this online learning system. Get started anywhere at any
time, and complete on your schedule, with up to one year to complete the course.

• Each learning module provides comprehensive coverage with multimedia content.

• Quizzes, interactive exercises, and study material help you prepare and confirm your
knowledge.

• Practice exam provides different sample questions every time you take it and gives
you a score, so you can be confident you are ready for the exam.

Tailored Content and Exercises Meet Your Team Needs

Private Training
Course content can be customized to address your company’s particular needs, such as
matching your existing product processes, addressing team experience level, or dealing with
industry-specific issues.

Course exercises can be customized to use your company’s current products or future
concepts so your Product Managers are learning the skills and tools on the products they are
already working on.

Copyright © 2020 280 Group LLC. All rights reserved.

All rights reserved. This material is copyrighted intellectual property of 280 Group and may be used only for evaluation purposes. Any
other use, including creating derivative works, is a violation of this copyright.
 Agile Product Management Course Syllabus

Course Outline

The course consists of eight modules that are delivered through a combination of instruction,
discussions, individual exercises, and team exercises.

Module 1: The Agile Competitive Topics covered:

Advantage • Traditional vs. Agile product process

• The benefits of Agile to Product
This module provides an overview of the Management
course and explains the competitive
• The Agile Manifesto
advantages that the Agile methodology can
provide. • The 12 Principles of Agile
• Variations in Agile methodologies

Module 2: Scrum and Release Topics covered:

Management • Overview of the Scrum process flow

• Scrum roles and responsibilities
This module explains the Scrum framework,
• Sprint goals and planning
the most widely-used approach to
implementing Agile. It also explains how • Daily Standup, Sprint Review, and
sprints and releases are managed using Retrospective

Scrum. • User Stories and Sprint Planning

• Velocity, Release burndown, and
Sprint management

Module 3: Release Planning and Topics covered:

Story Mapping • Multiple perspectives on product

planning
This module explains the detailed processes • Product Backlog and Grooming
used to plan software releases using Agile. It
• Epics, Features, and User Stories
also defines how to develop user stories
based on personas and their needs. It brings • Ready vs. Done

this all together with a Story Mapping • DEEP Backlogs

exercise so that students learn how to • Sprint planning and estimation
identify the needs of multiple personas for a
• Story Mapping
complex product. Copyright © 2020 280 Group LLC. All rights reserved.

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other use, including creating derivative works, is a violation of this copyright.
 Agile Product Management Course Syllabus

Module 4: Prioritization, Vision, Topics covered:

and Roadmap • Strategic Market Analysis

• Product Vision
With the groundwork set on how to plan
• Determining Business Value
sprints and releases in Agile, the course
turns to how to establish a Product Vision, • Prioritization Methods
Prioritization techniques, and how to build • Roadmap Techniques
an Agile Product Roadmap. • Building a truly Agile Product
Roadmap

Module 5: Keys for Agile Success Topics covered:

• The Product Lifecycle
This module covers three topics critical to
utilizing the Agile methodology with • Validating Product-Market Fit

success: 1) how to relate Agile to the entire • The roles and partnership of Product
Product Lifecycle, 2) the roles of the Product Manager and Product Owner
Manager and the Product Owner, and • Agile organizational methods
3) methods to scale Agile successfully. • Distributed teams
• Scaling Agile

Module 6: Creating Shared Topics covered:

Understanding • Expressing Epics and Features

• Writing User Stories
This module takes a closer look at how to
• Acceptance Criteria
effectively express customer needs so that
the development team has the essential • Non-functional Requirements
information it needs to build the right • User Experience
product.

Copyright © 2020 280 Group LLC. All rights reserved.

All rights reserved. This material is copyrighted intellectual property of 280 Group and may be used only for evaluation purposes. Any
other use, including creating derivative works, is a violation of this copyright.
 Agile Product Management Course Syllabus

Module 7: Optimizing Value Topics covered:

Delivery • Lean overview and principles

• Levels of organizational maturity
This module explores other approaches to
• Kanban principles
implementing Agile, providing a closer look
at Lean principles and the Kanban • The Kanban board
framework. • Continuous Delivery
• Kanban and Scrumban

Module 8: Practical Product Topics covered:

Leadership • Building Trust

• Stakeholder alignment
This final module shifts gears to discuss the
• Leadership techniques and
people skills needed to make Agile work
progression
even more effectively. Since Agile relies on
team trust, this module discusses how to be • Collaboration and communication

a more effective and trustworthy product • Challenging Situations

leader. • Defusing Conflict

The module concludes with a summary of • Seven secrets of success

how all the course topics come together to • Planning your next steps
enable Product Managers and Product
Owners to lead their Agile teams to effective
and rapid delivery of products that matter.

Get Started
Now that you know how powerful this course can be, take a moment to engage with our Solutions
Team to learn more.

CHAT WITH US

Copyright © 2020 280 Group LLC. All rights reserved.

All rights reserved. This material is copyrighted intellectual property of 280 Group and may be used only for evaluation purposes. Any
other use, including creating derivative works, is a violation of this copyright.
 Agile Product Management Course Syllabus

Meet Your Instructors

Decades of Real-World Experience

Our consultants and trainers have been there. They apply their experience from these companies to
help you solve your toughest problems. Here are some of the experienced Product Managers who
lead our Agile Product Management course.

Tom Evans Colleen O’Rourke Rick Bess

Principal Consultant and Principal Consultant and Principal Consultant and
Trainer Trainer Trainer

John Haniotis Kenny Kranseler Roger Snyder

Principal Consultant and Principal Consultant and Principal Consultant and
Trainer Trainer Trainer, VP of Marketing
Copyright © 2020 280 Group LLC. All rights reserved.

All rights reserved. This material is copyrighted intellectual property of 280 Group and may be used only for evaluation purposes. Any
other use, including creating derivative works, is a violation of this copyright.