Professional Documents
Culture Documents
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3. Spread Your Info Thin
• Don’t serve your info in one big indigestible cluster.
• Instead, disperse it in small chunks over many pages or chapters. This will
make it much more unobtrusive.
• It’s often better to let your reader have the info a little while before she
actually needs it.
• In any case, make sure she doesn’t get it right before she needs it,
because that would really look constructed.
• Sometimes information is not vital, so you have more time to bring it in.
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