Iramshahzadi Final PTCL Report

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INTERNSHIP REPORT ON
PAKISTAN TELECOMMUNICATION LIMITED
PRESENTED TO
PROF. DR. SYED SALMAN RIZAVI
PRESENTED BY
Iram shahzadi
BB-12066
UNIVERSITY OF THE PUNJAB

GUJRANWALA CAMPUS
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Table of Contents
DEDICATION..........................................................................................................................5
ACKNOWLEDGEMENT.......................................................................................................6
EXECUTIVE SUMMARY......................................................................................................7
PART I......................................................................................................................................8
INTRODUCTION OF THE COMPANY..............................................................................8
1.1: Description of the Company............................................................................................8
1.2: Brief history of PTCL......................................................................................................9
Pakistan Post & Telegraph (P&T)......................................................................................9
Pakistan Telecommunication Corporation (PTC)...............................................................9
Pakistan Telecommunication Company Limited..............................................................10
New Owning Company of PTCL.....................................................................................11
PRIVATIZATION OF PTCL...........................................................................................12
Pak Telecom Mobile Limited (PTML).............................................................................12
Telephone Industry of Pakistan (Tip)...............................................................................13
Carrier Telephone Industries (CTI)..................................................................................14
1.3: Vision & Mission..........................................................................................................14
Corporate Vision:..............................................................................................................14
Mission:............................................................................................................................14
Product lines of the Company..................................................................................................15
Home & Personal Use..........................................................................................................16
Corporate Sector for business use........................................................................................17
MAIN OFFICES...............................................................................................................17
The Customers of the Company.......................................................................................17
PART II...................................................................................................................................17
2.1:Organization Chart of the Company..............................................................................17
2.2: Policy Formulation....................................................................................................19
2.3: Number of Employees...................................................................................................19
Employees’ Strength.........................................................................................................20
Board Of Directors...............................................................................................................20
Main Offices.........................................................................................................................21
Hiring Process......................................................................................................................22
Career Ladder...................................................................................................................22
Employees’ Satisfaction and Incentives...........................................................................23
2.4: STATEGIC MANAGEMENT OF PTCL.....................................................................23
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PART III.................................................................................................................................24
3.1: ORGANIZATIONAL STRUCTURE...........................................................................24
COMPLEXITY.................................................................................................................24
FORMALIZATIONS.......................................................................................................25
BUSINESS VOLUME.....................................................................................................25
Implementation of ERP system in T&D...........................................................................26
Quality Awareness Program.............................................................................................26
Departments of PTCL.......................................................................................................26
3.1.1:Administration/ Management Style.........................................................................28
3.2: Impact of different Management Style on the efficiency and morale of Workers....31
PART IV.................................................................................................................................32
4.1: Production Facilities......................................................................................................32
BROADBAND.................................................................................................................32
Digital Subscriber Line (DSL)..........................................................................................32
Digital Cross Connect (DXX)...........................................................................................33
ISDN (BRI/PRI)...............................................................................................................33
Broadband Entertainment Portal (PTCL BUZZ)..............................................................35
Broadband Pakistan (Unlimited)......................................................................................36
Broadband Student Package.............................................................................................38
DIGITAL FACILITIES....................................................................................................39
PART V...................................................................................................................................41
MARKETING STRATEGIES.............................................................................................41
Strategies..............................................................................................................................41
Through New Users..........................................................................................................41
Stock Exchange Report.....................................................................................................42
Calling Line Identification................................................................................................42
Internet Accessibility........................................................................................................42
Critiques on Various Production Methods/ Products.......................................................42
PART VI.................................................................................................................................43
5.1: Critical Analysis of the Company.................................................................................43
Financial Analysis (Horizontal vs Vertical).........................................................................43
Balance Sheet....................................................................................................................43
Income Statement.............................................................................................................44
Statement of Cash flows...................................................................................................46
5.2: Financial Ratio Analysis...............................................................................................47
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Liquidity Ratios................................................................................................................47
Profitability ratios.............................................................................................................52
For the investor.................................................................................................................55
Cash flow ratios................................................................................................................58
Period Analysis.................................................................................................................59
Univariate [Beaver] Model..............................................................................................60
Multivariate [Altman] Model............................................................................................60
Major Competitors of the Company.....................................................................................61
Market Share of the Company..............................................................................................63
Success and failure of different products.............................................................................63
Competitive Analysis of the Company (SWOT)..................................................................64
PART VII................................................................................................................................67
Internship..............................................................................................................................67
Overview of Finance Department.....................................................................................68
Functions and Operations of Finance Department...........................................................72
Shortfall in Finance Department.......................................................................................74
Work done during Internship............................................................................................75
INTERNSHIP ASSESSMENT AND RECOMMENDATIONS.........................................77
Impact of Internship on Future Career Path of the Intern.................................................78
PART VIII..............................................................................................................................79
Recommendations for Future Interns...................................................................................79
Conclusion............................................................................................................................80
Bibliography...........................................................................................................................82
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DEDICATION
I dedicated this report to my loving parents whose Prayers, affection and support are always
a source of encouragement for me to reach at this destination and humble icon for others in
future. My parent and teachers who give me real eyes that help me to lead myself and others
in the dark world.
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ACKNOWLEDGEMENT
First of all, I would say thanks to my Almighty Allah who has given me the strength to
complete the project. This report has been written on the Pakistan Telecommunication
Limited (PTCL) which is the largest telecom company in Pakistan. PTCL is the Pakistan’s
most reliable and largest coverage services carrier which provides all the telecommunication
services to the public. Whether it is an office in a largest city or home in a small village,
PTCL is present in every corner of Pakistan to serve its valued customers. I would like to
thanks to all those people who have helped me in making this report. I am thankful for their
kind co-operation to the completion of my project work. Last but not least I wish to avail
myself of this opportunity, express a sense of gratitude and love to my friends and my
beloved parents for their manual support, strength, and help and for everything.
I sincerely thanks to my supervisor Mr Irshad, Ms. Mehak and Ms.Rifat who has helped me
in this regard and encouraged me to carry out this project .The internship at the Finance
department of the PTCL was very helpful as because of it I have gained my knowledge and
experience regarding the Finance functions and policies and also it will support me in my job
career. I would like to say that it will be one of my best experiences that would remain with
me and help me in the coming life which offer many challenges.
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EXECUTIVE SUMMARY
Internship is the necessary part of BBA degree Program. I have done my internship with the
Sales department of Pakistan Telecommunication Limited Regional Office Peshawar. This
internship report contains all the information about my work experience with the PTCL.
Pakistan Telecommunication Company Limited (PTCL) is proud to be Pakistan’s most
reliable and largest converged services carrier providing all telecommunications services
from basic voice telephony to data, internet, video-conferencing and carrier services to
consumers and businesses all over the country. Pakistan Telecommunication Company
Limited (PTCL) is the primary provider of Telecommunication services in Pakistan. The
range of services include basic telephony, telegraph, fax, telex, Public data, Internet, E-mail,
ISDN (Integrated Services Digital Network), Universal Access Numbers (UAN), and other
value added services. Pakistan Telecommunication Company Limited is a professionally
managed company and has initiated measures, with active support of the Federal
Government, to use a corporate culture that benefits company.
I have described the overall working of PTCL regarding all departments at regional level and
cooperate level. I have completely observed the company management system in detail, its
management styles, procedure of operations. I have a comprehensive analysis of the
marketing of PTCL in which I completed the four P’s of marketing mix. I have also done
financial analysis of PTCL, its accounting and finance procedures with the help of trend
analysis and ratio analysis. I have also done a comprehensive analysis of the working of
HRM department and details of the employees their incentive, benefits, and compensation.
Find out their weaknesses and give suggestions for improvements. Human Resource
Management practices followed by the company were seen practically whether the company
adopted them according to the international labor law standards or not.
My Internship report contains all the information about my work experience in PTCL. As an
Intern, I spent good time in learning. I learnt to deal with different situations and have
experiences of the organizations working environment which affects an employee
performance and attitude towards work and had good time in learning and performing duties
as an Intern.
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INTRODUCTION OF THE COMPANY
PART I
1.1: Description of the Company
PTCL PATKISTAN TELECOMMUNICATION COMPANY LIMITED
PTCL is a semi government organization. Originally PTCL was one of the state-owned
corporations (SOEs) later on the government shares of the PTCL has been reduced to 62%,
when to Etisalat Telecommunications a dubai based company purchased its shares, details
are as follows
 26% shares along with management and control held by Etisalat Telecommunications
 In 2006 12% shares was sold to the general public under an intensified privatization
programme of Prime minister Shaukat Aziz
 62% shares are still remains under the management of government-ownership of
state-owned corporations (SOEs) of Pakistan.
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1.2Brief history of PTCL

The history of telecommunication in sub-continent is as old as our history of slavery. In the
subcontinent before independence, this department was under Indian Post & Telegraph
Department and developed a successful history.
Pakistan Post & Telegraph (P&T)

At the time of independence in 1947, the postal and telecommunication services were
performed by a single department known as Pakistan Post & Telegraph. This department
started its telephone services with only 12346 telephone lines and seven telegraph offices all
over in Pakistan. Pakistan Telecommunication Company has established in 1947 with the
Posts and Telegraph Department. All the telephone systems at that time were manual. The
department continued its business up to 1962. The first step toward reforms in the
telecommunication sector was made in 1962 when the Ayub Khan’s government decided to
split up the P&T department into two separate departments Pakistan Post and Pakistan
Telephone & Telegraph (PT&T) under the presidential ordinance. The PT&T was in fact a
civil service department under the ministerial control. The decision making power was
concentrated with the post of Director General, but the responsibilities were delegated to
General Managers and Chief Engineers. General Managers used to give directly report to the
Director General. The centralized structure of PT&T caused inefficiency in operations and
long delay in implementing decisions.
Pakistan Telecommunication Corporation (PTC)
The decade of 1990’s brought about many changes in the economic structure of Pakistan. The
government of Pakistan pursued the deregulation and liberalization policy in the production
and service industry. The major change in this regard was privatization and deregulation of
many of the departments of government of Pakistan. The objective was to reduce the burden
of the government, minimization of the bureaucratic influence and improvement of the
efficiency of these departments.
A major breakthrough in the history of telecommunication in the country occurred with the
gradual deregulation and privatization of T&T. At the first stage, Pakistan Telephone &
Telegraph Department (PT&T) was converted into Statuary Corporation that was Pakistan
Telecommunication Corporation. On December 15, 1990 the PT&T department was
transformed into Pakistan Telecommunication Corporation with a legal identity; separate
from the Government.
This change in the status introduced by the Government of Pakistan enabled PTC to move
from administrative to contractual relationship with its customers. It provided the opportunity
for the development of telecommunication facilities to an extraordinary level and also for an
increased customer satisfaction. This department started its telephone services with only
12346 telephone lines and seven telegraph offices all over in Pakistan. Pakistan
Telecommunication Company has established in 1947 with the Posts and Telegraph
Department. All the telephone systems at that time were manual. The department continued
its business up to 1962. The first step toward reforms in the telecommunication sector was
made in 1962 when the Ayub Khan’s government decided to split up the P&T department
into two separate departments Pakistan Post and Pakistan Telephone & Telegraph (PT&T)
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under the presidential ordinance. The PT&T was in fact a civil service department under the
ministerial control. The decision making power was concentrated with the post of Director
General, but the responsibilities were delegated to General Managers and Chief Engineers.
General Managers used to give directly report to the Director General. The centralized
structure of PT&T caused inefficiency in operations and long delay in implementing
decisions.
Working under the PTC Act No XVIII of 1991, the corporation was responsible for
establishment, maintenance of corporation of telecommunication services (Telephone,
Telegraph, Telex, and Tele fax and data transmission) with in the country and establishment
of international link with all member countries of ITU (international Telecommunication
Union).
Pakistan Telecommunication Company Limited
Pakistan Telecommunication Corporation (PTC) was established in December 1990 to take
over operations and functions from the Pakistan Telephone and Telegraph Department. Its
operations were governed by the Pakistan Telecommunication Corporation Act 1991. At the
same time the Government of Pakistan began to introduce private participation in the sector
and licenses were awarded for cellular, card-operated payphones, paging phones in the
country.
In 1991, Government of Pakistan first announced its intention to privatize PTC. In 1994, the
Government of Pakistan decided to test the domestic and international capital markets for
PTCL. Consequently, in the third quarter of 1994, the Government of Pakistan issued six
million 'Vouchers' exchangeable into 600 million shares (with a per value of Rs. 10 per share)
of the future PTCL in two separate placements. Later on these vouchers were converted into
PTCL shares in mid 1996. Following such conversion the Government of Pakistan owned
(88%) and 12% by private investors. This department started its telephone services with only
12346 telephone lines and seven telegraph offices all over in Pakistan. Pakistan
Telecommunication Company has established in 1947 with the Posts and Telegraph
Department. All the telephone systems at that time were manual. The department continued
its business up to 1962. The first step toward reforms in the telecommunication sector was
made in 1962 when the Ayub Khan’s government decided to split up the P&T department
into two separate departments Pakistan Post and Pakistan Telephone & Telegraph (PT&T)
under the presidential ordinance. The PT&T was in fact a civil service department under the
ministerial control. The decision making power was concentrated with the post of Director
General, but the responsibilities were delegated to General Managers and Chief Engineers.
General Managers used to give directly report to the Director General. The centralized
structure of PT&T caused inefficiency in operations and long delay in implementing
decisions.
Telecommunication has formed as an independent organization and listed on all stock
exchanges in Pakistan. PTCL has been working continuously to meet the dual challenge of
telecom development and socio-economic uplift of the country. It can be seen in progressive
measures as the establishment of company’s mobile and internet subsidiaries (Ufone and
Paknet) in 1998. The government of Pakistan pursued the deregulation and liberalization
policy in the production and service industry. The major change in this regard was
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privatization and deregulation of many of the departments of government of Pakistan. The

objective was to reduce the burden of the government, minimization of the bureaucratic
influence and improvement of the efficiency of these departments.
A major breakthrough in the history of telecommunication in the country occurred with the
gradual deregulation and privatization of T&T. At the first stage, Pakistan Telephone &
Telegraph Department (PT&T) was converted into Statuary Corporation that was Pakistan
Telecommunication Corporation. On December 15, 1990 the PT&T department was
transformed into Pakistan Telecommunication Corporation with a legal identity; separate
from the Government. This change in the status introduced by the Government of Pakistan
enabled PTC to move from administrative to contractual relationship with its customers. It
provided the opportunity for the development of telecommunication facilities to an
extraordinary level and also for an increased customer satisfaction.
New Owning Company of PTCL
ETISALAT was founded on 30th August 1976. ETISALAT provides telecommunication
services to the United Arab Emirates, and is one of the leading service providers in the
Middle East. ETISALT is embracing new technologies, new philosophies and new ways of
doing business. Their new corporate identity is a mechanism for this change. ETISALAT
deals in voice communication, wireless communication and data communication. ETISALAT
was one of the first to introduce mobile telephones in the Middle East in 1982 and launched
the GSM Service in September 1994. The staff of ETISALAT has aimed at utilizing the
expertise the skills of PTCL employees in a proper way. Emirates Telecommunications
Corporation (ETISALAT) was the highest bidder for the acquisition of a 26 percent stakes in
Pakistan telecommunication limited (PTCL). This latest reflects the determination of
ETISALT to strengthen its position as the leading telecommunication in the region.
The acquisition of 26 per cent of PTCL provides ETISALAT international access to the
management of the company and pool of experienced professionals. This department started
its telephone services with only 12346 telephone lines and seven telegraph offices all over in
Pakistan. Pakistan Telecommunication Company has established in 1947 with the Posts and
Telegraph Department. All the telephone systems at that time were manual. The department
continued its business up to 1962. The first step toward reforms in the telecommunication
sector was made in 1962 when the Ayub Khan’s government decided to split up the P&T
department into two separate departments Pakistan Post and Pakistan Telephone & Telegraph
(PT&T) under the presidential ordinance. The PT&T was in fact a civil service department
under the ministerial control. The decision making power was concentrated with the post of
Director General, but the responsibilities were delegated to General Managers and Chief
Engineers. General Managers used to give directly report to the Director General. The
centralized structure of PT&T caused inefficiency in operations and long delay in
implementing decisions.
PTCL is in the process of enhancing organizational and business proficiency through vertical
and horizontal diversification which will lead to the effective and efficient achievement of the
company’s objectives.
To be leading information and communication Technology Service Provider in the region by
achieving customer satisfaction and maximising shareholders’ value. The future is unfolding
around us. In times to come, we will be the link that allows global communication. We are
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starving towards mobilizing the world for the future. By becoming partners in innovation, we
are ready to shape a future that offers telecom services that bring us closer.
PRIVATIZATION OF PTCL
Paknet
Paknet is a fully owned subsidiary of PTCL. Technical assets and staff were carved out of
PTCL to Paknet, to help new company to meet the competitive market. The staff, thus
transferred had requisite experience and expertise in internet and data communication field.
However most of the employees have been hired from private sector. The recently
reconstituted board of directors of Paknet comprises senior and experienced professionals
nominated by PTCL board.
 Amount of investment by PTCL in Paknet Limited is of
 Rs.150, 000,000 against which 15,000,000 ordinary shares each of Rs.10 are issued.
The main source of funds of Paknet is its retained earnings. Permanent capital in the
wholly owned subsidiary of PTCL having an authorized capital of Rs.350,000,000
represented by 35,000,000 ordinary shares of Rs.10 each and paid up capital of
Rs.50,000,000.
 Paknet has the largest internet infrastructure in the country, with PoP in 44 locations
and internet access availability in over 2,000 cities and towns. Paknet made its start by
inheriting customer base of 6,000 internet users from PTCL and ended its first
financial year with 76,000customers against its target of 50,000 customers. Although
having the
 largest infrastructure, Paknet was unable to fully leverage its competitive advantage
and has incurred losses. Paknet’s revenue for the financial year ended 30 June 2006 is
Rs.169.2 million7 i.e.21% lower than last year. The company made a loss of Rs.125.9
million against Rs.42.2 million losses for the last year.
 The main reasons for this loss are poor commercial orientation, lake of network
optimization, excessive overheads and payables to PTCL amounting to Rs.47.6
million on account of accumulated co-location charges. The continuous and
increasing loses of Paknet makes its existence a question mark for PTCL because
subsidiaries are maintained to increase the profits of parent organizations.
Pak Telecom Mobile Limited (PTML)

In today’s changing trends in the telecom sector, all global telecom have strong cellular
networks either directly or through subsidiaries. While keeping this in mind there was a need
for PTCL to have its own cellular service. Pak Telecom Mobile Limited (PTML), a wholly
owned subsidiary of PTCL, was created. The company commenced its operations under the
brand name of Ufone from Islamabad in January 2001 and subsequently extended its
coverage to other cities. Presently Ufone’s network covers more than 750 cities, towns and
major highways of the country. During this last year Ufone successfully completed its US
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$170 million phase IV network expansion consequently the asset base of the company has
increased from 20 billion to Rs.27 billion.
 As for the company’s approved business plan, Ufone was expected to close its first
financial year (ending June 30, 2001) with about 30,000 customers but Ufone
achieved over 100,000 customers by June 2001.Now during this financial year
(ending June 30, 2006) Ufone has increased its customers from 2.58 to 6.34 million.4
 Ufone provides international Roaming in partnership with more than 150 operators
across 79 countries. It has also introduced the international Roaming facility for the
prepaid customers in the United Arab Emirates and Saudi Arabia. Ufone at the
moment offers very attractive tariff while does not require a deposit or activation
charges. The operating performance of Ufone has been very encouraging in the face
of strong competition. Its revenue and after-tax profit rose by 87% and 61%
respectively compared to the last year and EPS increased from Rs.2.94 to Rs4.74.
 Investment of PTCL in Ufone is an amount of Rs.1, 500 millions represented by
150,000,000 ordinary shares of Rs.10 each. The main source funds for Ufone are its
retained earnings. Authorized capital of Ufone is Rs.4, 000 millions represented by
400,000,000 ordinary shares of Rs.10 each. Existing paid up capital of PTML is
Rs.2000 million represented by 200,000,000 ordinary shares of Rs.10 each.
 The world telecommunication sector is gearing towards wireless communication. The
mobile business in Pakistan has huge growth potential/ in this background of growth,
it was essential for PTCL to establish itself in the cellular phone business before the
exclusivity on the fixed telephony expires. Introduction of Ufone in the major cities of
Pakistan received an unprecedented response and with in short time already available
capacity exhausted. Ufone customer base grew by 190% from 2.58 to 7.49 million
during financial year 2007.
 Ufone is awarded a license for providing cellular services in Azad and Jammu
Kashmir and the Northern Areas. But now when two international cellular companies
have entered the market, ufone will have to improve its services quality to maintain its
market shares.
Telephone Industry of Pakistan (Tip)
Telephone industries of Pakistan (Pvt) Ltd Haripur was incorporated as a private limited
company in 1953 by Gop with the collaboration of Siemens AG.germany.the company is
managed by Board of Directors having 8 directors on the board, six from PTCL and two from
Simens A.G.Germany. The company started production of Telephone sets. With the passage
of time and with the change in technology, its capacity has increased in addition it was also
producing Contains, Exchanges, distribution boxes, Divisional Cabinets and Drop wire.
 The company was having marketing limitations and lakeluster approach
predominantly for reasons of legacy and due to its remote location.
 Paid up capital of the company is Rs.759753 million and turn over was depending
upon orders from PTCL, NTC, SCO and WAPDA.
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 The company continued to perform poorly during the period up to April 12, 2007
when PTCL withdrew its investment from the company. During the period from July
01,2005 to April 12,2006, the company suffered a loss of Rs.114 million on revenues
of Rs.1,142
 million. PTCL management on its part has completed all formalities pertaining to
disinvestment of TIP and transfer of shares to Ministry of IT and T, Govt of Pakistan.
Carrier Telephone Industries (CTI)

Carrier Telephone Industries (CTI) was incorporated as a private limited company in the
public sector in 1969 in collaboration with Pakistan telecommunication Company Limited
and Siemens AG, Germany. CTI was established to acquire, develop and produce latest state-
of-the-art equipment in the field of transmission technologies, electronics and other
telecommunication areas. It provides a sophisticated technology base for the country. Today
CTI is manufacturing SDH transmission equipment, Multiplexing products, Optical Fiber and
Digital Radio Systems. In addition it has also ventured in the manufacturing of Microwave
Gid Parabolic Antennae, PABX and Pai Gain System. It has recently started assembly of
personal Computers, besides selling other Electro-mechanical accessories, measuring
instruments and other products. The company employs latest manufacturing techniques i.e.
Surface Mounting Technology (SMT) for mounting components and its robotics
arms/machines provides excellent support for after sales services. It is equipped to train and
fully support its customers.
 CTI was privatized in November 2005 as part of the PTCL privatization commitment.
PTCL’s equity investment of Rs.8 million was sold for Rs.500 million to Siemens
AG.the privatization commission has not yet released the proceeds of this sale to
PTCL. The company had earned a current year profit of Rs.2 million before
privatization in November 2005.
1.3: Vision & Mission
Corporate Vision:
To be the leading Information and Communication Technology Service Provider in the
region by achieving customer satisfaction and maximizing shareholders' value'.
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Mission:
To achieve our vision by having:

 An organizational environment that fosters professionalism, motivation and quality
 An environment that is cost effective and quality conscious
 Services that are based on the most optimum technology
 "Quality" and "Time" conscious customer service
 Sustained growth in earnings and profitability
Core Values:
 Professional Integrity
 Teamwork
 Customer Satisfaction
 Loyalty to the Company

PTCL is all set to redefine the established boundaries of the telecommunication market and is
shifting the productivity frontier to new heights. Today, for millions of people, we provide
instant access to new products and ideas. More importantly, by setting free the spirit of
innovation, we enable higher living standards through our ICT services.
PTCL is going to be your first choice in the future as well, just as it has been over the past six
decades.
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Product lines of the Company

PTCL provide telecommunication services to the nation in the field of telecommunication
and still holds the status of the backbone for country.
Product lines
PTCL Products and Services are divided according two segments one is Consumer Sector
which is for Home & Personal Use and other is Corporate Sector for Business use.
Home & Personal Use
EVO 3G
EVO3G Nitro 9.3 EVO 3G
Wireless
Tab
Broadband
PTCL Smart
EVO droid
TV
Broadband Vfone
Home
Fixed
Landline and Dialup
Personal
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Corporate Sector for business use
Hosted
Solutions
E- learning
Business
Connectivity Business in
a box
Business
Business
Communicatio Security
n
Corpoarat Up coming
Hosted
Manged e Business
Service Application
Soluntions
MAIN OFFICES
 Chairman Corporate Headquarter, Block-E-, G-8/4, Islamabad
 Director Commercial Accounts Nabha Road Lahore.

 GM Offices in every Region.
 SAO Offices.
 Director Offices
 Senior Engineer Offices.
 Assistant Engineer/ AO Offices etc
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The Customers of the Company

Individuals and corporate business both are the customers of this organization as PTCL is
providing its products and services on individual as well as corporate level as fixed landline,
broadband, iptv, Evo, managed services, hosted solutions and business in a box etc.
PART II
2.1:Organization Chart of the Company

Organizational chart describes the organization’s Formal Framework of system of
Communication and authority. In other words, the organization chart sets forth each
principle, management position and Helps to define authority, responsibility and
accountability. An organization chart is necessary to the development of a cost system and
cost reports which indicates the responsibilities of Individuals for implementing management
plans.
In PTCL President and CEO is the head of Major Functional areas means state
management, Finance, Technical, operations, HR and Admin and Corporate affairs. So
Senior Executive Vice President who is head of these units generally reports directly to
the President.
Walid Irshaid
President & Chief Executive Officer
Muhammad NehmatullahToor
S.E.V.P (Finance) / Chief Financial
Officer (C.F.O)
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Mohammad Nasrullah
Chief Technical Officer (C.T.O)
Well there is complexity in PTCL having more than 32000 employees. There is a very
large Hierarchy, which creates problems for the organizational activities and
coordination. The result shows slow correspondence between management and officials
at lower levels.
2.2: Policy Formulation
Consequent to the revision of International Accounting Standard on Employees Benefits (IAS
19), effective fromm1st January 2013, the accumulated remeasurement gains / losses
(unrecognized actuarial gains / losses) pertinent to various retirement benefit schemes were
accounted for retrospectively and the corresponding figures were restated. During the year
2013, new subscriber acquisition for EVO wireless broadband customer base witnessed a
growth of 88% culminating in 0.75 million subscribers at the yearend with corresponding
revenue increase of 91%. This was made possible by the continuous improvements in
existing product line supported by addition of new products. The launch of a new and
improved 3G EVO Tab with enhanced features and economical prices was one of the key
successes during the year. Additionally, new Wi-Fi devices were introduced to improve end
user experience. Promotional campaigns included the launch of a one week promotion for
EVO and EVO Wingle. Another similar promotion was run for EVO 3.1Mbps USB
customers. Both the campaigns resulted in phenomenal acquisition of new subscribers in
short span of time. Apart from these, various other promotions were also introduced from
time to time in order to attract new subscribers and provide loyalty rewards to the existing
customers. As part of loyalty rewards for PTCL’s existing EVO customers, a new promotion
was launched offering EVO to Wingle upgrades for all existing active and inactive EVO
unlimited customers. This helped your Company in offering superior value, arresting churn
and triggering win back through incentives in the form of the device upgrade at nominal
charges without any change in the existing line rents. Launch of V-fone new year promotion
helped to increase fixed wireless phone sales and ensure availability of quality CDMA sets in
the market. Price rationalization incentives were also taken for both EVO and V-fone with
the aim to boost sales for these products simultaneously. New postpaid packages for all
EVDO products were introduced, with the objective to increase post-paid customer base and
to encourage pre-paid customers to switch to postpaid billing options. Moreover, extensive
focus was given on winning back inactive customers through twice a month SMS campaigns.
2.3: Number of Employees

Currently there are more than 68,000 employees in PTCL who are working in all over in the
Pakistan they are the assets of the company and they are the responsible for the good will of
the company company also focuses on the status of there employees and give them
performance appraisal program and give them incentives and also give them medical
treatment.
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Designation:
Management
Walid Irshaid
President & Chief Executive Officer
Ali Ahmed Yarouf Al Naqbi
Deputy CEO PTCL
Muhammad Nehmatullah Toor
S.E.V.P (Finance) / Chief Financial Officer (C.F.O)
Yasir Ansari
Chief Information Officer (C.I.O)
Mohammad Nasrullah
Chief Technical Officer (C.T.O)
Syed Mazhar Hussain
S.E.V.P (HR / Admin & Procurement)
Sikandar Naqi
S.E.V.P (Corporate Development)
Naveed Saeed S.E.V.P (Commercial)
Mr Tariq Salman
S.E.V.P (Business Zone North)
Mr Abdullah Yousef
S.E.V.P Business Zone South
Farah Qamar
Company Secretary
Legal Affairs
Dr. Syed Mohammad Anwar Shah Internship Report On PTCL
Employees’ Strength
Approximately 68,000 is the employees’ strength in PTCL.
21
Board Of Directors
Mr. Naguibullah Malik

Chairman PTCL Board
Secretary IT & Telecom Division, Ministry of
Information Technology Government of Pakistan,
Islamabad
Mr. Abdulrahim Abdulla Abdulrahim Al Nooryani
Chairman & Chief Executive Officer, Etisalat
International Pakistan L.L.C Executive Vice President
Contracts & Administration Etisalat , UAE.
Mr. Salman Siddique
Secretary (Finance), Ministry of Finance Government
of Pakistan, Islamabad
Mr. Abdulaziz Ahmed Saleh Ahmed Al Sawaleh
Chief Human Resources Officer Etisalat, UAE
Mr. Mushtaq Ahmad Bhatti
Member Telecom Government of Pakistan, Islamabad
Mr. Fadhil Mohamed Erhama Al Ansari
Executive Vice President Engineering Etisalat, UAE
Main Offices
The head office of Pakistan Telecommunication Company Limited is situated in Sector G-
8/4, Islamabad, which is headed by the “President”. Besides, it has Regional Headquarters
like:
 Islamabad Telecom Region
 Rawalpindi Telecom Region
 Hazara Telecom Region Abbotabad
 Northern Telecom Region Abbotabad
 Lahore Telecom Region (South)
 Lahore Telecom Region ( North)
 Multan Telecom Region
22
 Faisalabad Telecom Region

 Southern Telecom Region-1 Hyderabad
 Southern Telecom Region-2 karachi
 Southern Telecom Region –V Sukkar
 Western Telecom Region Quetta
 Switching Network Central Region Lahore.
These regions provide Telecommunications services to the customers in their respective
areas. Apart from these, PTCL has an Optical Fibre Construction Region Lahore and Optic
Fibre System Islamabad, each headed by a General Manager to install, operate and look after
optic fibre systems/ cables.
Hiring Process
 Application
 Shortlisting
 Interview
 Final Selection
 Offer
Career Ladder
"Your successful Career Path is one of our priorities.
We prepare you with the right skills and provide you with the right tools so as to ensure a
seamless growth towards a successful career."
Amjad Iqbal
EVP Talent Management & Learning
23
Employees’ Satisfaction and Incentives

Employees are satisfied with their jobs, designations and incentives approximately.
LAHORE, Feb 8 Pakistan Telecommunication Company Limited is all set to dispense with
nearly 30,000 employees after providing them with a 'financial package' under the Voluntary
Separation Scheme.
Sources told Dawn on Friday that 34,000 employees, almost half of the PTCL's total strength,
had applied to avail themselves of the scheme and the request of around 30,000 had so far
been accepted.
PTCL Lahore region spokesman Jawad Hasan confirms that the company has accepted the
request of up to 30,000 employees while its Islamabad spokesperson, Ali Qadir maintains
that the process is still under way.
The PTCL had offered the VSS to its employees in November last and received an
overwhelming response till Jan 14, the last date of submitting the application. Sources said it
was the prerogative of the PTCL to accept or reject a case.
2.4: STATEGIC MANAGEMENT OF PTCL

How it works in PTCL Customer Care Initiative:
President/CEO the Training and Development department has assumed the responsibility for
effectively imparting training under the Customer Care Initiative to all PTCL To achieve the
pinnacle of Excellence in Customer Service envisioned by the employees.
24
PART III
3.1: ORGANIZATIONAL STRUCTURE
Organizational Structure of describes the organization's formal framework or system of the
communication and authority.
In the other words, the organization structure sets forth each principal, management the
position and helps to define authority, responsibility and accountability.
An organization chart is the essential to the development of a cost system and the cost reports
in which indicates the responsibilities of an individual for the implementing management
plans.
In the PTCL President / CEO is the head of the major functional areas. i,e the State
management, Finance, Technical, Operations, HR and Admin and the Corporate affairs. So
the Senior Executive Vice President who are the head of these units generally reports directly
to President.
The main purpose of the PTCL is allowing them to the effectively and efficiently accomplish
organizational goals and objectives. Designing an appropriate the structure means that
managers must decide how to coordinate work activities and the efforts both vertically and
horizontally.
Organization structure of the PTCL can be described as having three components like any
other organizations:
1. Complexity
2. Formalization
3. Centralization
COMPLEXITY
The term complexity refers to the amount of differentiation in an organization. The more
division of labor there is in an organization, the more vertical levels in the hierarchy and
more geographically dispersed the organization's units, the more difficult (or complex) it is to
coordinate people and their activities.
When we analysis the complexity of PTCL, there is big amount about 70,000 employees and
hierarchy is as under:
PRESIDENT  SEVP  EVP  GM/CE  DIRECTOR SE/MANAGER
etc  ENGINEER/AE/SDO/AO ES/ASSISTANT  T.TECH/CABLE JOINTER 
LM/UDC NAIBQASID/FRASH etc.
This is a very large hierarchy, which creates problems for the organizational activities and
coordination's. The result is a slow correspondence between management and officials at
25
lower levels.The Etisalat (who control the charge of PTCL) is restructuring the organization
and the work is under process.
Parameters Value FORMALIZATIONS
The degree to which an
organization relies as rules and
R/s.
Profit after tax 26061 procedures to direct the
Billion
behavior of employees is
In
Earning per share 05.22 formalization. The PTCL
Rupees
organization structure operates
R/s.
Capital expenditure 12.95 with standardized guidelines,
Billion
Return on equity % 24.43 rules and regulations. Each
officer/official knows his/her
Revenue R/s. Billion 75.59 responsibilities of what he has
to do. Due to these strict rules and regulations the PTCL organization's structure is more
formalized.
CENTRALIZATION
The term centralization describes where the decision making authority is.
In PTCL, organization decision making is highly centralized at upper levels of management.
Problems flow up to senior executives, who decides what, should be done.
In some cases, decentralized policy is used and decision making is delegated to lower levels
of management. Which is not correct and creates problems in the creation of long term value
aided strategies.
BUSINESS VOLUME
Fixed line connections in the country are more than 5.4 million and the cellular connections
are 12.7 millions
Currently there are 315 Payphone and over 51,000 Wireless Payphones
There are over 140 Data and Internet service providers (ISP's) to whom PTCL has provided
network infrastructure.
PTCL generated annual Revenue of over Rs. 11 billion from its private sector operating
partners.
The PTCL's performance against a key set of parameters is summarized as:
NO OF EMPLOYEES
President & Company Secretary 02
Senior Executive Vice President 07

26
Executive Vice President 22
Chief Engineers 26
General Managers 94
AGM, DY. GM, Director, System Analysts, Dy. Managers, RTO,
CS, SE, DE, SAO, DM, SRO etc 2500
ADE, AE, SDO, AO, SL, Lect etc 20,000

47,000
ES, Assistant. PA, Tech, LM. UDC, KPO,Khakroob, Mali, HC, etc (almost)
Total Employees
Note: This figure includes all permanents, contract bases and also 70,000
appointed under new terms and conditions during the year 2005. (almost)
Implementation of ERP system in T&D

The focus of the project is to set up and maintain the qualifications catalogs, create and
evaluate profiles for a range of objects (for example, persons and positions), evaluate career
and succession planning scenarios, set up appraisal systems, as well as plan, hold, and
evaluate appraisals, create development plans, and work through individual development
planning scenarios by customizing the functions of personnel development to meet customer
requirements.
Quality Awareness Program

In order to create quality awareness and skills improvement of PTCL staff, a 3-year QA plan
has been made. The project is scheduled from March 2007 to December 2009. Following four
types of programs are under the work plan:
• Installation Quality Standards

• Quality Auditor Course
• Companywide Quality Awareness
• ‘Train the Trainer Programme’ offered to the faculty of PTCL training centers
Departments of PTCL
In GTR there are following departments working under the regional general manager
1. HR & Admin
2. Consumer Sales
3. Finance
4. Revenue and Collection
27
5. MM & BB
6. Operations
7. Corporate Sales
28
3.1.1:Administration/ Management Style

29
30
31
3.2: Impact of different Management Style on the efficiency and morale of Workers
The 'vertical hierarchy system at Pakistan Telecommunication Company Limited (PTCL) has
created differences between the top management of the company and its lower staff.
The Nation has learnt that different departments in the company do not have any working
relationship, leading to the disturbance among the subscribers of the company.
A senior official of the company when contacted said the overall PTCL set-up is designed in
such a way that does hamper the smooth process of operations at the company.
The company has its one of the biggest customer base in Gulistan-e-Jauhar and Gulshan-e-
Iqbal, but the workers at the other branches do not like to move to these locations.
Another key factor is a communication gap among the management of the organization,
sources said.
It is learnt that each of the PTCL exchange is working under a senior engineer who is
authorized to define his own management style. This policy does not prove successful due to
a number of reasons, sources said and added that the performance of each unit is also
observed by the top management.
Under this policy there is no restriction of office timings for the employees, resultantly the
number of complaints remained pending. Sources said that the lower staff generally feels that
the top management has no technical knowledge. The PTCL Human Resource Department
claims that it is one of the best Hiring Management Systems in Pakistan, as the company has
an online Hiring System, but the employees said this system has nothing to do when it comes
to deal with the internal employees.
The sources said that HR department is not placing the right people at the right place, because
the linemen are not posted near to their residential areas, which is putting extra burden on
their pockets in terms of travel expenses.They said another failure of the HR department is
that it does not provide any motivational offers to the employees.
For example the linemen have to buy cell phones and motorbikes on their own, which most
of them cannot afford.
32
Part IV
4.1: Production Facilities
BROADBAND PAKISTAN
Digital Subscriber Line (DSL)

DSL stands for digital subscriber line. With the help of DSL a customer can enjoy Fax and
Internet facility without keeping their normal telephone number busy. Customer can enjoy
voice chat from telephone with high speed. It is of different band width 64kbps, 128, 256 and
of1024kbps. PTCL does not sells this directly to the ultimate customers but sell it to the ISPs
like Paknet, Comsat, Micro net, Cabernet, Dancom etc. PTCL charges ISPs on the basis of
their customers. PTCL charges either Rs.217 per connection per month from ISPs when they
give connection or 5 % of the total bill for which ISPs charge their customer depending upon
the contract signed between PTCL and ISP. In the second case the ISP is required to send a
copy of all the customers’ bills to the PTCL revenue department.
33
Digital Cross Connect (DXX)

DXX service is used for data connectivity. PTCL charges their customers in advance on the
quarter basis. PTCL charges their customers for three types of charges.
ISDN (BRI/PRI)
Broadband services to household and small medium sized organizations are also provided
through Integrated Service Digital Network (ISDN). It transfers the data in digital form. This
service has now been available for some time and its users are benefiting from the
Advantageous features like faster data communication, high-speed Internet and clearer voice
through International Gateway Switches installed at Islamabad and Karachi.
Basic Rate Interface (BRI) has three channels, two for the data transfer and one for security.
PTCL charges only for 1.5 channels at the rate of Rs.174 per channel.
34
Primary Rate Interface (PRI) has 30 channels for data transfer and PTCL charges ISPs only
for 20 channels at the rate of Rs.174 per channel. The rest 10 channels are their sole profit.
There are two types of charges in case of PRI
 Hunting charges:- At the rate of Rs.25 per channel i.e. 25*20=Rs.500 per PRI
 Rent charges:- At the rate of Rs.174 per channel i.e. 174*20=Rs.3480
15 % general sales tax is charged on the above two charges. And if an ISP doesn’t pay their
dues before due date, is charged for 5 % surcharges on the current dues.
Free e-mail and anti-spam service for Broadband Subscriber

Pakistan oldest and largest IP service provider brings you a mark of association.
Where every PTCL Broadband Connection get a free Personalized e-mail ID for life and
35
enjoy the most reliable, spam free service.
Create E-mail
Highlights
 PTCL broadband customers will get a free for life personalized e-mail account with
50mb of space.
 Broadband keeps you connected to high speed internet all the time.
 Economical packages for students
 Special packages for corporate and individuals
 Access to free movies, music, classical Pakistan plays, famous cricket matches,
educational and religious contents exclusively for PTCL broadband customers.
 PTCL achieving the important milestone of taking broadband into over 167
cities/towns across Pakistan
Broadband Entertainment Portal (PTCL BUZZ)
Now PTCL offers Pakistan's First Entertainment Portal completely free for its DSL
Customers. Experience true broadband entertainment, listen or download melodies, songs,
watch classic movies, Cricket Matches, PTV Plays, Online learning, Gaming, listen to
religious Naats and lots of fun.
36
Now your DSL connection is much more than just speed, it is entertainment and fun!
PTCL BUZZ is an entrainment portal which is Free& Exclusively available only for PTCL
broadband users. PTCL Buzz has a huge library of content including the best of English and
Urdu movies, dramas, Sports, Live radio, Religious programmes and over 10,000 songs to
choose from.

Broadband Pakistan (Unlimited)

PTCL is now the leader in consumer broadband in Pakistan, leading the country into 21st
century.
PTCL Broadband has doubled your speed at no extra cost to all new and existing customers
in celebration of 23rd March
PTCL management pleased to announce the following tariff for broadband internet facilities
37
for its valued customers, with effect from March 23rd 2009. The existing package of
512Kbps will not be offered to new customers. Existing 512Kbps packages customers will be
upgraded to 1MB package, 1MB to 2MB and customers of 2MB will be upgraded to 4MB.
Experience the Internet at its fastest with high-speed access from Broadband Pakistan,
simultaneously, enjoy Voice service over the same telephone line without any extra cabling
connections! Broadband Pakistan offers DSL service with unmatched reliability, affordability
and connectivity.
Features
 Cost effective Always On Internet access
 High speed data download
 Unlimited download
 Free Modem
 Free Installation
 Convenient ordering on phone and web
 No upfront charges

"Broadband Pakistan is now available in over 167 cities/towns including Lahore, Karachi,
Islamabad, Rawalpindi, Quetta, Faisalabad, Multan, Hyderabad, Peshawar, Gujrat,
Gujranwala and Bhawalpur.
With the option of subscribing to the speed of (1Mbps, 2Mbps,) and (4Mbps) packages, you
can now choose one that best suits your surfing style.
DSL-1MB Unlimited
Rs. 1,199 / month
Free Unlimited download
Free Modem & Installation
Order Online
DSL-2MB Unlimited
Rs. 1,999 / month
Free Modem & Installation

38
Order Online
DSL-4MB Unlimited
Rs. 4,999 / month
Free Modem & Installation.
To subscribe to PTCL broadband service call 0800 80800

For complain registration please call 1218
Broadband Student Package
Dear customer now you can apply for PTCL broadband Student package through the
following options:
Option 1 & 2: Order registration by submitting form at ‘PTCL OSS/CSCs’ OR emailing the
form to ‘ PTCL Contact Center’.
1. If your institute is registered with PTCL, then please process with the filling of the
form. In case your institution / university is not yet registered with PTCL then please
request your institute / university administration to do by calling 0800-80800.
2. After completing the form, press “Submit Your Request” tab.
39
3. A link will appear on the top of the page to download the form in PDF format. Please
Download the PDF file and have it printed.
4. This printed form has to be then validated (signed and stamped) by any of the
following officials of your institute/ university.
o Dean
o Principal
o Head of the Department
o Professor
o Lecturer
o Any faculty member or
o Administration staff of your institute
The completed and validated form can be taken to the PTCL One Stop Shops or customer
services Centers for order entry and validation. OR the completed and validated form can be
scanned and emailed to the following email address:
DIGITAL FACILITIES
Call waiting
Through this facility a customer during conversation can hear a beep indicating that another
call is coming. A new incoming call can be attended by tapping which will put present call
on hold, and next incoming call can be attended. This service can be availed free of cost
through dialing customer access point by UAN 111465465.
Code barring
Customers can prevent misuse of their telephone with the help of code barring facility. This
can be changed by the customer if need arises. Customers can activate and deactivate this
facility from their telephone sets.
Call transfer
40
Immediate Transfer
A customer with this facility may transfer his calls to another predefined desired number. A
change in dial tone will be observed.
Call Transfer on Busy
In case the customer number is busy, an incoming call will be transfer automatically to
another predefined specified number.
Call Transfer on No Reply
In case there is no reply, call will be transferred automatically to another predefined desired
number.
In such cases Customer is required to feed desired telephone number on which call transfer is
required. The facility can be activated through a written application to the concerned DE
Phones along with copy of NIC.
The customers can activate or deactivate the facility from their own telephone sets. It is
offered free of cost by PTCL.
41
Caller Line Identification (CLI)
CLI allows you to identify the caller before picking up the phone. The customer can check
obnoxious calls and can keep the complete record of all incoming / outgoing calls with time
and date to take any action. This facility can be obtained by dialing UAN 111 465 465 and
where this number is not available, by contacting the concerned DE Phones. PTCL charges
Rs.30 per month for this facility.
Hot line
This service enables customer to be in contact just by lifting the handset and without dialing
the number. System automatically dial a preprogrammed number (after 5 seconds delay),
most appropriate for frequently dialed numbers. The facility can be activating through a
written application to the concerned DE Phones along with copy of NIC. The customers can
activate or deactivate the facility from their own telephone sets. It costs Rs.25 per month to
the customers.
Part V
MARKETING STRATEGIES
Marketing position
PTCL is a market leader in the telecommunication industry. It holds the largest market
shares. Till January 2003 PTCL had monopoly in the telecommunication industry, but in
January 2003 the deregulation policy of Government; gave an end to the PTCL monopoly.
Strategies
PTCL is following the strategy of expending the total market. It is trying to expend the total
market through new users and new uses.
Through New Users
New user’s means to convince the non users to enjoy services of PTCL. This job is done by
PTCL through
a. By lowering the installation charges: To increase the market shares and convince the
non users, PTCL lowers the installation charges for short period. The PTCL installation
charges were Rs.4000 and have lowered these to Rs.1000 in a short period.
b. Decreasing the connection time: This is another incentive to convince the non users.
PTCL give the connection within eight hours. This is also for short period of time.
c. More locations for registration: This is also short term incentive offered by PTCL.
PTCL establishes temporary tents in the different areas even on the road sides. The purpose
of this is that the customers can easily submit their forms for registration.
PTCL is increases the uses of the current products in order to increase the market shares.
PTCL phone set is not only use for calling but it is also used for
42
Stock Exchange Report

This feature of PTCL phone set is especially for those businessmen who are abroad from
stock exchange and restless about stock exchange situation. Those businessmen can easily get
information about stock exchange by dialing a number on PTCL digital phone set.
Calling Line Identification
PTCL is continuously providing new value added services for customer convenience. Calling
Line Identification (CLI) allows you to identify the caller before picking up the phone. For a
customer to enjoy this service needs a telephone set with display capability. CLI keeps
complete record of outgoing and incoming calls with time and date.
Internet Accessibility
Ufone is the subsidiary of PTCL. In mobile phones Ufone was the first to provide internet
accessibility through GPRS. One can send and receive a message through Ufone by e-mail
address.
Critiques on Various Production Methods/ Products

PTCL Broadband is the leading and the most rapidly growing Broadband service in Pakistan.
Since its inception in 2007, it has completely changed and revolutionized the way people
connect to the internet. PTCL Broadband Internet has acquired over 1 Million Broadband
customers in over 2000 cities and towns across Pakistan, leading the proliferation and
awareness of Broadband services across Pakistan.

The problem with other Broadband service providers is that none of them has the kind of
expertise, resources or infrastructure that PTCL has. Because of this other Broadband Internet
service providers have their operations only in the major metropolitan cities of Pakistan from
where most of the country’s subscribers come from. On the other hand PTCL provides
Broadband Internet service in almost all the cities and towns of the country, making it a
household name.
Another privilege that the PTCL Broadband Pakistan customers enjoy is that they get a PTCL
landline number along with Internet Service through which they can simultaneously browse
the internet and make telephone calls. Before Broadband Pakistan, there was very little
awareness in the country about broadband & high speed internet services.
43
Part VI
5.1: Critical Analysis of the Company
Financial Analysis (Horizontal vs Vertical)

Horizontal Common Size Analysis
Vertical Common Size Analysis
Service industries Limited

Balance Sheet
As on December 31, 2015
Description 2015 2014 2013

(Change from preceding year) 3
Horizontal
Equity and Liabilities Equity
Share Capital & Reserve 21.12% 21.48% 0.35%
Non-Current Liabilities 66.31% 20.28% 41.56%
Current Liabilities 22.38% 0.18% 18.51%
44
Total Equity and Liabilities 26.81% 8.88% 13.87%
Assets
Non-current Assets 52.87% 26.39% 2.92%
Current Assets 15.40% 2.65% 18.35%
Total Assets 26.81% 8.88% 13.87%
YEARS
Description 2015 2014 2013
(Change from preceding year)

Vertical
Equity and Liabilities
Share Capital and Reserve 33.43% 35.00% 31.46
%
Non-Current Liabilities 14.53% 11.08% 9.94%
Current Liabilities 52.04% 53.92% 58.60
%
Total Liabilities 100.00 100.00 100.00%
% %
Assets
Non-current Assets 36.71% 30.45% 26.23%
Current Assets 63.29% 69.55% 73.77%
Total Assets 100.00 100.00% 100.00%
%

Income Statement
For The Year Ended December 31, 2015
Rupees in thousand 2015 2014 2013

sales - net 16,495,123 14,685,638 12,167,267
45
Cost of sales 13,783,455 12,318,716 12,167,267

Gross profit 2,711,668 2,366,922 1,546,413
Operating expenses
Distribution cost 720,683 603,176 545,476
Administrative expenses 688,478 613,584 511,790
Other operating expenses 143,939 154,857 32,580
1,553,100 1,371,617 1,089,846
Operating profit before other income 1,158,568 995,305 456,567
Other income 117,461 58,429 58,005
Operating profit 1,276,029 1,053,734 456,567
Finance cost 331,581 306,329 456,567
Profit before taxation 944,448 747,405 456,567
Taxation 171,196 128,080 65,081
Profit after taxation 773,252 619,325 127,340
Earnings per share - basic and diluted (Rupees) 64.28 51.49
10.59
46

Statement of Cash flows
For The Year Ended December 31, 2015
Rupees in thousand 2015 2014 2013

Cash flow from operating activities
Cash generated from operations 1,012,201 1,646,324 343,569
Finance cost paid (294,818) (306,785) (328,266)
Ijarah rentals paid (51,604) (34,338) (22,962)
Income tax paid (131,839) (21,605) (248,252)
Staff retirement benefits paid (11,988) (19,093) (6000)
W.P.P.F and W.W.F paid (68,597) (21,539) (29,420)
Net cash generated from operating activities 453,355 1,242,964 (291333)
Cash flow from investing activities
Speed (Private) Limited (associated 27,139 (162,408) _____
company)
Capital expenditure (1,327,934)(471,210) (
275,913)
Proceeds from sale of property, plant and 6,119 7,988
equipment 65,885
Long term loans - net (1,616) (4,780) (50)
Long term deposits - net (21,354) (6,372) (12405)
Net cash used in investing activities (1,317,646)(636,782) (222.413)
Cash flow from financing activities
Lease rentals paid – (14,898) (11,335)
Short term borrowings - net 591,063 (573,529) 486728
Long term financing 504,302 170,655 158,946
Dividend paid (237,048) (178,488) (119,209)
Long term deposits 10 1,055 (20)
Net cash generated from / (used in) financing 858,327 (595,205) 515,110
activities
Net (decrease) / increase in cash and cash (5,964) 10,977 1364
equivalents
47
Cash and cash equivalents at the beginning of 24,406 13,429 12,065

the year
Cash and cash equivalents at the end of the 18,442 24,406 13,429
year
5.2: Financial Ratio Analysis
Ratios simply mean a number expressed in terms of another. A ratio is a statistical yardstick
by mean of which relationship between two or various figures can be compared or measured.
Thus Ratio Analysis shows the relationship between accounting data. Ratio can be found out
by dividing on number by another number. Ratio analysis is an important and age old
technique of financial analysis. Following are some of the advantages of ratio analysis. Let us
now have a detailed analysis of all the following four ratios for PTCL and industry.
1. Liquidity Ratios
2. Long term debt paying ability Ratios
3. Profitability Ratios
4. Cash Flow Ratios
Liquidity Ratios
Liquidity of Short-Term Assets; Related Debt-Paying Ability ratios

48
Gross Recivebles
Days ’ Sales∈ Receivables=
Net sales
( 365 )
2015 2014 2013
8.13 days 5.13 days 3.08days
PTCL Account receivables become less liquid in 2015 as compared with 2014 and 2013
because the day’s sales in receivables have increased from 5.13 days to 8.13 days
Net sales
Account Receivables turnover=
Avgerage gross receivables
2015 2014 2013

70.67 times 69.44 times 64.50 times
Service ind. Account receivables turnover shows increasing trend in 2015 as compared
to 2014 and 2013 which is favorable for industry.
Average Gross Recivebles

Accounts Receivable Turnover∈Days=
Net sales
(365 )
49
2015 2014 2013

5.39 days 5.57 days 5.49 days
Account receivable turnover in days decrease 0.18 points as compared with 2013. This
means that company credit sales were received better in 2014 as compared with 2013.
Working capital= Current assets-current liabilities
2015 2014 2013

3705680 3432516 3051311
The working capital of Service industry increased in 2015 as compared with 2014 and
2013. This means that short term liquidity of company has improved during 2014 and
2015 and company is able to pay off its short term debts.
Current assets
Current ratio=
current liabilities
2015 2014 2013

2.10 Times 2.13 times 2.20 times
50
The current ratio of company has decreased by 0.07 points during 2015 and 0.05 points
during 2014 and 2013. This means that company has good current liquidity position and
company is able to pay off its debt during 12 months.
Currents assets−inventory− prepaids

Acid−test ratio=
Current liabilties
2015 2014 2013

The Acid test ratio of Jubilee General has decreased by 0.53 points in 2015 as compared
with 2014. This means that company liquidity position was good in 2013 and 2014 as
compared with 2015, it is difficult for company to pay its short term debts.
Cash+ Marketable securities

Cash ratio=
Current liabilities
2015 2014 2013

40.85% 60.55% 57.02%
The cash ratio of company decreased by 20% during 2014 as compared with 2013.
Company liquidity condition was very good in 2013 and 2013 but in 2014, it is slightly
difficult for company to pay its current short term debts.
Sales
Sales¿ Working Capital=
Average working capital
2015 2014 2013

51
The working capital of service industries limited increased by 0.49 times in 2015 as
compared with 2014 and decreased by 0.4 times in 2014 as compared with 2013. Service
was good in 2015 as they used their cash to generate high revenue as compared with
2014.
Long-Term Debt-Paying Ability Ratios
Total liabilities
Debt Ratio=
Total assets
2015 2014 2013
58.84 % 52.12% 50.5%
The debt ratio of service industries limited increased by 6.70 % in 2015 as compared
with 2013 and 2.62 % in 2014 as compared with 2013. In all years, it is difficult for
company to pay off its long term liabilities because the percentage is higher than 50 %.
Total liabilities
Debt / Equity Ratio=
Shareholde s ' equity
2015 2014 2013
Service industries limited has less debts as compared with its shareholder equity. It is
favorable for investors to invest in service industries limited.
52
Total liabilities
Debt ¿ Tangible Net Worth Ratio=
Shareholde s ' equity−intangible assets
2015 2014 2013

1.63 Times 1.74 times 1.79 times
Service has less debts as compared with its shareholder equity. It is favorable for
investors to invest in service industries limited.
Profitability ratios
Net income before minority share of earning ,

Equity income∧nonrecurringitems
Net Profit Margin=
Net sales
2015 2014 2013
28.46 % 25.97% 27.38%
The net profit margin increased by 3 % in 2014 as compared with 2014. Company is
very effective in converting revenue into actual profits because its net income is more
than its sales.
53
Net sales
Total Asset Turnover =
Average total assets
2015 2014 2013
Service industries limited is using its assets effectively to generate higher revenue

Equity income∧nonrecurring items
Return on Assets=
Average total assets
2015 2014 2013
9.86% 8.15% 8.20%
The return on assets increases in 2015 as compared with 2014. Jubilee is earning higher
money from its assets. It shows the efficiency of Service industries limited.
Operating income
Operating Income Margin=
Net sales
2015 2014 2013

34.60% 30.66% 32.30%
The operating income margin increased by 4% in 2015 as compared with 2014.
Net sales
Operating Asset Turnover=
Average operating assets
54
2015 2014 2013

Operating Asset turnover increased by 0.2 times in 2015 as compared with 2014. Service
is not earning higher money from its assets.
Operating income
Return on Operating Assets=
Average operating assets
2015 2014 2013
10.37% 9.60% 10.71%
Return on operating assets firstly decreased in 2014 then increased in 2015.
Net sales
Sales¿ ¿ Assets= assets ¿
Average net ¿
2015 2014 2013

32.54% 27.78% 28.43%
Sales to fixed assets ratio increased by 5% in 2014 as compared with 2013.Service
industries limited using its assets effectively to generate high revenue. The more % is
high, the more company works effectively.

Equity income∧nonrecurring items
+[ ( interest expense )∗( 1−tax rate ) ]
Return on Investment ( ROI )=
Avaerage (long term liabilities +equity )
2015 2014 2013
10.11% 9.52% 10.95%
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Net income before nonrecurring items

−dividends onreedemable preferred stock
Return on Total Equity=
Average Total equity
2015 2014 2013
24.66% 22.69% 20.73%
Return on total equity increased by 2% in 2015 as compared with 2013.Companies with

higher return have more competition and it is easy to start business with them.

− preferred dividends
Return on Common Equity=
Average common equity
2015 2014 2013
69.68% 66.11% 79.71%
The return on common equity increased by 3% in 2015 as compared with 2014. Return
is high and it is good for shareholders to invest in service industry.
Gross profit
Gross Profit Margin=
Net sales
2015 2014 2013
6.33% 5% 5.5%
Gross profit margin increased by 1.33% in 2015 as compared with 2014.
For the investor

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Net income− preferred dividends

Basic Earnings per Share=
Weighted average number of common
shares outstanding
2015 2014 2013
8.36 6.61 9.56
Earnings per share increased by $2 in 2015 as compared with 2014. If a company has
high EPS, then the company is more profitable.
Market price per common share

Price/ Earnings Ratio=
Diluted earning per share
before Nonrecurring items
2015 2014 2013

9.13 11.07 9.12
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Price/Earnings ratio decreased by $2 in 2015 as compared with 2014. If a company has

high P/E ratio, then company current and future performance appears to be good and
investors invest more in that company.

−all dividends
Percentage of Earnings Retained=
2015 2014 2013
65.94% 64.11% 80.15%
Dividend per common share

Dividend Payout=
Diluted earning per share
before nonrecurringitems
2015 2014 2013
40.16% 39.50% 35.36
The percentage of dividend payout of Service industry is increasing in every year (2013,
2014, and 2015). In this situation, shareholders are very interested in such company.
This indicates the good performance of company.
Dividend per common share

Dividend Yield=
Market price per common share
2015 2014 2013
4.28% 4.47% 5.62%
The percentage of dividend yield is decreasing every year (2013, 2014 and 2015).
Shareholders are interested in high dividend yield percentage but the dividend which
shareholders are received by jubilee is more than the fair market price of share.
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Total shareholde s' equity

− preferred stock equity
Book Value per Share=
Number of common shares outstanding
2015 2014 2013
3.17 2.71 3.54
Book value increased by $0.5 in 2015 as compared with 2014. Book value of common
share is greater than market value of share, this means that the company is
undervalued.
Cash flow ratios
Operating Cash Flow

Operating Cash Flow ¿ Total Debt =
Total debt
2015 2014 2013
5.77% 12.7% 11.02%
Company has low percentage of operating cash flow, this means that it is difficult for
company to covers its debt with operating cash flow.
Operating Cash Flow− preferred divindends

Operating Cash Flow per Share=
Diluted weighted average common
shares outstanding
2015 2014 2013
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3.72 6.79 7.18

Operating cash flow per share has decreased every year (2013, 2014 and 2015).
Operating Cash Flow

Operating Cash Flow ¿ Cash Dividends=
Cash dividends
2015 2014 2013
1.30 2.86 3.78
Operating cash flow per share has decreased every year (2013, 2014 and 2015).
Period Analysis
1. Collection.System
Collection system indicates that it is comparatively favorable because of quick
collections which is very good this year as compare to base year. Although, our
collection is slower as compare to our payable but still it is favorable because last year
the collection-payment gap is better than last year. This means as compare to 2013,
this year company needs less financing to pay off its payments on time.
2. Operating.Cycle
Comparative analysis of the operation shows that if checked against standard our
collection system is good because, our collections are quick and have enough time for
payment.
But when focus on comparative study it reveals that our gap between collection and
payment has decreased, which is favorable. Operating Cycle this year is favorable all
backed by quick collections as age of inventory for both years.
3. Cash.Conversion.Cycle
The unfavorable result of cash conversion cycle is due to other negligence of
management because the other results are showing favorable results.
Forecasting Financial Failure

60
Univariate [Beaver] Model
Operating Cashflow
Operating Cashflow ¿ Total Debt =
Total Debt
2015 2014 2013
13.77% 12.7% 11.02%
Company has high percentage of operating cash flow, this means that it is easy for
company to covers its debt with operating cash flow.
Net Income
Return on Assets=
Average Total Assets
2015 2014 2013
8.86% 8.37% 9.56%
The return on assets increases 0.49% in 2015 as compared with 2014.
Total Liabilities
Debt Ratio=
Total Assets
2015 2014 2013
62.84% 62.12% 60.52%
The debt ratio of Jubilee General Insurance increased by 0.70 % in 2015 as compared
with 2014 and 1.62 % in 2013.
Multivariate [Altman] Model
Z = 0.012X1 + 0.014X2 + 0.033X3 + 0.06X4 + 0.010X5

X1 = Working Capital/ Total Assets
2015 2014 2013
21.14% 22.61% 22.95%
X2 = Retained Earnings/ Total Assets
2015 2014 2013
2.64% 2.68% 2.84%
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X3 = Earnings before interest and Tax / Total Assets

2015 2014 2013
9.52% 8.79% 9.94%
X4 = Market value of equity/Book value of Total Debt
2015 2014 2013
13.03 15.05 9.81
X5 = Sales/Total Assets
2015 2014 2013
27.51% 28.67% 30.79%
2015 Z = 3.66
2014 Z = 3.64
2013 Z = 2.53
Financial forecast indicates that company is in benefit. It shows that company utilize its
assets to improve its profit and performance of company.
Major Competitors of the Company

Pakistan Telecom sector is considered best Telecom Sector in World. A wonderful
enlargement has taken place in Telecom sector but now enlargement is considered due to
increase in cellular expansion. Well there is no major competitor of Pakistan
Telecommunication Company Limited (PTCL) in fixed landline and other in other Products
and service but as we seeing at cellular side there are competitors but it not also affecting the
PTCL.
Competitors
Mobilink
Mobilink GSM (PMCL) started its operations in 1994. The first
cellular service provider to operate on a 100% digital GSM
technology in Pakistan, offer both postpaid (Indigo) and
prepaid (JAZZ). At the top of the list of Pakistani mobile
companies is the Pakistani unit of Egypt-based telecom
company Orascom. Well During current year mobilink
Subscribers are 35,296,206 with a market share of 30% of
total mobile industry of Pakistan. Mobilink is strong competitors of Ufone which is a
subsidiary of PTCL. Its shares are listed on the Egyptian and London stock markets (OTLD).
Telenor
Telenor acquired the license for providing GSM
services in Pakistan in April 2004, and had launched its
services commercially in Islamabad, Rawalpindi and
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Karachi. Norway Telenor, has entered with about a billion US dollar investment in Pakistan
has been doing well. Telenor is another mobile phone industry in Pakistan. It has 28, 844, 86
Subscribers during current year with market share of 25% of total mobile Industry of
Pakistan. Telenor is a second best player in Mobile industry in Pakistan according to his
Market share and Subscribers.
Zong
CMPak (Zong brand), formerly Paktel, was the latest target of
foreign acquisition. After it got acquired by China Mobile it was
rebranded as Zong and launched one of the most successful and
aggressive campaigns. During Current year Ufone
Subscribers are 14,951,789 with market share of 13% of total
mobile industry of Pakistan.
Warid
Warid, owned by the Abu Dhabi group of the United Arab
Emirates and sister of Wateen group started its operation in May 25,
2005.Well it has sold 30% share to SingTel. Warid started it
services in Pakistan May2005. Since then Warid Telecom
successfully launched the services. During Current year Ufone
Subscribers are 14,693,616 with market share of 13% of total
mobile industry of Pakistan.
Wateen
Wateen is perilous competitor of PTCL as it is providing products and services which are
very much comparable to the PTCL products and Services It also providing the both services
such as landline service and GSM service. Some of its service is given below:
 Telephony
It provides telephonic landline service like PTCl.
 Broadband
Well Wateen also provide different types of broadband services according to the need of the
customer what they want.
 Wateen TV
Well wateen also launch V service with the DVD picture quality and provide 100 TV channel
with demand against the PTCL Smart TV.Other Competitors
Well Besides mobile Phone Service, PTCL is also Facing Strong Competition in Wireless
telephone market and in broadband services like Telecard with 501,680 subscribers and
World call with 468,335 subscribers. These have increased the completion of PTCL in WLL
(Wireless Local Loop). In multimedia and broadband there are more than 100 competitors
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some of the major competitors of products are Cyber net, World online, Apollo, World Call,
and Comsats WOL etc. Competitors of PTCL Calling Cards (Product) are Hello Cards, Call
Point Cards, Call Mate Cards, Global Telecom Cards.
Market Share of the Company

As we know that the PTCL is semi government organization 26% of share is purchased by
Etisalat Company that is U.A.E Company. PTCL has Earn revenue of 60 billion in FY 2013-
12 with a profit of 7.24 Billion in FY 2013-12. PTCL owns more than 20,000Km optical
fiber (OFC) network connecting 1062 cities/towns which are providing voice, data and video
services. PTCL have 3000 Exchanges all over the Pakistan from them 300 exchanges are in
GTR. The network has over 6 million PSTN lines installed across Pakistan with more than 3
million working. 3 G EVO have roaming with coverage in 200 plus cities.3 G EVO Nitro
have coverage in more than 150 plus cities. 133 OSS operate in selected cities and towns
across Pakistan. PTCL having 60% shares in broadband.
Success and failure of different products

There are Some Products which lead towards success and during same time becomes a reason
for Failure. Some of Products are given below
Fixed Landline
Well Fixed landline Service is core service of PTCL. Many years have been passed even no
competitors had provided this service and PTCL remains pioneer in providing this service to
the Customer. Under this it provided many value added services to the customers which lead
PTCL land line towards success. But at a same time customer are dissatisfy due to increases
in line rent and other tax costs.
PTCL Broadband
Pakistan Telecommunication Company Limited has celebrated the success of achieving 1
Million Broadband Customer nationwide during current year. PTCL has achieved
extraordinary success. Well PTCL Broadband is available in more than 1,100 cities and
towns, PTCL Broadband is revolutionizing the way people connect, work and surf the web.
Along with it success many of the customers are dissatisfy with PTCL Broadband.
Dissatisfaction due to low speed of it, disconnecting take place during using the PTCL
Broadband and Bandwidth is shared so no one can have full speed of desired particular Mb as
the package.
PTCL Smart TV
Pakistan Telecommunication Company Limited (PTCL) has achieved a 30 per cent increase
in the subscriber base of its IPTV service also known as Smart TV during current year. This
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remarkable increase has been a result of PTCL Smart TV’s. PTCL Smart TV has recently
added new VOD service. In addition, a wide range of Hollywood movies, children’s content
and Bellwood movies have also been added to this service. But some of the customer’s
complaints of it that they are not getting good quality of picture some time internet server are
down which cause problem and sometime service is not available. Sometimes PTCL Smart
TV option shows black and white colors on TV.
V-fone
PTCL also continues to be the largest CDMA operator in the country providing Wireless
Connectivity to his huge customers. It also provides many valued added service to the
customers along with many features which lead towards V-Fone Success. But much of
customers complaints about its Network Coverage and somehow V-Fone Facilities is not
available to the rural areas and in urban cities V-Fone Facilities is available but they are
facing network problem. There is lack of Advertisement for V-Fone.
EVO3G Wireless Broadband

EVO3G Wireless Broadband has received remarkable response from the users resulting in a
runaway success. The reason for its success is cited to be the fact that it is user friendly,
offering on the go connectivity. But now the customer is complaining about this product
because of its signal coverage is not good this is specially designed for the rural areas but
rural customers are also complaining of it and showing dissatisfaction of it.
Dialup
Dial up Service has also enjoyed the success period when there is no substitute of internet
usages but his success has period falls down due to increase of high speed internet available
so this product is now becoming less popular.
Competitive Analysis of the Company (SWOT)

Strength
PTCL enjoys monopoly State Of the Art International Gateway Exchanges & Satellite Earth
Stations. PTCL have largest network with its state of art technology and new digital
exchanges. These are the few important characteristics of PTCL network.
1) It is the largest and oldest company of Pakistan
2) International Submarine Cables
3) High Capacity National Fiber Optic Backbone Ring
4) 36 Transit Exchanges with easy Facility of Expansion
5) About 99%Digitization of Country Network
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6) Strong Platforms & Exchanges for Value added Services

7) Up to date technology
8) Monopoly over the local market
9) Skilled Human Resource
10) Innovative policies
11) Availability of infrastructure
12) Liberal policies for IT investments
13) Government support
14) High profits
15) Large no of staff
16) Power to make policies
17) Large network
18) Globally recognizable
19) Good Credibility
20) PTCL has a strong research and development department
21) Nationwide reach
22) Largest operational network and infrastructure
23) Good market reputation in the stock exchange
Weakness
1) Image – Government organization.
2) Regional & Domestic Political Instability
3) Weak economy & corporate profiles
4) Over staffing
5) Poor employee relations
6) Professional jealously
7) Corruption (TA/DA etc.)
8) Unionization
9) Analog technology
10) Slow decision
11) Poor marketing
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12) Conflicts
13) Nepotism
14) Favoritism
15) Inefficient staff
16) Non motivated staff
17) People resist changes
18) Poor staffing
19) Low employee motivation
20) No reward in case of good performance shown by the employee at any level
21) Lack of Customer focus
22) Over employment and low productivity
23) Very low employee moral
24) Bad office infrastructure
25) Low young blood
Opportunity
1) Growth in telecommunication industry
2) Market Size
3) Privatization & liberalization
4) Govt. IT operations & projects
5) Innovation
6) Introduce new technology
7) Local handset manufacturing
Threat
1) Strong competitors
2) Political Instability
3) New cellular companies
4) Privatization bad debts
5) Economic depression
6) Internet offers by different mobile company is another threat to the DSL Service by
PTCL
7) Internet USB offers by different mobile company such as Telenor and Mobilink
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Part VII
Internship
Purpose of the Study
The main purpose of the study in hand is together relevant information to compile internship
report on PTCL .
To observe, analyze and interpret the relevant data competently and in a useful manner.
 To work practically in an organization.
 To develop interpersonal communication.
Scope of Study
As an internee in PTCL the main focus of my study research was on general operation
procedures in one of the branches of PTCL.
Similarly different aspects of overall of PTCL are also covered in this report.
Objectives of the Study
 Discuss thorough study of PTCL
 To understand the various operations and to equip with practical knowledge of the
Pakistan Telecommunication Company Limited.
Limitation of the Study
Some thing is better than nothing. No matter how efficiently a study is conducted, it cannot
be perfect in all respects. This study was conducted in accordance with the objectives of the
study. The study may not include broad explanations of facts and figures due to the nature of
the study. Secondly, the limitation, which affects the study, is the restriction on mentioning
every fact of the PTCL due to the problem of secrecy of the PTCL. In addition, the
availability of required data was a problem as all the documents and files are kept strictly
under lock and key due to their strictly confidential nature. Thirdly, the problem of short time
period also makes the analysis restricted as one cannot properly understand and thus analyze
all the operations of PTCL just a very short time of eight weeks.
Benefit of the Study

The study done will benefit the BBA (IT) students because the networking section of this
report comprehensively encompasses all respects of networking analysis. Furthermore,
PTCL GRW branch may also benefit from the recommendations made at the end of the
report.
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Report Methodology
The report is based on my two months internship program in PTCL. The methodology
reported for collection of data is primary as well as secondary data. The biggest source of
information is my personal observation while working with staff and having discussion with
them. Formally arranged interviews and discussions also helped me in this regards.
Primary data
Primary data include, Personal observation and Interviews of The Staff Members
Secondary data
Secondary data consist of Manuals, Journals, magazines, Annual Reports and Internet
Overview of Finance Department
Hierarchy of Finance Department
Senior
Finance
Manager
Finance Accounts
Manager Manager
Assistant
Manager
Computer Record
Cashier
Operator Keeper
Employees in Finance Department
Employee Name Designation Qualification Benefits

Number
(Salary)
RS.
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10050917 Nadeem Senior MBA 110,000

Anwar Manager
Cheema
10065249 Irshad Manager FCMA,CIA,DAIBP,SAS,SAP,PMP 101,000
Hussain Finance
10076578 Umer Assistant MBA (Finance) 46,000
Hayat Manager
10086789 M. Data Entry Graduation 34,000
Tariq
10053690 Nafees Computer Graduation 36000
Ahmad operator &
Record keeper
10075540 Adnan Cashier Graduation 37000
Ali
10098431 Arshad Assistant Metric 31,000
Majeed
Brief Overview of Finance Department Members

Mr. Nadeem Anwar Cheema (Senior Manager Finance)
He is the head of finance department. His grade is 19 and he is employed in PTCL in
contractual basis. He overall controls all the activity in finance department. Main
responsibilities endorsed to SM Finance are as following:
 Ensure preparation and maintenance of financial reports.
 Maintenance of financial records.
 Final review of bills and fund transferring
 Preparation of operational, budgets and annual development program.
 Disbursement of funds against budget for revenue expenses.
 Overall all the main activity in finance department is controlled by Mr. Irshad.
 Ensuring creditor, debtor and debt management processes maximize organizational
financial outcomes
 Ensuring that an efficient, timely and compliant payroll function is maintained.
 Other duties as reasonably directed by the GM Finance
 Funds based management.
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Mr. Irshad Hussain: (Finance Manager)

He is grade 18 officer and employed on contractual basis. He is responsible for different
phases of financial activities including operational cash handling, bank dealings, sage
keeping of financial records and check books and recording of all transactions on a daily
basis. Most of his working is in SAP.
Some of its primary responsibilities are:
 Prepare monthly bank reconciliation certificate.
 Responsibilities to check all the bills amount and rates and also report to the SM
finance and also to the manger with concerned bills.
 Ensure timely disbursement of staff payroll, pay slips and updating of relevant salary
sheet.
 Monthly analysis of variances with budgets.
 Control of financial transitions in billing.
 Computerization of billing for all services using SAP.
 Maintenance and operation of bank accounts.
 Settlement of total accounting rates.
 Complains with indirect taxes.
 Preparation of management of accounts.
 Co-ordination with Government Authorities on financial matters and related issues
 All the bills which are initially checked by concerned person in finance are then
checked by him. He then signed those bills after then it is approved by Senior
Manager Finance.
 Help other employees of the finance department in their problems.
 Also responsible for adjustment in the accounting entry.
Mr. Umar Hayat: (Assistant Manager Finance)

 He is assistant manager of finance department.
 He is currently working as to check all the email forward to the finance department.
 When the bills received in finance department he mails to the concerned manager to
check whether that bills is of his cost Centre.
 He also emails to cost Centre when there is error in some bills.
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Mr. Adnan Raza: (Cashier)

 He worked in PTCL finance department as a cashier.
 He has record of ceiling and non-ceiling of budget allotted in the finance department.
 When a cheque is made then he mails to the defined person to collect the cheques, which
is then given to the person after verification. He maintains monthly record of all the
cheques issued.
 He is also responsible for tax collection and then submits it to the FBR.
Mr. Tariq: (Computer Operator)

 He is currently working on SAP and is responsible of parking and posting of the bills and
also for the transfer of the funds to related bills.
 The bills which are approved by the SM and finance manager are proceeded towards to
him. He parks it into the SAP. It generates a unique code after entering into the SAP.
 He then posts the bills and transfers the funds.
 He also makes the cheques against bills.
 After entering code of each bill he recorded entry and at the end attach cheque with the
application.
 All of his working is in SAP.
 Currently he has responsibilities of parking, transferring funds and posting.
Mr. Nafees (Record Keeper)

 His job is to keep to record of all the bills.
 Mr. Nafees is one of the most experienced people in finance department.
 The bills which are processed are given a specific code which gives a unique number
to him to keep record and also the amount issued against those bills.
 He also has an additional task of travel management. All the bills related to traveling
are checked by him.
 The bills related to employees
 Travelling allowance
 Employee training
 Stationery expenses
 Entertainment
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 Uniforms
 Merit scholarship
 Local training
 Overtime allowance
 Postage and courier services
 Advance salary
Mr. Arshad (Office Coordinator)

He also checks the bills at initial stage. He checks whether rates and amount in bills is
accurate and also it approved by concerned person. He also has record of those bills. He is
currently working on following types of bills and vouchers.
 All the bills related to power. That is which include electricity bills, gas bills of PTCL
exchanges.
 Maintenance bills which includes both internal and external bills.
 Fuel oil and lubricants (generators)
 Fuel oil and lubricants (Vehicles)
 Vehicles
 Building and office works
Functions and Operations of Finance Department

Finance Department is responsible for the budgeting, planning and transaction relating
expenses, pricing control funds and treasury measure and direct taxation.
Functions of finance department are as under:
 PTCL head office Islamabad approves budget for region and then handover it to the RGM
for further distribution.
 Then budget is transferred to the concerned cost Centre by finance department at the time
of payment on case to case to basis.
 Vouchers are directly received by SM finance and then forwarded to the concerned
person depending on the type and nature of vouchers and bills.
 Initially bills, their rates, amounts and signature of the concerned manager of the cost
center are checked by employees in the finance department
 Then at the end Finance manager checked those bills and vouchers and then signed those
bills which later on approved by the Senior manager
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 Then those bills or vouchers are forward to the computer operator who then parked those
bills, transfer funds for those bills and then posted those bills in SAP.
 Finance manager also posted some bills. But because currently he is responsible for other
accounts activity as well so most of the posting is done by computer operator.
 Computer operator then also prepares cheques for those bills.
 Then cheque along with bills is forward to the cashier.
 Cashier first checked those cheques and then signed them from finance manager and
senior manager. He then mails to the concerned person about those cheques.
 Every effort is being made to release the payment at earliest
 Allotment and SAP work is being looked after by finance manager and assistant manager
finance
 Assistant manager also mail to concerned cost Centre and confirm the receipt of bills or
vouchers
 Record keeping is an important part in finance department. He uses excel sheet and SAP
to keep record of all the bills and vouchers.
 Every bill that is posted has a unique code which is helpful in keeping record of the data.
 Record keeping is also important for auditing purpose.
 Auditor come at the end of fiscal year and checked all the record and bills.
 Accounting system is currently maintained finance manager.
 He also made adjustment accruals or prepaid.
 Finance manager also prepare bank reconciliation certificate at the end of the month
 He also involves in preparation of financial records and accounts.
Following are authority of the certain manager to approve bills which later on transfer by the
finance department
 Salary budget is being allocated to Senior HR manager and are approved by GM HR.
 The budget of medical expenses and security guards is being allocated to SM HRA as the
case relates. Payment is being made on the verification from SM medical services and
sanction of RGM. All the cases are being processed by the HR i.e. from collection of bills
from hospitals to technical verification from the local doctors and then verification from
the cost Centre.
 Liveries and uniform, death compensation, marriage grant, education grant and legal
fees cases are being dealt by the SM HR&A and finance department receive sanction
of RGM in each case
74
 POL bills are being paid to M/S PSO after the approval and sanction of RGM. PSO
payment is being made centrally to avoid the surcharge payment. For fixing the limit
in the card finance department get the approval of RGM.
 The electric bills payment is being made on the verification of SM Network.
 Upon the approval of RGM we give Ty advance for buildings to SEs to maintain the
network and building maintenance.
 Development works are being carried out by the region through contractor Abdul
Razzaq etc. and through own staff of PTCL. All are the projected works being carried
out on the SAP through Project No, and activity No etc. the payment is being made on
the approval and sanction of RGM dully vetted by the Quality Assurance.
 Estimated buildings works are being carried out by the approved contractors and by
observing all formalities. The building works are being looked after by the Manager
Estates Gujranwala.
 Telephone bills are being distributed to the concerned SEs as per approval of RGM on
case to case to basis
Shortfall in Finance Department

Following are some of shortfall in finance department in PTCL Gujranwala
 There is shortage of staff in finance department. There should be two separate
managers for accounts and finance. But currently MR. Irshad has responsibility of
both.
 Some of the staff is not related to the finance department. They are not specialized in
finance. But they are working in finance department.
 There is still paper work in finance department which can create problem. Although
now most working is done in SAP software.
 Finance department is too much dependent on finance manager. When he is not there
no work is done.
 Overall working in finance department is very good. All the members are work hard
and often use over time to complete their tasks.
Critical Analysis of Management Patterns in finance department
Management in practical life is very different from what we have studied in textbooks. In real
life it is much more difficult to be a manager. In PTCL there is load of work in finance
department that even it is difficult to get the time for a cup of tea. So it requires lots of skills
for a manager to compete in these circumstances.
Management in finance department of PTCL is very effective. Senior manager finance and
finance manager have enough abilities to cope with all the difficulties they are facing. Here is
strength and weakness of manager finance.
75
Work done during Internship

Duties and Accomplishment
I was not given any specific duty in PTCL. My supervisor gives me different tasks on daily
basis depending on the work available for them.
In PTCL finance department I performed following duties
As assistant of finance manager
I worked as assistant of finance manager. I helped him in checking bills, vouchers and other
information. There is certain guideline available in finance department. First I got overview
from that guideline and then also from finance manager. Then under the assistance of finance
manager I performed following duties
 Prepared Bank reconciliation certificate
 Checked travelling allowance bills and their rates and ensured that their rates are in
accordance to the standard set by PTCL headquarter.
 Checked salary sheet of employees in PTCL GTR
 Calculate tax on TCS bills and checked amounts in those bills
 Arranged all the bills in sequence and checked their amounts and match them with
amounts in the excel sheet before audit.
 Prepared bonuses and allowances sheet
 Checked Advance salary account
 Working and posting in SAP
 Checked maintenance and construction bills.
 Check a number of internal controls
 Pre audit of the invoices of Capex and Opex
 Assist in preparation of the report on comparability of exchange power bills
 Review the amounts and quantities in stationery bills and compared with GRN and
PO
 Assist in preparation of different reports given by management
I also worked with other employees of the finance department
76
With computer operator

His task is posting of all the bills. Along with him I performed following tasks
 Parked and posted some bills in the SAP system
 Prepared cheque for some vendors
 Checked all the cheques and arranged them in sequence in accordance with their
unique code number
With record keeper
Along with him I performed following duties
 Put record on maintenance bills on excel sheet
 Prepared salary sheet of the employees of GTR
 Entered record of traveling bills
 Also prepared record of advance salary bills.
 Store all the vouchers and bills in store room.
With others
I also worked with assistant manager, clerks, cashier and other members in the finance
department. Checked bills of Power (electricity, gas), vehicles and employees related and
also checked the approved signature of respective manager
77
INTERNSHIP ASSESSMENT AND RECOMMENDATIONS

Major Responsibilities Undertaken During Internship
My responsibilities there as an intern were:
1. Acquire knowledge about the different products and offers recently launched by the
company, by going through their leaflets and broachers.
2. Observe the marketing and sales department activities going on as a whole.
3. Complete the consigned assignments and tasks given by the site supervisor.
4. Conduct the interviews of the personalities who are directly or indirectly related to the
company.
5. Prepare a proposal for the outdoor activity planned.
6. Conduct the outdoor sales activity as planned.
7. Report all the activities conducted within the organization.
8. Present the summery of outdoor activity planned before my supervisors.
9. Checking of files and rectify errors.
10. Working on SAP under the supervision of my manager.
11. Entering data into SAP and Excel for completion of records.
12. Making phone calls to default customers for the payment of their outstanding bills.
13. Calling customers to ensure that their problems have been overcome.
14. Make sales call planning and phone call planning for selling Evo.
Skills and Qualifications Acquired from Internship
The new skills and qualifications acquired during the internship are
 I learned how different products work
 Learned how to market or sell a product and how deal with the customer
 Learned how to record the data of new customer
 Learned how to record the bills
 Learned how to record the complaints
 I learnt the procedure of working in office
 How to prepare professional presentation
78
 How to satisfy a person whiling selling a product

 Acquire Knowledge about Finance department
 I learned four different types of behavior. I also learned to identify the behavior
different types in different people which were also helpful for me in this workshop
 Know how to establish good relations with my colleagues at my work place
 I learned how to manage stress doing office tasks
 Improve my skills of decision making and problem solving
 Got awareness about critical thinking in different situations
 I learned the different ways of identifying the benefits and the needs of the
segment through sales calls planning
 Knowledge about Different HR policies
Impact of Internship on Future Career Path of the Intern

The corporate level internship plays a vital role in the establishment of my professional
career. It provides the detail picture of working and experiencing the whole world of
professionalism. It represents the distinction of knowledge and implementation. By doing this
I can compare the difference between theories and practice the more internship experience I
have, the more qualified I will find myself for future jobs. Following are the merits of
internship
 Got Valuable Work Experience
 Have an Edge in the Job Market
 Transition into a Job
Overall Comparison between Theory and Practice
I will conclude my experience in the following points
 Practice shows a complete picture of a phenomenon which cannot be understood
while studying a theory
 I learned more effectively how to make a good decision while working in stressful
work place environment
 In classroom studies students have very minor opportunities for networking and
promoting relations
 I learned more effectively about business tactics and skills which is due to my actual
work in the internship otherwise it may not be possible
 In studies we learn about a principle or standard but in actual work we learn how to
apply it in different situations
79
General Observations about the Sector of the Internship

PTCL is the largest and oldest company in telecommunication industry of Pakistan. It is the
mother of all the telecommunication companies in Pakistan. PTCL is the Gateway for these
companies and for the electronic media in Pakistan. All companies are using PTCL landline
phone which is very helpful for these companies’ correspondence with their clients and Head
Quarter and for nationwide and international usage. It is worthwhile place for working having
cooperative workers. There is a positive and friendly work environment with low stress level
as compared to the private organizations. Medical and accommodation facility is a big
motivating factor for employees. System is formulized and all departments are well
connected in their functions having a good upward and downward communication. But
innovation and change is very important as there is a revolutionary development in the field
of telecommunication has been taken place.
Part VIII
Recommendations for Future Interns
Following are the recommendations for the future interns:
 They should perform workplace activities in a professional manner with due regard to
the ethics
 Make weekly report of their assignments
 They should respect their co-workers, supervisors and other staff
 They should focus on networking during internship
 Should make notes of their daily tasks
 For other interns I recommend being considerate and patient.
 Select organization for internship relating to their area of interest
 This study shows that there are very few programs for career development of the
employees. People working in one section or department from years are still with the
same knowledge and style of doing job. There should be proper career planning of
employee that not only sharpens the skills of the employee & improve its efficiency
but also results in better and improved output for the organization.
 Existing system is not up to the slandered and must be replacing with an efficient one.
 A comprehensive financial information system is required to be streamlined, so that
availability of accurate data records may be insured.
 All the tool of enforcement of strict financial discipline may be under taken in order
to monitor the whole system.
 All the records should be computerized and for this purpose special computer
program should be used.
80
 Employees should be equipped with up to date IT skills and for this purpose refresher
& training courses should be designed.
 The officer may be trained to adopt company culture soft-spoken, good relations with
customers and target oriented.
 Finance and marketing offices and engineers may be sending to international

seminars/ workshops to get knowledge of new technique and procedures.
 There should be effective human resource department in order to get right people on
the right job. Promotion should be made the basis of performance rather than
seniority.
 Most of the PTCL personnel are non-professional; I suggest that the competent
authority of PTCL should be appointing professionals.
 There should be effective human resource department in order to get right people on
the right job.
 Over staffing and unbalanced distribution of employees in departments. Like all the
government and semi government institutions PTCL has also excessive staff than
required. In order to increase the efficiency of worker job is assigned to its caliper to
develop his interest in work that increase the out put and decrease the overall cost of
organization.
 Some techniques should be developed by the top level managers to start proper co-
ordination among the different departments.
 There should be a proper procedure of installing new connections to the new

customers of Broadband. Like Line testing, etc.
 Build an environment of trust with the employees in order to create an environment

where employees are more open to ideas and more willing to discuss possibilities and
problems associated with change.
 Link the change effort to a common team value in order to help employees feel they
can relate to the change effort at a personal level. This increases the desire and
motivation to change.
 Articulate and communicate a clear message about why the change effort is needed
and will help the team. This links the facts and figures supporting the change to the
team value. Communication should frequent throughout the effort.
 Establish a vision with the employees regarding the possible advantages of making
the change in order to help the team define for themselves where the change will take
them.
Conclusion
81
 Strong leadership skills

 Very Hard working
 Motivate the entire employee in finance department and get the work done.
 He is involved in everything related to finance department whether it is meeting or
audit or anything else
 Control accounts and finance activity of GTR at the same time
 Very honest in his work. He does not leave his work for others.
 Uses SAP software to control all the activities in finance department.
 Interconnected systems to keep in touch with other department of the PTCL.
 Unity among the members of finance department
 According to SM finance manager, finance department GTR is one of the best finance
departments of PTCL. Even with their shortage of staff, manager finance is still able
to get the job done
 Employees are too much dependent on finance manager, In the absence of finance
manager, employee do not work effectively
 Some of the staff is not related to the finance department. They are not specialized in
finance. But they are working in finance department. So finance manager ha to do all
the activity which are unknown to the employees
 Due to lots of work in finance department and shortage of staff there is chance of
errors in financials accounts.
 In PTCL most people are not selected on merit in the past and many people are not
willing to work. Although recently due to privatization PTCL has made lots of
changes but still there are is culture of Govt. organization there. So management has
to work in these conditions. It requires extra effort to motivate those people. However
in finance department manger still able to gets the best out his employee in these
conditions.
82
Bibliography
For the successful completion of this report, we have utilized different available resources,
from which we have obtained required data. Most of information is collected during the
internship program. Information is also collected through the internet. We are thankful to the
company management who had welcomed and corporate with us. Resources which are
consulted are discussed below:
 www.ptcl.com.pk
 www.google.com
 Business recorder
 Security and exchange commission of Pakistan
 Annual Report of PTCL 2014
PTCL Glossary
FWP Fixed wireless phone
CSR Customer service representative
BNCC billing and customer care system
WLL warless local Loop
SMS Short message service
CNIC Computerized national identity card
CDR Call data record
MSC MOBLE SWITICHING CENTER
WIN WIRLESS intelligent network
MDN Main directory number
NTC New telephone connection
PSTN Public switching telephone network
HLR Home location register
83
Accounts payable - a record of all short-term (less than 12 months) invoices, bills and other
liabilities yet to be paid. Examples of accounts payable include invoices for goods or
services, bills for utilities and tax payments due.
Bank reconciliation - a cross-check that ensures the amounts recorded in the cashbook
match the relevant bank statements.
Break-even point - the exact point when a business' income equals a business' expenses.
Budget - a listing of planned revenue and expenditure for a given period.
Cash flow - the measure of actual cash flowing in and out of a business.
Disbursements - money that is paid out by a business.
Equity - the value of ownership interest in the business, calculated by deducting liabilities
from assets.
Financial statement - a summary of a business' financial position for a given period.

Financial statements can include a profit & loss, balance sheet and cash flow statement.
Intangible assets - non-physical assets with no fixed value, such as goodwill and intellectual
property rights.
Line of credit - an agreement allowing a borrower the ability to withdraw money from an
account up to an approved limit.
Mark up - the amount added to the cost price of goods, to help determine a selling price.
Essentially it is the difference between the cost of the good/service and the selling price, but
it does not take into account what proportion of the amount is profit.
Tax invoice - an invoice required for the supply of goods or services over a certain price. A
valid tax invoice is required when claiming GST credits.
Working capital - the cash available to a business for day to day expenses.

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1

UNIVERSITY OF THE PUNJAB

INTRODUCTION OF THE COMPANY

PTCL PATKISTAN TELECOMMUNICATION COMPANY LIMITED

1.2Brief history of PTCL

Pakistan Post & Telegraph (P&T)

privatization and deregulation of many of the departments of government of Pakistan. The

Pak Telecom Mobile Limited (PTML)

Carrier Telephone Industries (CTI)

1.3: Vision & Mission

To achieve our vision by having:

Product lines of the Company

Home & Personal Use

Corporate Sector for business use

 Director Commercial Accounts Nabha Road Lahore.

The Customers of the Company

2.1:Organization Chart of the Company

President & Chief Executive Officer

2.3: Number of Employees

Mr. Naguibullah Malik

 Faisalabad Telecom Region

Employees’ Satisfaction and Incentives

2.4: STATEGIC MANAGEMENT OF PTCL

Senior Executive Vice President 07

Executive Vice President 22

ADE, AE, SDO, AO, SL, Lect etc 20,000

Implementation of ERP system in T&D

Quality Awareness Program

• Installation Quality Standards

3.1.1:Administration/ Management Style

Digital Subscriber Line (DSL)

Digital Cross Connect (DXX)

There are two types of charges in case of PRI

Free e-mail and anti-spam service for Broadband Subscriber

enjoy the most reliable, spam free service.

Broadband Pakistan (Unlimited)

Rs. 1,199 / month

Free Unlimited download

Free Modem & Installation

Rs. 1,999 / month

Free Unlimited download

Free Modem & Installation

Rs. 4,999 / month

Free Unlimited download

Free Modem & Installation.

To subscribe to PTCL broadband service call 0800 80800

Call Transfer on Busy

Caller Line Identification (CLI)

Stock Exchange Report

Critiques on Various Production Methods/ Products

Financial Analysis (Horizontal vs Vertical)

Service industries Limited

Description 2015 2014 2013

Total Equity and Liabilities 26.81% 8.88% 13.87%

(Change from preceding year)

Service industries Limited

Rupees in thousand 2015 2014 2013

Cost of sales 13,783,455 12,318,716 12,167,267

Service industries Limited

Rupees in thousand 2015 2014 2013

Cash and cash equivalents at the beginning of 24,406 13,429 12,065

5.2: Financial Ratio Analysis

Liquidity of Short-Term Assets; Related Debt-Paying Ability ratios