[Project Title]

Summer Project

Submitted In Partial Fulfilment of the Requirements

for the Degree of Bachelor of Business Administration

By

Your Name, Roll no,

BBA(18-21)

Under The Guidance of

Name of the faculty mentor,

Designation

August 2020
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Certificate From The Faculty Mentor

This is to certify that Mr / Ms. …………., Roll No. ……., a student of II BBA
(2018-21) has worked on a project titled “………………….”, towards the
partial fulfilment of the requirements for the degree of Bachelor of Business
Administration programme at Birla Global University, Bhubaneswar.

This is his / her original work to the best of my knowledge.

(Signature of the Faculty Mentor)

Name

Designation

Date: DD AUGUST, 2021

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Declaration

I, [your name], a student of Birla Global University (BGU), hereby declare that the project

work entitled, “…………” which is being submitted to Birla School of Management, Birla

Global University, Bhubaneswar, For the partial fulfilment of the requirement for the

Bachelor of Business Administration, is original and independent. No part of this work has

been submitted to any other university or institution for the award of any degree or diploma.

(your name),

Roll no:………BBA (19-22)

Birla School of Management,

Birla Global University, Bhubaneswar.

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ACKNOWLEDGEMENTS

I would like to express my profound respect, sincere gratitude and appreciation to …… who

is my faculty mentor.

I would like to thank all the respondents who took out time from their busy schedule to

complete the survey as well as their superiors who gave approval for data collection for this

research. I would also like to express my pleasure and gratitude in interacting with all the

managers for their valuable time and the fruitful discussions that I had with them.

I would like to thank the faculty members for their continuous cooperation and all library

staffs for their on-time service. My deep appreciation extends to all those who, at some time

or the other have helped me directly or indirectly during my course of work.

[Your Name]
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Executive Summary

[Write the synopsis with the findings]

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Table of Contents

Chapte Chapter Title Page No.

r No
I Certificate from the Faculty Mentor
II Declaration
III Acknowledgement
VI Table of Contents
V Executive Summary
VI List of tables, Graphs & Charts
1 Introduction
2. Review of Literature
3. Objectives
4 Research Methodology
4.1 Research Design (Sampling, Questionnaire
& Hypothesis)
5. Data Analysis
5.1 Findings
5.2 Recommendations
6 6.1 Conclusion
6.2 Managerial Implications
Limitations
Exhibits
Questionnaire and Forms
11. References
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List of tables, Graphs & Charts

(LIST THE TABLE NAME, GRAPH NAMES WITH PAGE NO)

No Table Name Page No.

1
2

No Figure Name Page No.

1
2
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1. INTRODUCTION

Fisrt para is about the background to the study – (ad on buying / impulsive buying, why

people, how covid inflcuen / e commerce, coidv) (2/3rd of the page)

Second para – about your study (quarter page)

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2. REVIEW OF LITERATURE

Definition, Theory – How ad influces the buyer decision

How covid impacted the business, work palce pracr

Food delivery app, how it affected the food industry, who are dominant food

delivery players in India

3. OBJECTIVES

Ad has an impact on the customer several ways. Companies are adopting many different

adi in different medium. This study intend to find the…

4. RESEARCH METHODS

Data collection: how you collected the data,

About the sampling: conveneneit sampleing - whom you collected; age; gender

About the qustiniare: how many questions, palce, duration,

5. ANALYSIS & FINDINGS

Table No1: responses of all the four ad

Figure No1: Comparison of all the four ad

This figure shows that most of the respondendts starongly agreed to buy this pdt / that

work from home is stressful / this app is useful / they have gone for impulsive buying
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Finindgs

1. From the study it was found that 60% of respondendts felt stressed.

2. Among the 30% also mentioejnd that they were prdicuty

3. Among the 4 ad, it was found that ad with…

4. Conclusion

(back ground of the study…objective….findings.. discussion)

Managerial implication:

Limitation: limited to Bhubaneswar sample only; people may nothave answered properly;

these are mylimitation of the study

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References

1.