Product Name

Navi-Guig
(Navigation-Taguig Application)

Product Objectives

 To makes it convenient for locals and visitors to any destination in

Taguig City.
 To provide a connectivity
 To provide a reliable source of information
 To satisfy customer needs

Product Description

NAVI-GUIG is a city centric tour mobile application for android users

which provides all about Taguig City Landmark, as well as history, guides
and maps. NAVI-GUIG Is a navigation software app. It works on smart
phones and tablet computers that have GPS support. NAVI-GUIG uses
data from app users to provide quicker navigation routes. Data is submitted
both automatically as users drive around or to travel around Taguig. It also
helps people living in Taguig and tourist outside of Taguig to know the
history and well-known place to visit Taguig City. And can be manually
entered on the app. Since being sold to Google, many of NAVI-GUIG
features have been incorporated into Google Maps. NAVI-GUIG strongest
feature is its community user-base. Because the app is constantly
collecting information, it can adapt quickly to ensure the fastest route
possible. The latest places to visit Taguig and its beautiful History. Users
are able to level up and gain knowledge using NAVI-GUIG. NAVI-GUIG is a
free download app that can be downloaded on Google Play store.

Product Details

NAVI-GUIG is a city centric tour mobile application for android users

which provides all about Taguig City Landmarks, as well as history, guides
and maps where a tourist can have their knowledge before visiting our
“Probinsyudad”. It also have log in system where the user will create an
account, the account was free and it will notify the user about the city
events.

The Taguig Navigation (NAVI-GUIG) will remain as property of the

user once they create an account, basic account will provide you limited
access to all features. Availing our premium battle app will unlock new
feature such as avatar border, premium avatar, in voice direction and full
version of Taguig History. It’s a lifetime payment. This application can use
Local and Internationally. The premium account is non-transferable,
meaning once you purchase a premium battle app, you can’t use it on
another account.
Product Picture (Prototype)

Target Market
 The target customers of Navi-Guig app are the international and
domestic tourists. They can only use this app within Taguig City only. The
tourist age must be 18 years old and above. These people are interested in
different destinations, such as churches, museums, parks and so on.
Through this application, it will be easier for tourists to go to their desired
destination inside Taguig City.

Factors to consider in choosing Target Market

AGE

The age of user must be 18 and above.

GENDER

Any gender can use this application. The user can be women, men,
gay, lesbian.

NATIONALITY

Filipinos and foreigners can use this Navi-Guig app. But you can only
use it in Taguig City.

TYPE OF PHONE

The user of this application must be using an Android phone.

Possible Profit/Margin per Product

 POSSIBLE
PROFIT/MARGIN PER
PRODUCT

NAVI-GUIG is a free
platform app that can
be downloaded via Play
Store exclusive only for
android users.Which
include In-app
purchases amounting to
Php 450.00 for
premium subscription
that includes and
unlock more features
like facts, complete
history, and more.
While the basic account
that is free has a limited
interface and features.

Navi-Guig app has a premium subscription fee of Php450.00. One-time payment only.
Making this app will take no expenditure so it means 100 percent of Gross income will
be equal to the Net Income.

Sample: 100 subscriptions /Php 450.00 per sub

Php45000.00 - net income