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HEARING & UNDERSTANDING

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Introduction

About HIGO
HIGO is a locally-developed WiFi platform that facilitates services to
businesses or ISPs to analyze the traffic of their wifi users. As the core service
of PT Higo Fitur Indonesia, HIGO is surrounded by exceptional team and
technologies to perform compounded data and network analysis to form
several layers of businesses along the way. HIGO provides a range of services,
namely crowd and social media analysis, online traffic segmentation, location
reviews, and motion analysis.

Become the most reliable and relevant solution for thousands


Vision of businesses in continuous data building and creating the
biggest data ecosystem in Indonesia by 2025.

Missions Innovative, Reliable, Relevant

HIGO Copyright 2023


Introduction

Current Locations
Footprint
Target your right audiences. More than 5000+
spots including Public Area, Resto and Cafes,
Hospitals, Schools and Local Events.

>24 Mio >25 20


WiFi Connections Cities Served Active ISP

Expanding Through Multiple Industries

● Transportation ● Food & Beverage


● Shopping Destination ● Living Quarter
● Office Location ● Other HIGO Location

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Introduction

Partners & Clients

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HIGO Partners

Our Internet
Service
Provider and
Business
Partners
And many more…

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HIGO Partners

Our Retail
Partners

And many more…

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HIGO Products

HIGOspot
WIFI
Platform

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HIGOspot WIFI Platform

This dashboard captures various data


We are able to find resident Upgrade Movement Real-Time Dashboard: from user that can be analyzed by our
movement patterns and create many Data using Neural Manage User Online and system to build profiling of user. Every
point of views of the resident. It also Network Offline Digital Behaviour digital journey of user can contribute
captures origin-destination of to create this profiling. It is used to
resident. Furthermore, we can classify enriched our knowledge about the
and analyze crowded locations in digital preference and potential trend
vicinity as forecast learning. of the resident. Our system is easily
integrated to current CMS system.
Advance
Control of
Your WiFi
Location

Our system can detect location who


has high traffic than other locations
from digital data. And it can prevent Earn the full understanding of user
issue that will be caused by crowd. profile by delivering our personal
Moreover, from the data, we can content and collecting data and
manage the offline behaviour to build Integrated System to feedback from WiFi user.
realistic and comprehensive potential Managing User Turn WiFi to Smart WiFi
sites. Behaviour in Retail Sites

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HIGOspot WIFI Platform

HIGOspot

Step 1 Step 2 Step 3 Step 4

Login page with Welcome banner TVC or Custom Direct link to website
header from merchant Survey or Instagram

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HIGOspot WIFI Platform

Journey Type
Engage with your customers now and
earn their basic or essential info through
HIGOspot.

Simple HIGOspot WiFi journey, uniquely


effective to engage your customers.

● Banner
● Video
● Feedback
● Customized Survey
● Games*

*Journey types may differ based on the partnership


model

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HIGOspot WIFI Platform

Sample: Our Special Journey


You can create your exclusive journey by yourself.

This journey allows customers


This journey gives a new
as members of department
experience for hotel guests to
store program get privilege to
book a room(s) through WiFi.
use WiFi longer than other
customers.
Furthermore a booking ID can
be used as a WiFi password
And this journey keeps
by integrating Higo’s system
customers updated about
with Hotel POS.
their current promotion.

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HIGOspot WIFI Platform

Feedback & Custom Survey


Giving out hard-copy surveys can be ineffective. Research
suggests as high as 21% of people complain about the
inconvenience of the surveys.

Returning
Facility Price Service Environment Possibility
Customer

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HIGOspot WIFI Platform

Customer Facts Earned


Profile Data and Behaviour Earned

Identify Basic Hear Customer Reach Out


Information Voice to Customer

Demographic Feedback Media


● Name ● Responses ● Email
● Gender ● Criticism ● Phone Number
● Age

Learn Collecting
Visitor Info Summarize Point
● New Customer ● Customer ● Loyalty
● Loyal Customer Internet ● Customer Point
● Profiling
● Browser Type
● OS Type
● Device Type

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HIGOspot WIFI Platform

Get Closer To Your Customer


Increase your customer loyalty to give best experience with Promotional message and
content will be served directly to each consumer’s device.

WhatsApp Integration System

Touch to your customer directly to know


more about feedback, experience or
upcoming promotion will be nice way.

Email Blast

Every visitor who first comes to location will


get a Welcome Email and Email Marketing to
promote products or services, qualify
prospects, and boost customer loyalty.

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HIGOspot WIFI Platform

Connectivity Support
We help you to gain and boost your connectivity to give better experience for your
customer. To stay connected and updated with your customer.

Connectivity Expand your wifi Gain your


from Internet coverage performance

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Case Study

Dua Coffee
Basic Service
Leads Generation Time frame
March 2022- Present

Obtaining a solution to automatically gather


Goal(s) customer information for targeted digital
marketing purposes.

● 43000+ New customer data (Name, email,


phone number)
Result(s)
● Retain more than 80% loyal visitor monthly
through e-mail marketing

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Case Study

Koolpat
Premium
Efficient Custom Feedback
Time frame - March 2022 - present

To hear and understand customer’s voice


Goal(s) without the need of a large amount of effort or
resources.

Result(s)
● 1500 Respondents contributed to
choosing their favorite ice cream.
● 43% majority of customers like Ice
cream Milk base.
● 82% of Customers give Five Stars to
feel satisfied and like the product and
service.

HIGO Copyright 2023


Case Study

8th Brew
Loyal Customer
Loyalty Customer Time Frame
10 November 2018 - Present

Goal(s):

To increase the number of loyal customers, each of their arrivals is


an important thing for the 8th brew team to pay attention to.

Result(s)

● 12x customer Visitor will get 20% discount.

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Thank You

HIGO Copyright 2023

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