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AMGT 460 Web Site Evalu; n AMGT 460 Internet and Social Media Marketing Evaluate three web sites of businesses similar to yours using the chart provided below. Write constructive criticism in the Comments section. Please reference the textbooks by Steve Krug as you comment. You will need to give at least two citations from the books for each website although not necessarily each section. Website 1 1 Visual appeal / First Impression 2. Use of a common theme, background, and type font. 3. Ease of navigation / architecture 4, Organization / sophistication 5. The ability to return to the home page from any point within the web site. | ace | Content | 6. There is a prominent display of the business name on all pages along with the address, phone number, and business hours. 7. The marketing message is clear. | 8. The visitor is encouraged to make a purchase or 9. All departments or services offered by the business | have their own separate and distinct pages within the web sit 10. Does the website solve the concern of the customer? vi tne bunes lo Sane Here theoase AE Kd oF Spratt 4 me Gel WM WO You Ge Make SUE APRIMHMENdy OMe Website 2 ((qanic imPoris ) inlet Car (eR con PS] 20¢| AMGT 460 Web Site Evaluation AMGT 460 - Internet and Social Media Marketing Format ‘Comments 1. Visual appeal / First Impression | 2. Use of a common theme, background, and type font. 3. Ease of navigation / architecture 4, Organization / sophistication 5. The ability to return to the home page from any point within the web site, 6. There is a prominent display of the business name on all pages along with the address, phone number, business hours. | 7. The marketing message is clear. 8. The visitor is encouraged to make a purchase or visit the business. 9. All departments or services offered by the business | have their own separate and distinct pages within the web site. 10. Does the website solve the concern of the customer?’ Very corr kh, ‘dont like fle 5,do raurfen Boas Wie Noe You tan Scredule Keir an Wey | AMGT 460 Web Site Evaluation AMGT 460 - Internet and Social Media Marketing Website 3 [Website URL di Wee alley . Ce a a Date Accessed 3)°2. (Roy Format Score Comments (2-10) 1. Visual appeal / First Impression 2. Use of a common theme, background, and type font. 3. Ease of navigation / architecture 4, Organization / sophistication SAPPIE , (ear, (OIE, Spill WA CastLCT0N “gE | une Bacigioud, x eer layoub Far Coon fag. ae AMO Secs ocx 410. Does the website solve the concern of the customer? 5. The ability to return to the home page from any Howie Save. Pre o. point within the web ste i ige oe Content js Tinian eae y ie anall pages along with the adress, phone number, | [(°) crew ly — dispiavee} hou | N wad 7. The marketing message is clear. | Qo | Mt fad 8. The visitor is encouraged to make a purchase or | (0 Sfoe NM se visit the business. | | 9. All departments or services offered by the business | | ‘Ra have their own separate and distinct pages within the | 4 aly | PR ae al 3@ jee very wel Fg! Ver Y gud eleaty Oi be |

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