Professional Documents
Culture Documents
Impact Assessment
By Anton Simanowitz1
Abstract
This article gives an overview of the recent developments in microfinance impact assessments. It starts by
reviewing the motivation for impact assessment in microfinance, and the increasing interest of the sector in
doing impact assessment. Particularly important is the lack of credibility given to the notion that client
repayment and retention and organisational financial performance are sufficient proxies for impact.
The article describes the move away from donor-led impact events, towards more practitioner-focused
processes, and the experience of individual organisations and international projects, most notably the
AIMS project, in developing impact assessment that is more responsive to practitioner needs. Practitioner-
focused impact assessment looks at how impact information can feed into management and product design
processes, and provide frequent and timely information. Impact assessment thus provides information that
allows MFIs to improve their services, and thus improve the impact on their clients.
A lot of challenges remain, particularly in terms of ensuring a diversity of approaches and applications for
IA, and the inclusion of a range of stakeholders in defining what should be included in the impact
assessment process, and in the analysis and use of results. Clients in particular have a greater role to play
in this process. These challenges are the focus of a Ford Foundation sponsored action-research
programme, Imp-Act.
There have been considerable recent developments in the field of impact assessment,
particularly in relation to microfinance. These developments relate to the rationale and
conceptualisation of impact assessment, the approaches used and whose needs these
meet, and the actual tools and methodologies adopted. In the microfinance industry there
are three key questions relating to impact assessment that have concerned much of the
recent impact assessment work.
1) Why should impact assessment be done at all? Is this not an inefficient use of
resources where market proxies can be used to determine whether clients are
benefiting from the services provided by the MFI?
1
Anton Simanowitz is Programme Coordinator of Imp-Act (Improving Impact of Microfinance on Poverty;
an Action Research Programme). Further information is available from www.Imp-Act.org or email
a.simanowitz@ids.ac.uk
This paper draws on several papers produced by the Imp-Act programme, including a programme concept
note; the programme proposal submitted to the Ford foundation; and a background paper prepared for a
virtual meeting on impact assessment methodologies. I am grateful to Susan Johnson, Anna Portisch and an
anonymous review for comments on an earlier draft, but views expressed in the paper are mine alone.
1
2) Can impact really be attributed to the work of the MFI? With the complexity of
clients’ livelihoods and the external environment, it is very difficult to prove impact,
and the methods that can be used to this end are time-consuming, costly and
complex. These factors, combined with the perception that adequate market proxies
exist, have led to a strong lobby against the need to do impact assessment.
3) Whose needs are met by impact assessment? In the past impact assessment has
primarily met donor needs for proving impact and effective use of resources. Is it
possible to design impact assessment that better meets practitioner needs for
improved understanding of their clients and how to improve the MFI’s services so as
to improve the impact that they are having? What are the needs of other stakeholders
such as clients?
Considerable debate and work has taken place on these questions, particularly through
the work of the AIMS project, the Microcredit Summit and a number of individuals and
MFIs. Drawing on practical examples from a number of organisations, this paper gives
some background to these questions, looks at how thinking and practical work has
developed, the current challenges, and outlines the future work of the Imp-Act
programme which is exploring a range of possibilities, approaches and uses for impact
assessment.
The debate about whether impact assessment is necessary or not centres on the conviction
that the market can provide adequate proxies for impact, and that impact assessment is
therefore an inefficient use of resources. Based on economic theory of utility, it is argued
that if clients are willing to pay for a service ie. client retention and repayment rates are
good, then it can be assumed that they are happy to pay for this service because it is
doing them good. If this measure is combined with organisational financial performance
it is argued that these two indicators are effective in telling us that we have a strong,
efficient organisation that is providing a service that is needed and has a positive impact.
For example, Rich Rosenburg, a senior advisor to CGAP2 makes the following point:
“if your investee institutions [the MFIs] are pricing their services in a way which covers
ALL of the costs of providing them...and if their clients continue to use these services,
then you have strong evidence from the persons most likely to know that the clients are
deriving benefits whose value exceeds the cost of providing them. Do you really need to
know a lot more than that?” (Rosenburg, 1997)
It is clear from experience, however, that although rational, this argument fails in practice
where a number of factors other than economic utility lead to seemingly “irrational”
decisions by clients. Market proxies mask the range of client responses and benefits to
the financial services. Indeed, the complexity of impact assessment stems from the
numerous inter-related factors that lead to client decisions and actions, and affect the
2
Consultative Group to Assist the Poorest, a consortium of 29 bilateral and multilateral donor agencies who
support microfinance. CGAP’s mission is “ to improve the capacity of microfinance institutions to deliver
flexible, high-quality financial services to the very poor on a sustainable basis”.
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effectiveness of the organisation in achieving positive impacts. The author’s experience
in Kenya for example, demonstrates the power of the solidarity group methodology to
create a situation where women were prepared, in the midst of near starvation, to sell
food in order to repay their loan.
In 1994 I was working for an International NGO in a semi-arid region of Kenya. The area was
experiencing its third consecutive crop failure as a result of drought, and the community was
reaching crisis situation. Livestock were dying, people were leaving the area in search of work,
malnutrition and hunger were rife, and coping strategies such as selling livestock or assets or
seeking paid work were ineffective as the market prices fell and the loss of income for better-off
families meant that they could no longer afford to employ casual workers.
One afternoon I attended a poverty-focussed group meeting attended by about 10 women, selected
by the NGO using wealth ranking as being from the poorest households in the village. The
meeting lasted about an hour with discussion centring on the crisis and how people were coping
(or not). Energy levels were low and some of the women fell asleep from time to time. One of the
women apologised for this explaining that none of them had eaten that day!
As the meeting drew to a close I witnessed a bizarre scene, as the women started digging in their
pockets and taking out money which they handed over to the NGO field worker. He diligently
recorded the amounts in his ledger, thanked them and walked over to his motorbike, ready to
depart. I was dumbfounded and asked if I could ask a couple of questions. I asked about the
handing over of money, and the field worker explained that these were the loan repayment
instalments due from the group for their solidarity group loans. The women explained that they
had sold a chicken in order to raise the funds to make their loan repayment.
The reasons for continued repayment in this case are not clear. Perhaps it was due to their
perception of future benefits of maintaining a good credit record with the NGO, perhaps
it was the fear of loosing face. As well as demonstrating the weakness of market proxies
for impact, this experience reveals the importance for programme that are working with
very poor and vulnerable clients to be sensitive particularly to the potential negative
impacts of their intervention. Thus the programme must know that it is having a positive
impact, or at the very least that it is not having a negative impact on some people.
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At the core of many donor-led impact assessments has been the need understand how
effective microfinance is in lifting people out of poverty, and to compare the relative
costs/benefits of microfinance compared to other poverty alleviation interventions. A
number of large scale, costly studies have been carried out. However, the complexity of
these studies and the range of variables included have often have resulted in inconclusive
results. For example, an impact assessment survey in 1994 by Pitt and Khandkar of
several MFIs in Bangladesh reputedly cost US$0.75 million 3, and produced results which
are challenged by other academics (Hulme, 2000; Kabeer 1998). Although the survey
and the quantitative analysis are seen as sound, it is the basis of understanding around
issues and the conclusions that are then made is questioned.
“The problem with the Pitt and Khandkar study is the problem with much of this genre of
neoclassical analysis: it is strong on highly sophisticated econometric modelling but weak
on the kind of contextual information necessary to interpret their findings” (Kabeer, p16).
This methodological debate highlights the subjective nature of impact assessment and the
need for in-depth qualitative understanding on which reasonable conclusions can be
made. It also highlights the problem in impact assessment where all research is open to
differing interpretation and criticism.
At the core of these debates is a question of producing credible results for what purpose.
David Hulme (2000) presents a useful dichotomy of objectives - “proving” and
“improving”. Where it is important to prove impact in order to make resource allocation
decisions, then there is a need for rigorous results that can demonstrate causality. For
MFIs that are primarily concerned with improving their practice, it is still important to
understand impact and the relationship of the organisation and its services to its clients,
but the level of rigour is likely to be much lower, although it should still be credible.
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example, where there is a need to provide conclusive evidence for donors or policy
makers the IA objectives will be more towards the “proving” end of the scale, and the
approach taken is likely to be externally led and biased towards collecting quantitative
data. Where the main stakeholder is the MFI itself and the objectives tend towards
looking at how to improve practice and develop internal learning systems, the process is
likely to be more inclusive and participatory, with much greater involvement of staff (and
perhaps clients) in defining the IA process and analysing the data gathered.
Most MFIs seek to meet the needs of multiple stakeholders and to fulfil a number of
different objectives. It is therefore apparent that the “proving” and “improving” agendas
are not mutually exclusive, and most impact assessments will necessarily include a mix
of approaches.
As the impact agenda has opened up to incorporating the needs of a greater range of
stakeholders it has become clear that the impact research can be used for a wide range of
purposes (see figure two). The processes of understanding clients’ livelihoods and their
relationship to the MFI, the needs of clients in terms of their businesses and in reducing
vulnerability and poverty, and the organisational services and structures needed to deliver
them, have a large number of potential benefits. Impact assessment that is more focused
on the needs of practitioners has moved towards looking at how impact information can
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feed into management and product design processes, and provide frequent and timely
information. Impact assessment thus provides information that allows MFIs to improve
their services, and thus improve the impact on their clients.
Stakeholder Usefulness
Donors Allow funders to validate their investments
Quantitative information about the size of the changes taking
place
MFI staff and board; clients Organisational learning & improving practice
Improve understanding of individual clients, households,
businesses, and their communities and the inter-relationships
between the different levels
Improve MFI’s understanding of differing needs of different
sections of the community eg. the very poor.
6
Practitioner-led IA – What can MFIs do today?
New approaches to impact assessment have been developed both within individual MFIs
and NGOs (ActionAid, Simanowitz, Naponen, Hossain, Cheston and Reed), and through
internationally coordinated impact assessment work (Roche, AIMS). Practitioner-
focussed impact assessment emphasises the needs of MFIs rather than those of donors,
and is more integrated into existing work patterns, organisational learning, and tries to
build on existing knowledge and experience, and produce results that can be easily used
by management.
Practitioner-focused impact assessment takes the MFI and its clients and their needs as its
starting point. Its supplements existing information systems to provide additional
information that leads to improved understanding of clients’ constraints and their reasons
for success or failure, or for leaving the programme. This information is directly relevant
to operational design issues, and can feed into the development of products or
improvement of services in a way that not only increases client impact but improves MFI
performance.
For example, many MFIs routinely collect data about their clients on entry which could
effectively be used as base-line information for later impact assessment. However, it is
often not collected in a methodical way, nor is it stored in a way that it can be easily
utilised. Many MFIs therefore do not use this data in the most effective way possible and
find that they do not have adequate base-line information when they do start looking at
measuring their impact. CARD, a Grameen replicant in the Philippines, for example,
collects base-line information about client assets and income as part of their client
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selection process. This is then followed up at the end of the third loan to track changes in
clients and their businesses, and make basic impact conclusions.
A first step, then, for all MFIs is to review the basic client information that is collected on
entry and how this information is stored and used. If the information collected is related
to a conceptual understanding of intended programme impacts, then it can be carefully
selected to provide useful impact information. For example, issues such as separating
information about men and women or boys and girls can be very important to future
impact analysis, but can easily be overlooked if the information is not collected with
impact assessment in mind.
A number of MFIs have developed internal impact assessment and monitoring systems,
or initiated impact assessment studies4. It has been the work of USAID’s AIMS project 5,
however, that has been key in creating recognition of the importance of impact
assessment in microfinance, and the usefulness of a practitioner focus. Launched in
1995, AIMS has been influential in changing both perceptions and practice of
microfinance impact assessment.
“At its inception…USAID’s AIMS Project was a minority voice defending the value of
impact assessment in microfinance…Five years later, we are pleased to report a marked
shift in attention to and interest in understanding the actual impact that microfinance
programs are having on clients.” (SEEP, 2000, pi)
In addition to concrete tools and methodological outputs AIMS has demonstrated that
impact assessment can be conducted in a cost-effective way that, in part, meets the needs
of practitioners and provides timely and useful information. In demonstrating that it can
be done, AIMS has also re-emphasised the value in using scarce resources for impact
assessment.
For MFIs to take a more active role in the impact assessment process it is important for
them both to understand the key questions and decisions that need to be made in the
design and implementation process, and to be able to be active in the implementation and
analysis stages. It is this active involvement that leads to learning at an individual client
or staff member, and organisational level. To reach this stage it has been necessary to
think both about the methodological issues involved in impact assessment, so that people
can make informed and justified choices, as well as developing simple tools that can be
4
A list of examples is given in Cheston and Reed
5
The Assessing the Impact of Microenterprise Services Project is funded by USAID’s Office of
Microenterprise Development
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implemented and analysed by practitioners. Impact assessment needs to be based on a
sound conceptual framework that can be used for developing hypotheses about possible
impact channels, and as a framework for analysis and understanding. Particularly useful
is a livelihoods analysis that helps contextualise the specific interventions of a
development agency in a broader understanding of poverty. AIMS, for example,
developed a conceptual framework termed the “Household Economic Portfolio model”
(Chen and Dunn) which highlights the importance of focusing on the client and her
business in the context of the household, and outlines the different levels at which impact
may occur.
This type of analysis can be useful for example in analysing why clients leave. A client-
exit survey will give “market” information about client’s preferences and expressed
reasons for leaving. Contextualising this study in a deeper understanding will help to
reveal underlying reasons for exit and allow conclusions to be made about impact. For
example, the common response clients give of “resting” might relate to much more
complex issues of intra-household dynamics, or to cyclical or seasonal patterns of income
and expenditure in the household which mean that the need for credit varies through the
year.
AIMS, through a number of background papers and a series of virtual meetings addressed
a range of conceptual and methodological questions, and provides a sound basis for
thinking through the design and implementation of impact assessment 6. These have been
captured in a set of guidelines for microfinance impact assessment (Barnes and Sebstad,
2000). The project also developed, in collaboration with the US based SEEP 7 network, a
set of practitioner impact assessment tools. These are tools that which can be used by
MFIs themselves to track and assess the impact of their programmes. Resulting from this
process has been the development of a tools manual of five assessment tools for
practitioners (SEEP, 2000). The manual gives practical step-by-step guidance which
provides a sound starting point for MFIs to gain a deeper understanding of their clients
and changes in their lives and attitudes towards the services of the MFI.
The work of the AIMS project and others has had significant impact in terms of raising
the profile of impact assessment in the microfinance industry, and providing the
mechanisms by which it can be done. The opening up of the impact assessment agenda
to include the needs of a range of stakeholders has firmly established the value of
conducting credible impact assessment. A lot of work has gone into developing useful
conceptual frameworks for impact assessment, and in thinking through many of the
methodological problems that in the past have made impact assessment so difficult and
6
Issues addressed include: programme characteristics; assets; diversification; economic, policy and
regulatory environment; income; diversification; debt; measurement of profit and networth; use of control
groups; fungibility; attribution; quasi-experimental design; hypothesis development. All the AIMS
publications can be downloaded from their website www.mip.org
7
Small Enterprise Education and Promotion Network. An association of more than 50 North American
private and voluntary organisations which support micro and small enterprise programmes in the
developing world.
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costly. Low cost approaches are now available to practitioners that can be implemented
in a timely and non-disruptive way.
8
The programme is funded by the Ford Foundation and jointly implemented by a team from three UK
Universities (Bath, IDS and Sheffield). More information is available from the website www.Imp-Act.org.
Imp-Act is a collaboration between some 21 MFIs in five regions on four continents, creating a set of inter-
linking projects, collectively addressing the major challenges and issues facing the microfinance industry in
achieving improved impact on poverty. It is designed to investigate a plurality of approaches with
organisations working in different contexts, with different objectives and using a range of methodologies.
At the core of the programme are individual impact assessment projects run by each MFI according to their
own needs and priorities. From this experience lessons and insights will be shared and synthesised and
guidelines for better practice in impact assessment developed. Imp-Act is explicitly concerned with the
poverty impacts of microfinance, and will contribute to a deeper understanding of the role of microfinance
in securing long term improvements in the livelihoods of the poor.
10
Whilst a lot of work has been done in terms of recognising practitioners interests and
concerns in the impact assessment process, relatively little has been achieved in
integrating impact assessment into existing organisational systems, as part of an on-going
internal learning process.
Impact monitoring and assessment can provide useful information about clients, their
needs and their perceptions. These can assist management of impact and improvement of
products and methodologies. In this realm IA has many similarities with market research,
and much of the information collected can be used to inform market and product
development type questions. Conversely, market research (MR) tools, when applied as
part of an impact assessment system can provide useful information that will support the
information needs of impact assessment. There may well be opportunities for building
upon existing market research processes to provide impact information as well.
However, it is important to maintain a clarity in terms of the differences between impact
assessment and market research in that impact assessment seeks to look at longer term
changes and transformations in the clients and their livelihoods, highlight unintended
outcomes of microfinance interventions, and understand the underlying processes that
determine client choice and “wants”.
Traditional impact assessment studies tend to be one off events, and are narrow in their
focus and objectives. We have seen, however, that impact assessment has been
interpreted in different ways, often much more broadly. If MFIs are to meet a wider
range of objectives then they need to think more in terms of impact assessment systems
rather than one-off studies. It is useful to look at how to combine a range of tools, to
triangulate information, increasing the cost-effectiveness of the work, and enabling
information to be provided for a number of different objectives. Such a system, through
triangulation and provision of longitudinal data can increase the rigour of the IA, and
may provide information that contributes to credible impact results that can be used to
inform donors or for advocacy.
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Relying on triangulation of results from different sources to increase the credibility
and reliability of information;
Including a range of objectives for the impact assessment eg. a focus on improving
practices, but with a secondary objective of providing credible quantitative
information for donors (or vice-versa);
A practical starting point for most organisations would be to examine where they are
starting from: what information is currently being collected, for example on initial client
information forms, loan applications, and in the management information system; how
can this existing information be built on, and made more rigorous or comprehensive?;
how can data collection be built into existing work patterns so as not to increase the
burden on staff (even externally run surveys demand considerable staff time in setting up
interviews, helping with sample selection etc.)?; what external sources of information are
useful, for example from Government statistics or University research?
It is necessary to be aware of the costs and benefits of different methods, and accept that
trade-offs have to be made to create something that is manageable and cost-effective.
Each methodology has its advantages and disadvantages and therefore informed choices
need to be made about what approach will generate the information needed in the most
cost-effective way, whilst fitting with the objectives of the impact assessment. For
example, SEF in South Africa, due to its primary objective of understanding processes
and improving its intervention, chose not to use a formal control group. Instead more
resources were devoted to detailed qualitative household interviews which generated
more useful information; this was triangulated by longitudinal data from impact
monitoring (Simanowitz, 1999).
3) Including clients
Although there has been increasing recognition of the need to be more practitioner-led in
impact assessment, few organisations have translated their commitment to being “client-
driven” into their impact assessment processes. Impact assessment can be an important
tool in terms of developing greater accountability to clients. Client involvement in
determining IA process, indicators and analysis can also contribute to the success of IA
work that really understands changes in client livelihoods, and feeds learning into
improved organisational practices and methodology. It is an issue of client influence of
programme design and the analysis of organisational success. Impact assessment that
focuses on client needs has the potential to involve clients in a process of reviewing their
goals and activities, and strengthening their capacity to define the services that they need
from the MFO and more effectively utilise these services to strengthen their livelihoods
and businesses.
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Participatory methods do exist to facilitate this type of inclusion 9, but are generally
viewed as being too time consuming and expensive to be used by MFIs. However,
participatory approaches can have a significant role in impact assessment in terms of
cost-effectively gathering information. They can also contribute to the process of making
MFIs more sensitive to client needs, more empowering for clients, and ultimately
increasing their effectiveness in terms of impact. One of the objectives of Imp-Act is to
explore ways of involving clients to a greater extent in the IA process, and looking at the
trade-offs and benefits in terms of costs and benefits.
4) Levels of impact
The conceptual framework used by the AIMS project the emphasised need to look at
individual, intra-household, household and business levels. Community-level and wider
sector, regional or national level impacts were not addressed. Whilst MFIs clearly cannot
hope to answer all questions themselves, they do need to assess their role in these broader
relationships, and modify their activities in order to maximise their impact.
Impact assessment is more than just the monitoring of performance outcomes. There are
broader and longer term questions relating to the direct and indirect impacts of
microfinance services on clients and non-clients, their communities and the local and
national economies of the countries in which they live. For example, whilst gender
impacts are often seen as integral to these broader impact assessment questions, it is
important that they are explicitly raised. The question of wider impacts for example links
to the recognition of the “constraints that the wider society imposes in terms of norms of
behaviour, legal rights and perceptions of the value of what women do.” (Johnson, p2).
In terms of the MFI and its methodology the impact assessment process can help in
thinking through how gender factors may influence the operations of the MFIs, its client
selection biases, and its impacts. In the design and implementation of impact assessment
processes there are a number of points that need to be considered to ensure that the data is
open to gendered analysis and credible. These relate for example, to the establishment of
a gender baseline, the type of information collected and indicators used, the approaches
and methods used to collect data, and the way in which data is collected (Johnson, p10-
11).
CONCLUSION
Impact assessment has come a long way from the days when studies were commissioned
by donors, implemented by consultants, and provided little of use for MFIs other than a
pretty report on a shelf. A number of methodological challenges remain, and debates
continue amongst academics as to whether it is possible to prove impact, or if market
proxies are sufficient. Practitioners, however, are recognising the value of increasing
their understanding of their clients in terms of designing better programmes which are
more effective in reaching the organisational mission, at retaining clients, and improving
operational efficiency. Impact assessment studies, impact monitoring, client portfolio
monitoring and market research combine to give managers useful and timely information
9
See discussion on participatory impact assessment in Simanowitz et. al (2000)
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that can be used to improve their understanding of how the MFI delivers its service and
how this relates to the client needs, and to develop and improve services and products so
as to become a more effective and efficient organisation.
A number of tools and methodologies have been developed and used by MFIs around the
world, and these combined with manuals produced by AIMS and others give a sound
basis for MFIs supported by their own choice of consultants or academics to develop and
implement impact assessment studies or on-going systems. Given the wide range of
contexts, objectives, stakeholders, skills and resources of MFIs it is essential that each
MFI thinks through the impact assessment process for itself. The experience of others
should provide guidance, but never a blue-print.
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