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Walt Disney to restructure India operations

By Gaurav Laghate, ET Bureau | Updated: Dec 23, 2016, 10.36 AM IST


http://economictimes.indiatimes.com/industry/media/entertainment/walt-disney-to-restructure-india-
operations/articleshow/56129407.cms
MUMBAI: World's largest media and entertainment conglomerate, The Walt Disney Company, is set
to restructure its India operations under new managing director Mahesh Samat, who rejoined the
company on October 25, 2016 after a gap of four years.  Under Samat, the company has been working
towards the new lean structure, more aligned to the international organisational set-up. Disney India
will now focus on its core strengths - Hollywood films and consumer products business. The Hindi
film production business has been suspended after suffering major losses. Disney India will retrench
its workforce and trim it down to 350 people in the next two months, from the current strength of 680
people. 
Disney has merged their consumer products business with interactive and is now headed by
one. "With global change, Disney was bound to merge the consumer products and interactive business
in India too. Disney — the world's largest media and entertainment company with over $22 billion in
annual revenues —has not been able to replicate the same success in India. Its other business, be it
media networks (Bindass, The Disney Channel, Hungama TV, Bindass Play, UTV Action),
interactive, licensing and merchandising or live events, have not given the company a scale that it
deserved, feel media observers. 
Fox deal set to make Disney India’s biggest broadcaster
Last Published: Fri, Dec 15 2017. 01 54 AM IST
(http://www.livemint.com/Companies/sdRdjtYGZyJXQadZwTl0LL/Fox-deal-set-to-make-Disney-Indias-biggest-
broadcaster.html)

New Delhi: In a deal that could reshape the entertainment business globally, Walt Disney Co. has
agreed to buy Rupert Murdoch’s 21st Century Fox Inc. for about $52.4 billion in stock on Thursday.
In India, the deal means that Murdoch-owned Star India’s businesses, including 49 entertainment
channels and 10 sports channels would be absorbed by Disney along with its digital streaming
platform Hotstar. Not just that, Disney would also acquire Star’s stake in direct-to-home platform
Tata Sky in India. This would catapult Disney, currently known for its children’s channels and
distribution of Hollywood films, into India’s biggest broadcaster.

“The combined entity can bring many synergies to the table and leverage advertising, distribution,
licensing and over-the-top (OTT) revenues besides saving costs on some fronts. The merger will make
Disney a formidable powerhouse in the region,” Ten days ago, 21st Century Fox named Uday
Shankar, chairman and chief executive of Star India Pvt. Ltd, as president, 21st Century Fox for the
Asia region. In September, Star India Pvt. Ltd won television, digital, Indian and global media rights
to the India Premier League (IPL) for the next five seasons for Rs16,347.50 crore. The company also
operates a movie production and distribution company since 2009.

Star India chairman Uday Shankar to head Disney-Star


merged entity in India
By Gaurav Laghate, , ET Bureau | Dec 13, 2018, 10.21 PM IST

(https://economictimes.indiatimes.com/industry/media/entertainment/media/star-india-chairman-
uday-shankar-to-head-disney-star-merged-entity-in-india/articleshow/67081427.cms)

MUMBAI: Uday Shankar, currently chairman and CEO of Star India and president of 21st Century
Fox, Asia, will lead the India and Asia Pacific business of The Walt Disney Company once it
completes the acquisition of 21st Century Fox’ assets. Disney, world’s largest entertainment
company, announced Thursday the new organisational structure of the direct-to-consumer and
international (DTCI) business, keeping executives of both companies in key leadership roles. 
“The planned restructuring of our business units outside of the US will result in a stronger, more agile
organisation, one that is better able to pivot and capitalise on the many opportunities present in
today’s fast-changing and increasingly complex global marketplace,” said Kevin Mayer, chairman,
DTCI, at The Walt Disney Company. 
In his new role, Shankar will report in to Mayer, while Luke Kang, EVP and MD, Greater China,
Japan and Korea; Kylie Watson-Wheeler, MD of Australia and New Zealand; and Chafic Najia, SVP
and MD of Middle East will report to Shankar. The other regions under DTCI – EMEA and Latin
America - will continue to be led by Rebecca Campbell and Diego Lerner, respectively. 

K Madhavan to head Star and Disney India’s TV business


Gaurav Laghate, Updated: Dec 13, 2019, 07.26 PM IST
https://economictimes.indiatimes.com/industry/media/entertainment/k-madhavan-to-head-star-
and-disney-indias-tv-business/articleshow/72533392.cms
MUMBAI: Star and Disney India has divided outgoing country manager Sanjay Gupta’s duties into
two separate verticals - TV and digital (Hotstar). Hotstar leadership will now directly report into Uday
Shankar, chairman, Star and Disney India and president of The Walt Disney Company, APAC,
whereas TV business will report to K Madhavan, head of company regional language media network.

In an internal memo, accessed by ET, Shankar wrote that December 27th will be Gupta’s last working
day in the company. “In order to create minimum disruption to the business, I have decided K
Madhavan, who has built out regional entertainment business, will now look after all our TV
businesses across markets and verticals,” Shankar wrote. All the senior executives who used to report
to Gupta, except those of Hotstar, will now report to Madhavan, who, in turn will report to Shankar.
Shankar also announced that Nitin Bawankule, who has recently taken charge of ad-sales for Hindi
speaking markets (HSM), sports and Hotstar, will have dual reporting – Madhavan for HSM and
sports and Shankar for Hotstar sales.

DISNEY RENAMING STAR CHANNELS IN THE NETHERLANDS

Dec 30, 2020 https://whatsondisneyplus.com/disney-renaming-star-channels-in-the-netherlands/


When Disney purchased 20th Century Fox, it obtained Star India, a hugely successful broadcasting
company based in India, which has a network of 60 channels in eight languages, that reaches
approximately 790 million viewers a month across India and more than 100 countries.   With it’s
streaming service, Hotstar being rebranded as Disney+ Hotstar in India in March.

Disney officially revealed details of how it was planning the branding of “Star” internationally at
December’s Investor Day event, which will see Star added as a new sixth tier within Disney+ in
February in many regions including Europe, Australia, Canada and in Asia. At the same time, Star+ is
launching in Latin America as its own platform with live sports.  With many Fox channels in Latin
America will also be rebranded “Star”.

According to Dutch television provider Ziggo, Disney will be rebranding its Hindi channels, Star Plus
and Star Gold channels in the Netherlands to Utsav Plus and Utsav Gold.  This rebranding will be
taking effect from February 1st. The rebranding is being done so Disney can use the “Star” brand as
part of Disney+ in the Netherlands, which is coming on February 23rd.

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