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Success Blueprint
NEERAJ KAPOOR
Startup Business Success Blueprint
In the words of Jeremy Stoppelman, the In the words of Elbert Hubbard, “Many
CEO of Yelp said, “You have to be nimble people fail in life, not for lack of ability
and open-minded. Your success is going or brains, or even courage, but simply
to be very dependent on how you because they have never organized their
adapt”. energies around a goal”.
As you become more successful, learn Tony Robbins suggests that once you
to put your ego aside. Your ego can have clarity about the exact result you
become one of your biggest obstacles want in your life, you need to create a
to personal development. MAP (massive action plan) to get
yourself there.
2. Set Realistic Goals and Expectations.
When you’re creating your MAP, ask
Whether you are building an online yourself, “How much?”, “By when?” and
business, you need to make sure that “For what purpose?”
you are setting realistic goals and
expectations. Don’t overwhelm yourself. Take slow,
calculated progress every day towards
If you adopt a get rich quick mentality, achieving your goals.
you will only experience short-term
rewards. Work hard, be consistent and apply
what you learn. The payo will be worth
You need to focus on the long-term. it.
Learn how to master the process and
don't worry so much about the results. 4. Be Patient. Focus on the Process, Not
the Outcome.
Building a business requires hard work, It tells you what’s working and what
commitment, time, energy, and isn’t, so that you don’t make the same
patience. mistakes in the future.
With any goal, there is always a process I can't tell you how many times I have
to achieve it. failed with my online businesses.
You may not see the results of your I still fail, however I view every mistake
e orts today or tomorrow. It may take as an opportunity to grow and learn.
months, or even years.
In the words of Henry Ford, “Failure is
Be patient, stay committed to your the opportunity to begin again more
goals, and keep moving forward. intelligently”.
5. There is no such thing as failure, only 6. Never give up. If something doesn’t
feedback. work, change your approach.
Because they adopt the mindset that Alternatively, a master never gives up.
failure is only feedback.
Being a dabbler or a master is a choice.
Failure is an asset, if you choose to Choose wisely.
learn from it.
Your passion and perseverance towards
your long-term goals helps you move
through di cult times with strength.
Don’t let a temporary setback knock you Add value rst, and pro t second. As the
o of your path to success. saying goes, “When you give, you get”.
Change your approach if you have to, 8. Always be honest and maintain
but don’t stop moving forward. integrity.
7. Always focus on adding value rst, The key to business success is being
pro t second. honest and sincere. Your business
growth depends on your customers’
This is one of the most important level of satisfaction.
principles that I live by in my business.
Never deceive or be greedy with your
If you want to be successful, you have to customers. If you are going to promote
put other people’s needs above your a product or share something, always
own. make sure that you are being honest.
Content is king. Focus on creating high If you earn your customers' trust and
quality, valuable content that helps happiness, not only will they continue to
solve people’s problems. buy from you, they will also promote
your product or service to others.
That is what I focused on when I created
my online program, Startup Setup 30 Research shows that Word-of-Mouth
Days Challenge. (WOM) is the primary factor behind 20%
to 50% of all purchasing decisions
When you do this, people will trust you (Onghai, 2012).
and buy your products/services. It’s a
win-win for both parties. 9. Focus on the long-term, not the short-
term.
Your income is in direct proportion to
the amount that you contribute, which
means that you need to be of service to
your customers.
Focus on the long-term and keep your Whenever I create something, I'm
eye on the prize. The sacri ces that always trying to improve.
you are making today are going to pay
o in the long run. Always be learning and improving
yourself, and don’t be afraid to make
Dabblers focus on the short-term and mistakes.
get discouraged when they don’t see
results right away. One of the best investment you can ever
make is in yourself.
They end up giving up because they
don’t see progress fast enough. They Every day ask yourself, “What did I
get too emotionally attached to the learn? “What did I improve?” “Where did
result and fail to fall in love with the I fall short?” “How can I do better
process. tomorrow?”
NEERAJ KAPOOR
Author | Entrepreneur | Success
Catalyst | Business Evangelist
Founder | Startup Business Academy
He can be reached @
http://www.NeerajKapoor.in
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