Joana Rose A.

Magkilat
Module 4

EVALUATE
1. “Grand strategies are intended to provide basic direction for strategic actions.” This
means that grand strategies provide a plan to achieve the goals of the organization. This is
the guide of the organization on what to do and the policies that needs to be followed.
2. Businesses can expand in two ways through horizontal and vertical integration.
Horizontal integration is the acquisition of an organization in the same industry that
works at the same level of the value chain. Vertical integration occurs when an
organization expands into upstream or downstream activities at multiple stages of
production.
3. Cost Leadership: technological development that makes the product obsolete, inflation of
cost that may upset the cost advantage of the player, and Inability to foresee the
development either in the product or the market fronts due to the narrowed focus on cost.
Differentiation: buyers need for differentiation may decrease, as industries mature, the
imitation could happen, and if the differentiation in the cost between the low-cost players
and differentiation players is too high, it will be difficult to sustain the strategy. Focus:
the difference between the products of the specific target and the market may narrow
down, competitors may find sub markets within the specific market or out focus the
focused player, and the cost differential between broad range competitors and the focused
firm widens to eliminate the cost advantages of servicing a narrow target or to offset the
differentiation achieved by the focus.
4. An organization's competitive tactics are measures taken by managers in order to
outsmart competitors in the marketplace. Competitive tactics can be short-term or long-
term, but the goal is always to acquire a stronger competitive position in comparison to
present or potential competitors. The various tactics that firms adopt are timing tactics,
market location tactics, frontal assault, flank attack, bypass attack, guerrilla warfare,
increasing expected retaliation, and reduce inducement for attacks.
5. Corporate strategies add value to the firm by:
 gaining a competitive advantage by operating in several businesses
simultaneously
 moving resources into the most attractive lines of business
 allocating of resources among different business units,
 managing portfolio of businesses
REFLECT
I can add value to someone by loving them unconditionally, being with them through ups
and downs, supporting them on the road to achieving their goals, helping them in any ways,
encouraging them on doing good things, forgiving them, making time to be with them despite the
busy schedule, and acknowledging them always.