Utilitarianism Kantian Ethics
Key people & what they Jeremy Bentham- All human
thought
Sum up the theory in one
sentence- get to the heart 0f
it
Key aspects of the theory
(A01- Knowledge of what
the theory involves)
What is convincing/helpful
about the theory (strengths)
(A02-Analysis/Evaluation)
Natural Moral Law Situation Ethics
beings are motivated by the
desire for pleasure, or the
avoidance of pain- even if
we do not realise it.
John Stuart Mill- The well-
being of an individual is the
greatest importance, and
that happiness is most
effectively gained when
individuals are free to
pursue their own ends.
Utilitarianism points out
what route of action a
person should take whilst
considering whether it
brings about maximum
pleasure or minimizes pain.
A teleological ethical theory
Utilitarianism maintains- An
action is right if it produces
the greatest good for the
greatest number.
Pleasure is the only thing
that has intrinsic value.
Utilitarianism is concerned
with the end goal of actions.
 Avoids following
strict rules- making
it flexible
  Good for the
majority of the
people

What is unconvincing/weak  Too complex to be

about the theory. useful- hedonic
(A02-Analysis/Evaluation) calculus is
impossible to apply
ALL the time.
 The theory does not
consider all societies
 While majority of
the people are
happy the minority
are unprotected.