Scribd Logo
Upload

Welcome to Scribd!

  • The 7 Stages of The Sales Cycle

    Uploaded by

    Patio Hotel Sales
    38 views15 pages
    The 7 stages of the sales cycle are: [1] prospecting new leads through events, social media, websites and referrals; [2] getting in touch with leads through automation, cold calling, or warm leads; [3] researching the client to tailor the pitch; [4] presenting the product by translating benefits and addressing objections; [5] overcoming any objections by fully listening and responding; [6] closing the sale by finalizing negotiations and contracts; [7] generating referrals by asking for recommendations from satisfied clients.

    Original Description:

    Original Title

    The 7 Stages of the Sales Cycle

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    The 7 stages of the sales cycle are: [1] prospecting new leads through events, social media, websites and referrals; [2] getting in touch with leads through automation, cold calling, or warm leads; [3] researching the client to tailor the pitch; [4] presenting the product by translating benefits and addressing objections; [5] overcoming any objections by fully listening and responding; [6] closing the sale by finalizing negotiations and contracts; [7] generating referrals by asking for recommendations from satisfied clients.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    38 views15 pages

    The 7 Stages of The Sales Cycle

    Uploaded by

    Patio Hotel Sales
    The 7 stages of the sales cycle are: [1] prospecting new leads through events, social media, websites and referrals; [2] getting in touch with leads through automation, cold calling, or warm leads; [3] researching the client to tailor the pitch; [4] presenting the product by translating benefits and addressing objections; [5] overcoming any objections by fully listening and responding; [6] closing the sale by finalizing negotiations and contracts; [7] generating referrals by asking for recommendations from satisfied clients.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 15

    7 STAGES OF THE SALES CYCLE

    PROSPECT NEW LEADS

     Meeting people at live industry events


     Social media-based prospecting

     Researching potential clients on websites

     Taking referrals from current customers


    GET IN TOUCH WITH LEADS

     Automation
     Cold Calling
     Warm Leads
    AUTOMATION

    • Automate the contact stage by sending a sales pitch using


    cold email.
    Hi {name},

    I’m trying to figure out who is in charge of [leading general


    statement] there at {company}.

    Would you mind pointing me towards the right person please, and
    the best way I might get in touch with them?
    COLD CALLING

    • Contact leads through a phone call or email with an


    enticing sales pitch
    {name},

    I am doing some research on your company to determine if there is (or is not) a


    need for [insert your strongest pain point].

    Could you please help me by pointing me to the best person there for a brief
    discussion? {name},

    I am doing some research on your company to determine if there is (or is not) a


    need for [insert your strongest pain point].

    Could you please help me by pointing me to the best person there for a brief
    discussion?
    WARM LEADS

    • Contact leads through a personalized phone call or


    email addressing their request
    RESEARCH THE CLIENT

    • Customer research is conducted as to identify customer


    segments, needs and behaviors.

    • Chance to tailor your sales pitch to each individual prospect


    and improve your chances of closing a deal
    PRESENT THE PRODUCT
    • Translate your message into prospect benefits

    • Ask, then listen

    • Show, don’t tell

    • Pre-empt objections
    OVERCOME ANY OBJECTIONS FROM THE CLIENT
    • Listen fully to the objection

    • Understand the objection completely


    • Respond properly

    • Confirm you’ve satisfied the objection


    CLOSE THE SALE
    • Give quotation
    • Finalizing negotiations

    • Signing a contract

    • Simply exchanging products


    GENERATE REFERRALS

    • Ask client if they are satisfied with your services

    • Ask for recommendation

    You might also like