Headline Swipes for Copywriters, Bloggers and

Content Marketers
If you write and distribute a lot of content, such as blog articles, videos, email
newsletters and social media content, then you need plenty of great headlines (and
email subject lines) to get attention and get the click. This becomes even more
important when you’re creating sales letters and advertisements.

Need a little inspiration for all these headlines? Then take a look at this swipe file…

Who Else Wants [To Get Some Result]?

Examples:

 Who Else Wants To Buy an Affordable Lake Home?

 Who Else Wants to Learn to Play the Piano?

At Last, Now You Too Can [Get Some Awesome Result]!

Examples:

 At Last, Now You Too Can Learn to Speak French!

 At Last, Now You Too Can Dress Like a Movie Star On a Pauper’s Budget!

For Every [Type of Person] Who Wants to [Do Some Specific

Thing] But Doesn’t Know Where to Start

Examples:

 For Every Aspiring Author Who Wants to Write a Thriller But Doesn’t Know
Where to Start

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  For Every Aspiring Attorney Who Wants to Go to Law School But Doesn’t
Know Where to Start

Discover the Secret(s) of [Getting Some Result]

Examples:

 Discover the Secrets of Landing a Great Agent For Your Acting Career

 Discover the Secrets of Saving $100 On Your Heating Bill This Winter

Now You Too Can [Get Some Good Result]… Even If [You Didn’t
Do Some Other Expected Thing]!

Examples:

 Now You Too Can Get Into The College of Your Choice… Even If You
Didn’t Do Well On Your SATs!

 Now You Too Can Lose The Weight… Even If Your Metabolism Runs
Slower Than Molasses in January!

The #1 Way to [Get Some Result] Just Got Easier!

Examples:

 The #1 Way to Start a Blog Just Got Easier!

 The #1 Way to Get Rid of Fine Lines and Wrinkles Just Got Easier!

You Don’t Need [Some Specific Thing] to [Get Some Good Result]

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Examples:

 You Don’t Need a College Degree To Land These High-Paying Jobs

 You Don’t Need a Lot of Money To start These Businesses

The Startling Truth About [Getting Some Benefit]

Examples:

 The Starting Truth About Your Dog’s Bad Breath

 The Startling Truth About Your Insomnia

Here’s The Quick and Easy Way to [Get Some Result]

Examples:

 Here’s the Quick and Easy Way to Tune Your Classic Car’s Carburetor

 Here’s the Quick and Easy Way to Plan Your Wedding

People Around The World Can’t Stop Talking About [a Product or

Getting Some Result]

Examples:

 People Around the World Can’t Stop Talking About This Startling New
Weight-Loss Discovery!

 People Around The World Can’t Stop Talking About These Amazing Golf
Clubs!

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Why is Everyone So Excited About [Product or Strategy]? Find Out
For Yourself By Clicking Here…

Examples:

 Why Is Everyone So Excited About This Copywriting Webinar? Find Out

For Yourself By Clicking Here…

 Why is Everyone So Excited About This New Accounting App? Find Out For
Yourself By Clicking Here…

Are You Making These [Type of] Mistakes?

Examples:

 Are You Making These Job Interview Mistakes?

 Are you Making These Quilting Mistakes?

Don’t Even Think About [Doing Some Specific Thing] Until You [Do
This Other Thing First]…

Examples:

 Don’t Even Think About Renting a Booth At a Flea Market Until You Watch
This Video…

 Don’t Even Think About Enrolling Your Children in Public School Until You
Read Every Word of This Eye-Opening Letter..

Discover The World’s Best-Kept Secret [For Getting Some Result]!

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Examples:

 Discover The World’s Best-Kept Secret for Growing Delicious Tomatoes!

 Discover The World’s Best Kept Secret for Getting Firmer Thighs!

Is [Some Bad Thing] Destroying [Some Specific Result, etc]?

Examples:

 Is Cortisol Destroying Your Weight-Loss Efforts?

 Is Your Co-Worker Destroying Your Chance of Getting a Promotion?

Amazing New [product/news/etc] [Gets Some Result]

Examples:

 Amazing New Camera Takes Commercial Quality Photos—Even If You’re

An Amateur Hobbyist!

 Amazing New Diet Aid Lets You Shed the Weight Without Ever Feeling
Hungry!

There’s Never Been a Better or Easier Way to [Get Some Result]

Examples:

 There’s Never Been a Better or Easier Way to Afford the Home of Your
Dreams

 There’s Never Been a Better or Easier Way to Make Money From Home

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How To [Get Some Benefit] And [Get Some Other Benefit]

Examples:

 How to Shed the Fat and Feel Ten Years Younger

 How to Write a Great Resume and Nail Your Job Interviews

Get Amazing [Results] in [a Short Period of Time]

Examples:

 Get Amazing Conversion Results In As Little As One Day

 Get Thick, Luxurious Hair In Just Two Weeks

If You’ve Ever Wanted to [Get Some Result], Then [You’re Going

to Love This … Read This…etc]

Examples:

 If You’ve Ever Wanted to Have a Perfectly Trained Dog That Impresses

Your Guests, Then You’re Going to Love This New Video…

 If You’ve Ever Wanted to Become a Competitive Bodybuilder, Then You’re

Going to Want This Exciting New Supplement…

Imagine [Some Great Result]

Examples:

 Imagine a Thinner, More Beautiful You…

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  Imagine Your Name on the New York Times Bestseller List…

What If I Told You [You Can Get a Great Result, Especially

Without Having To Do Something Hard First]… Would You Be
Interested?

Examples:

 What If I Told You How to Lose Weight Without Stepping Into a Gym…
Would You Be Interested?

 What If I Told You an Easy Way to Make Money Selling All Your Junk,
Without Having to Hold a Yard Sale… Would You Be Interested?

Finally! Here’s An Affordable Way to [Get Some Benefit]

Examples:

 Finally! Here’s an Affordable Way to Buy a Boat

 Finally! Here’s an Affordable Way to Send Your Kids to College

Conclusion

No matter what type of content you’re creating, you can use this swipe file as
inspiration for writing the headlines to go along with that content. Even better, print
this off and hang it next to your desk so you always have this file at your fingertips!

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