The document contains data on customer browsing behavior including browser used, day of the week, time spent on site, number of pages viewed, and amount spent. There are positive correlations between time spent and amount spent, number of pages viewed and amount spent, and number of pages viewed and time spent, with the strongest relationship between pages viewed and amount spent. Fridays had the most transactions and highest spending total. Chrome was the most used browser but Firefox had the highest average transaction amount.
The document contains data on customer browsing behavior including browser used, day of the week, time spent on site, number of pages viewed, and amount spent. There are positive correlations between time spent and amount spent, number of pages viewed and amount spent, and number of pages viewed and time spent, with the strongest relationship between pages viewed and amount spent. Fridays had the most transactions and highest spending total. Chrome was the most used browser but Firefox had the highest average transaction amount.
The document contains data on customer browsing behavior including browser used, day of the week, time spent on site, number of pages viewed, and amount spent. There are positive correlations between time spent and amount spent, number of pages viewed and amount spent, and number of pages viewed and time spent, with the strongest relationship between pages viewed and amount spent. Fridays had the most transactions and highest spending total. Chrome was the most used browser but Firefox had the highest average transaction amount.
spent on the website and the amount spent. It shows that longer customer are on the website, the
Correlation 0.723667
There is a stronger relationship between the
number of pages viewed on the website and the amount spent. It shows that more the pages are
Correlation 0.595568
There is a positive relationship between the number
of pages viewed on the website and the time spent. It shows that more the number of pages viewed. But this relationship is not as strong as the relationship between the number of pages viewed and the amount spent Time Interval Time Bins Time Fequency 0- 4.9 4.9 1 5.0-9.9 9.9 16 10.0-14.9 14.9 20 15.0-19.9 19.9 8 20.0-24.9 24.9 3 25.0-29.9 29.9 0 30.0-34.9 34.9 2 Total 50
Friday is the day with maximum no. of transactions
and the highest amount spent, there is a decease of transactions until Friday. Thursday and Sunday have a minimun no. of transactions . So the company transactions until Friday. Thursday and Sunday have a minimun no. of transactions . So the company should better offer promotion to increase the visits.
Browser No. of Transactions Total Amount of Spent
Firefox 16 $1, 228.21 Chrome 27 $ 1, 656.81 Other 7 $ 521.39 Grand Total 50 $ 3,406.41
Most people use Chrome as the browser and also
spends the maximum amount , but the firefox has the highest average amount spent. Time percent Frequency 2 32 40 16 6 0 4 100