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Table of contents

1.Business overview................................................................................................................3
1.1 General objective...................................................................................................................3
1.2 Mission...................................................................................................................................3
1.3 Vision......................................................................................................................................3
2.Business Structure....................................................................................................................4
2.1 Staffing Requirements............................................................................................................4
2.2 Organizational structure.........................................................................................................4
3. Marketing Analysis..............................................................................................................5
3.1 Description of the service.......................................................................................................5
3.2 Competitors............................................................................................................................5
3.3 Marketing plan of services.....................................................................................................6
3.4 Competitive advantage..........................................................................................................6
3.5 Potential Market....................................................................................................................6
4. Business operation..............................................................................................................7
4.1 Equipment and supplies.........................................................................................................7
4.2 Purchasing Process.................................................................................................................7
4.3 Sales process..........................................................................................................................8
4.4 evaluation of the service provided.........................................................................................8
5. Financing required...............................................................................................................8
5.1 Financing................................................................................................................................9
5.2 Funds .....................................................................................................................................9
References.............................................................................................................................10

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1. Business overview

This business plan shows the implementation of an express cleaning services company in
the city of Sault St. Marie. This project seeks to meet the demands of those homes or
companies that need fast and efficient cleaning.

The main characteristic of the business plan is the human team that will be selected for
their great experience and human values to provide a reliable and quality service.

Taking into consideration that today women have been incorporated significantly into the
labor market, it is necessary to highlight that every day being a housewife decreases, therefore
the care of the home and many companies are neglected due to lack of time, lack of
professional maintenance personnel, or the poor quality that other similar companies provide,
due to this problem the need arises for an express cleaning service company that guarantees a
new and innovative concept for the city. In addition, due to the pandemic, many companies
and homes need to maintain more frequent cleaning, which will allow this business a better
reception in the market.

1.1 General objective

To be the leading company in express cleaning service, providing a differentiated service

with quality standards, reflecting responsibility and commitment, and being able to expand
internationally through franchises.

1.2 Mission

Offer a comprehensive express cleaning service with high security and confidence so that
our clients feel satisfied, complying with the high standards of hygiene, efficiency, quality and,
ethics.

1.3 Vision

To be the main cleaning service company in Canada and other countries, providing a staff
highly committed to service.

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2. Business Structure

In Canada, there are different types of business such as Sole proprietorship, Partnerships
and Corporations. Tahiclean will be a sole proprietorship because it is the simplest kind of
business structure.

The owner of a sole proprietorship has sole responsibility for making decisions, receives all
the profits, claims all losses, and does not have separate legal status from the business. If you
are a sole proprietor, you also assume all the risks of the business. The risks extend even to
your personal property and assets. (Agency).

2.1 Staffing Requirements

In every company it is important to have trained staff to provide a quality service,

therefore it is necessary to establish certain requirements to choose the best candidates who
can perform the job efficiently and effectively. Some of the qualities and skills that cleaning
staff must have for this project are the following:

Demonstrable work experience as a cleaning staff

Ability to handle heavy machinery and equipment
Knowledge of cleaning supplies and chemicals
Familiarity with Material Safety Data Sheets
Integrity
Secondary education degree:
Cooperation and teamwork
Decision making skills
Able to work under pressure

2.2 Organizational structure

Organizational structure is the framework of the relations on jobs, systems, operating

process, people and groups making efforts to achieve the goals. Organizational structure is a
set of methods dividing the task to determining duties and coordinates them. (Gholam,
Mehrpour, and, Nikooravesh 456).

The Tahiclean project shows an organizational structure that helps maintain a

hierarchical order of personnel. Depending on the growth of the company, other charges may
be added according to the needs that may arise in the future.

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 GENERAL
MANAGER

HUMAN
FINANCE RESOURCES
SUPERVISORS

CLEANING
ACCOUNTING PURCHASES STAFF
MARKETING

Tahiclean organization chart. Figure 1.

3. Marketing Analysis

3.1 Description of the service

Tahiclean is an express cleaning services company for homes and companies, it includes all
cleaning services such as living room, dining room, bedrooms, bathrooms, kitchen, laundry,
waxing and polishing of floors, disinfection of bathrooms and kitchens, window cleaning and
cleaning of all electrical appliances among others that the client needs, working in the shortest
possible time but with quality and love to satisfy the client, in the city of Sault Ste. Marie.

3.2 Competitors

To outperform the competition, it is important to know who the competitors are and what
they are doing. It is advisable to identify the geographic area that they cover and the main
advantage that has allowed them to gain the market, since with this information it will be
possible to determine, in a simpler way, the positioning strategies that the company must
follow to enter and develop in the market. (Sak and Shaw 277)

The analysis of the competitors is a very important key in marketing because they provide
a service or producer equal or similar to the one that is intended to be implemented, therefore
it is necessary to evaluate what their weaknesses are in order to gain a competitive advantage.
Some cleaning service companies in the city of Sault Ste. Marie are as follows:

 Sparkle Kleen Inc

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  Blue Diamond Cleaning
 Ultimate Cleaning
 All Maid Housekeeping
 Daylite Cleaning Services
 Final Touch Janitorial Services

3.3 Marketing plan of services

One of the main strategies to market the services offered by Tahiclean is the internet since
nowadays it has become one of the tools most used by people in the cyber world, therefore
promotions will be implemented in the following blocks:

- Social Networks: Apart from the many relationships that can be obtained
by participating in different social networks such as Facebook, Twitter and,
Instagram, one of the great advantages of participating in them is to
spread the attraction content that Tahiclean will offer.

- Web page: The creation of a web page is very beneficial to publicize the information of a new
product or service to users due to the great use of technology that exists today.

Brochures will be distributed in the different communities or in some strategic points with
each of the services and promotions offered by this project.

3.4 Competitive advantage

The main competitive advantage is the ease and speed of hiring the service. Furthermore,
Tahiclean has others advantages such as:

 24/7 services
 Affordable prices
 Extra maintenance service (plumbing, electricity,
painting.

3.5 Potential Market

Sault Sta. Marie is a city that has a population of

73,368 according to the last census in 2016. This city
has a series of shopping centers, restaurants, shops,
museums, hotels, supermarkets, homes and, others
that can be identified as part of our niche the market.

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4. Business operation

4.1 Equipment and supplies

To put the Tahiclean Express Cleaning Services project into operation, the
following assets are needed:

Office machines and Chemicals

equipment  Detergent
Cleaning supplies and  Liquid soap
equipment  Toilet soap
 Vacuum cleaner  Disinfectant
 Brushes and Fibers  Chlorine
 Bucket with juicer  Bichloro
 Brooms and tufts  Pine tree
 Floor and glass squeegees  Window cleaner
 Flannels and slang  Stain remover liquid
 Rubber and latex gloves  Multi-use cleaner
 Plastic bag  Deodorant pills
 Picker  Antibacterial gel
 Duster  Antibacterial towels
 WC pump  Flavoring
 Lint roller  Insecticide
 Multipurpose fabrics  Wastebaskets

It will also install a software that connects to all areas and an accounting system called
DacEasy that will allow to have a control of payments and customer demands.

4.2 Purchasing Process

For the purchasing process of cleaning materials or equipment, the purchasing

department will be notified to make the necessary quotes with the best suppliers, thus seeking
low costs and quality products. Then it will be sent to the accounting department to be
evaluated and to approve the purchase.

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4.3 Sales process

In the sales process, the client can make a reservation through a website, by phone or,
by contacting the company, after making the reservation you will be called to confirm before
sending our staff team to perform the service, Also, if the client needs the service urgently, he
can call the company directly and the service will be obtained immediately. Payment can be
made via transfer, checks, or cash at the time of completion of said services. For companies
that need our services, they will be able to obtain credits within 30 days.

4.4 evaluation of the service provided

The human resources department will carry out an evaluation of the services provided
to our clients, through a survey by mail, which will be sent to each client, in this way it will be
possible to determine how satisfied the clients have been, and how efficient the cleaning staff
team has done the work, this will help to know the strengths and weaknesses.

5. Financing required

The investment required for the Tahiclean project in tangible and intangible assets,
pre-operating expenses and, working capital would amount to 59,532.18 Canadian dollar,
as shown below:

Investment Summary
Tangible assets 6,529.56
Intangible assets/ pre-operating 16,807.79
expenses
Working capital 36,195.62
Total Investment 59,532.18

Tangible assets include machinery and office equipment, cleaning materials and
equipment, investment in intangible and pre-operational assets such as licenses, company
incorporation expenses, brand registrations, web development, and staff of the training month
sheet, and administrative expenses.

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5.1 Financing

This project contemplates financing of 30% of the investment in the Reserve Bank in
the Dominican Republic at a rate of 18%. The owner will assume 70% of the investment with
savings

Structure of the initial capital.

Owner 70% 41,672.53

Financing 30% 17859.65

Total 100% 59,532.18

5.2 Funds 

Another way to obtain funds for this project, we will carry out the necessary process to
obtain angel investors, who have surplus capital and help with their resources to the companies
in their early stage.

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References

Agency, Canada. "Sole Proprietorship - Canada.Ca". Canada.Ca, 2021,

https://www.canada.ca/en/revenue-agency/services/tax/businesses/small-businesses-self-
employed-income/setting-your-business/sole-proprietorship.html.

Ahmady, Gholam Ali, Maryam Mehrpour, and Aghdas Nikooravesh. "Organizational

structure." Procedia-Social and Behavioral Sciences 230 (2016): 455-462.

Onkvisit, Sak, and John J. Shaw. International marketing: Analysis and strategy. Psychology
Press, 2004

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