So while building the consumer profile for Xiaomi flagship phone

i found some reviews and through them i can identify some factors in terms of
Demographics, Psychographics
and actionable insights

and this consumer profile can be defined as spend thrifts as they want more for
less and ready to tolerate minimal issues
____________________________

so Under Demographics

the typical age range of the customer i have selected is between 20 -30

their gender is male

they live in India

in terms of their race or ethnic origin i could say indian in specific and asian in
general
Their household composition maybe middle class and upper middle class

Middle class consumers tend to focus on the family, plan ahead for the future and
place an importance on their image. They are increasingly health-aware and eco-
friendly whilst also choosing convenience in almost all aspects of life. These
values and attitudes influence most purchasing decisions they make.

I could not find details such as

level of education, occupation, life stage,,Employment Status so thats that

_____________________________
In Psychographics

i found their hobbies/interests that is gaming and photography

and when we see about What problem are they solving by this product is the
processing is faster that it could help in various aspects, and also it supports 8k
quality so that they can share or view them in their mobile itself.

and when we see about How much are they willing to spend on this product?
considering its a flagship phone they are not willng to spend more than 40 thousand

and some of the potential turn-offs that would make the customer not return could
be Heating problems, Average battery life.

----------------------------

in terms of Actionable Insight

It’s time to pull everything together and start creating plan
i found some of the best ways to reach this customer would be through TV, Youtube,
and Social media platforms

and when we see

What types of promotions are going to engage this customer
that would be Frequent Updates and more creative apps

so i hop with this consumer profile we could create a better sales profile and a
perfect interaction plan.