Assignment (Social Media Marketing)

Scenario:

You represent the Social Media Marketing team of YBox Digital, one of the 3 verticals of YBox Media LLP.
You will be working on PolBol Media platform to display your Social Media Marketing skill-set.

PolBol Media is an Online Polling platform which provides detailed analysis of the Poll Result, along with Trending news and
exciting Quizzes. Through its Online Polls, PolBol Media finds the opinion of the masses. These Polls mostly focus on the National
Issues ranging from Politics, Economy, Social issues to the Entertainment world.

You can find more about PolBol Media in its teaser video: https://youtu.be/zYH1H4gHDiU

PolBol App link for iPhone users: https://apps.apple.com/in/app/polbol/id1476395002

PolBol App link for Android users: https://play.google.com/store/apps/details?id=com.polbol

Ask:

1. Suggest three ways in which you can organically increase downloads of PolBol Mobile App.

2. What do you think is the ‘Unique Selling Point’ and ‘Area of Improvement’ of PolBol Mobile App?

3. Using your Social Media Marketing skills, bring at-least 10 people to ‘Vote’ on all the ‘13 Active Poll Questions’ displayed
on PolBol Mobile App.
You will get a Unique Referral Code. Users who are coming to Vote on PolBol App through your reference, need to add
your ‘Unique Referral code’ during their Registration on PolBol Mobile App.

4. Share the way(s) in which you got these people to Vote on the PolBol Active Polls.

We will be focusing more on your creative side while completing the task. Consider this task as a practical scenario wherein
you are a part of the YBox Media company & you want to achieve best of your performance.

Your Performance in this task will give you an edge over others in the final selection.

Please note the following:

1. You need to answer the 1st, 2nd and 4th points of the Ask section and email the assignment in PDF or Microsoft document
file on below email ids:
JobYBoxDigital@gmail.com and Jobs@YBoxMedia.com
2. You can use ‘PolBol Teaser Video’ for reaching out to people.
3. You can use any platform such as Instagram, Facebook, WhatsApp, etc. to influence people.
4. IMPORTANT – The number of users registered on PolBol Mobile App using your Referral code will be cross-checked,
with your respective Code. They need to vote on all the 8 active Poll Questions.

Deadline: 24th July 2021

All the best!!