TOURISM ORGANIZATION

OBJECTIVES
• Explain the International Tourism Organization
• Get acquainted with the Regional Tourism Organization
• Discuss the role of the National Tourism Office in the promotion of the Tourism
• Discuss the Importance of National Professional Tourism Organizations in the development
of Tourism
• Enumerate the different National Professional Tourism Organizations in the Philippines and
in the United States

International Organizations
A. World Tourism Organization (WTO)
B. International Civil Aviation Organization (ICAO)
C. International Air Transport Association (IATA)

A. World Tourism Organization (WTO)

• The Chief Organization of Tourism
• January 2, 1975
• International Union of Official Travel Organization (IUOTO)
• Cover all sectors of Tourism on a World-wide Basis
• Membership
3 Classes of Members
• Full member
• Associate Member
• Affiliate Member
Membership
Important functioning Bodies
• General Assembly
• Executive Council
• Secretariat
OBJECTIVES OF WTO
1. Monitors and Identifies trend in Tourism
2. Studies Travel Demand, Marketing Trend, Tourism Motivation, and Alternative Approaches
to Marketing
3. Survey the Environmental effects of travel growth and makes recommendation for
protection of natural and cultural resources
4. Provides services for developing and Organizing tourism for countries
5. Serves as a clearing house for Tourism Information
6. Informs members about Tourism Development
7. Conducts vocational training programs
 8. Works for the elimination or reduction of governmental measures for International travel
and the standardization of requirements.
9. Assist and develop technical cooperation projects
10. Works to standardize equipment, terms, phraseology, and signs as an aid to easier travel
and understanding foreign visitors.
Reporter: Benj Aubrey
Tourism is a diverse industry made up of different segments therefore there is a need to
interrelate and share information. This has led to the establishment of several public
and private organizations at the international, national, regional, state, and local levels.
The World Tourism Organization (WTO) is the most important organization in the tourism
industry. It is an intergovernmental technical organization that deals with all aspects of tourism.
Its legal existence began on January 2, 1975. It arose from the International Union of Official
Travel Organizations (IUOTO), a nongovernmental technical organization founded in 1925 in
The Hague, Netherlands to promote tourism for the economic, social, and cultural advancement
of all nations. The Second World War halted this work, and the organization was reestablished
in London in 1946. Its headquarters were later relocated to Madrid by decision of the WTO's
first General Assembly. The value of the work of the IUOTO was recognized in 1963 when the
United Nations Conference on International Travel and Tourism recommended that the United
Nations should consider the IUOTO as the main instrument for the promotion of tourism. The
rapid expansion of travel had created the need for a world body able to deal with tourism
problems at the government level and this led to the transformation of IUOTO into WTO and the
intergovernmental organizations of universal vocation providing an adequate framework for
government-level consultations, effective cooperation between member states, and formulation
of decisions on all questions relating to their policies in the field of tourism.
The World Tourism Organization (WTO) is the only organization whose activities cover all
aspects of tourism on a global scale. It provides an international forum for tourism officials,
whether government or non-government, to discuss issues and share ideas. Representatives
from the private sector are welcome to join.
1. Full Member - belongs to the sovereign state
2. Associate Member - are territories or groupings of territories that are not responsible for their
foreign relations but whose membership has been accepted by the state that is accountable
for them.
3. Affiliate Member - International entities, both governmental and nonprofit, concerned with
specialized interests in tourism, as well as commercial and noncommercial bodies, and
activities are connected to the WTO's goals, are affiliate members.
The World Trade Organization (WTO) has established a variety of regional commissions,
including the European Regional Commission for Tourism, the Regional Travel Commission for
the Americas, the African Travel Commission, and others. Technical commissions are tasked
with addressing specific issues such as travel impediments and development. The WTO has
the same legal character as the United Nations and its specialized agencies. It has three
important legally functioning bodies: The General Assembly, the Executive Council, and the
Secretariat directed by a secretary-general.
1.) General Assembly - The WTO's top organ is the General Assembly, which meets every two
years. It is made up of delegates from all of the member countries. In the decision-making
 process, each member has the right to vote. The resolutions of the Assembly, however, are
not binding on the member nations. They are merely suggestions.
2.) Executive Council – This council meets at least twice a year, is composed of members
elected by the Assembly for a four-year term based on a fair and equitable geographical
distribution. The function of this council is to implement the decisions of the Assembly and
prepare for future sessions.
3.) Secretariat – headed by the secretary-general, carries out the decision of the General
Assembly, and the Executive Council. The secretary-general is elected every four years by
the General Assembly on the recognition of the Executive Council.
What are the World Tourism Organization (WTO) trying to achieve?

The primary goal of the World Tourism Organization (WTO) is to promote and develop tourism in
order to contribute to economic development, international understanding, peace, prosperity, and
universal respect for human rights and fundamental freedoms for all people, regardless of race,
gender, language, or religion. The WTO pays special attention to the concerns of developing nations
in order to attain this goal.
The World Tourism Organization (WTO) initiates and maintains efficient coordination with the United
Nations and its specialized agencies in order to establish its central role in the field of tourism. It also
engages in UN development program activities.
To accomplish these objectives, the WTO:

1.) monitors and identifies trends in world tourism; s,s

2.) studies travel demands marketing trends, tourist motivation, and alternative approaches to
marketing
3.) surveys the environmental effects of travel growth and makes recommendations for the protection
of natural and cultural resources
4.) provide services for developing and organizing tourism for countries
5.) serves as a clearing house for tourism information
6.) informs members about tourism development
7.) conducts vocational training programs it works for the elimination or reduction of governmental
measures for international travel and the standardization of requirements this includes passports,
visas, police registration, and frontier formalities;
8.) assist and develops technical cooperation projects and works to standardize equipment terms,
phraseology, and science as an aid to easier travel an understanding for foreign visitors.

Official Publication of WTO

1. International Travel Statistics
2. Travel Abroad – Frontier Formalities
3. Economic Review of World Tourism
4. Technical bulletins
5. Manual
A. International Civil Aviation Organization (ICAO)
• 134 Government Established
• Promoting Civil Aviation on a World-wide Scale
• Established at the Chicago conference of 1944
OBJECTIVES OF ICAO
1. Adopt International Standards and to recommend practices for regulating air navigation
2. Recommend installation of navigation facilities by member countries
3. Set forth proposals for the reduction of customs and immigration formalities
4. Plan for the safe and orderly growth of International civil aviation throughout the world
5. Encourage the improvement of the art of aircraft design and operation for peaceful purposes
6. Seek the development of airways, airports, and air navigation facilities for International Civil
aviation
7. Provide for safe, regular, efficient, ad economical air transportation
8. Discourage unreasonable competition
9. Insure that the rights of contracting countries are fully respected,, and that every member has
a fair opportunity to operate International Airlines
10. Discourage discrimination between contracting countries
11. Promote the development of all aspects of Air Transportation

B. International Air Transport Association (IATA)

• Established in 1945 in Havana
• Composed of Airline Operators attached to the national delegations
• The final responsibility rests with Individual Governments
• Holds Single Vote and Veto Power
OBJECTIVES OF IATA
1. Promote Safe- Regular
2. Economic Air Transport
3. Faster Air Commerce
4. Study problems connected to the Industry
 Regional Organizations
A. The Organization for Economic Cooperation and Development (OECD)
B. Pacific Asia Travel Association (PATA)
C. Caribbean Tourism Association (CTA)
D. Asia-Pacific Economic Cooperation (APEC)
E. Organization of American States (OAS)
F. Others
a) The Organization for Economic Cooperation and Development (OECD)
• Signed in Paris on December 14, 1960
• Promote Policies designed to achieve the highest sustainable economic growth and
employment.
• Established a tourism Committee responsible for coordinating studies, organizing meetings
and accounting, assessing and knowing the impact of Tourism. JIM

Reporter: JIM

b) Pacific Asia Travel Association (PATA)

• Organized in Hawaii in 1951
• To develop, promote, and facilitate travel
• “PATA Code of environmental Tourism”
• Organizes a wide range of conferences, reports, advertising, training programs, and seminars
List of PATA’s Publications

1. Pacific Travel News

2. Annual Statistical Reports
3. Travel Market Study
4. Meetings Pacific
5. PATA Trade Manual
6. Tourism International Research Pacific

c) Caribbean Tourism Association (CTA)

• Founded in 1951
• Encourage and assist in the development of Tourism
 OBJECTIVES OF CTA
1. Provide an instrument for close collaboration
2. Augment and assist local promotional and development efforts and act as liaison between
members
3. Provide liaison among the member governments, government agencies in tourism
development and promotion
4. Carry out advertising and publicity measures calculated to focus the attention of the traveling
public
5. Encourage the promotion of adequate passenger transportation services to and within
Caribbean area and assist in the establishment of such services.
6. Carry out statistical and research work relating to travel trends and tourism development
7. Negotiate with governments either directly or through the appropriate bodies for an easing of
regulations and formalities

d) Asia-Pacific Economic Cooperation (APEC)

• Establish coordination of national economies for the benefit of countries as a whole.
• To sustain the growth and development of capital and technology
• Develop and strengthen the open multi-lateral trading system in the interest Asia-Pacific and
all other economies.
APEC’S Working Groups
1. Tourism
2. Telecommunication
3. Transportation
4. Human Resource Development
5. Marine Resources
6. Energy
7. Trade Promotion
8. Trade and Investment Data
9. Investment and Technology Transfer
10. Fisheries

• U.S. Travel and Tourism Administration is the first country chair of the Tourism Working Group
for APEC.

Reporter: DIAZ
 The Code for Sustainable Tourism has been adopted by both PATA and APEC as a reflection
of their strong commitment to tourism growth across the Asia and Pacific region that is viable
and sustainable over a long-term future.
B. Pacific Asia Travel Association (PATA)
• Organized in Hawaii in 1951with a singular purpose and passion to build a sustainable and
responsible visitor economy to, from, and within the Asia-Pacific Region to ensure a regulatory
environment which encourage a sustainable growth including Hotel, Government, Retail Travel
Agencies, Publisher and Travel association with major interest in Pacific Asia for Tourist.
• To develop, promote, and facilitate travel as with PATA you join a community with Travel
Industry leaders stay ahead with progressive solutions that build your business, network,
people, brand and insight.
• “PATA Code of environmental Tourism” It is the environmentally responsible tourism which
means tourism recognized the necessity of ensuring sustainable future.
• Organizes a wide range of conferences, reports, advertising, training programs, and seminars
because it creates a business opportunity that provides connectivity with decision makers such
as private and public sectors which enhance the sustainable growth, value, and quality of the
travel and tourism.
List of PATA’s Publications
1. Pacific Travel News
2. Annual Statistical Reports
3. Travel Market Study
4. Meetings Pacific (guide)
5. PATA Trade Manual
6. Tourism International Research Pacific (quarterly)
C. Caribbean Tourism Association (CTA)
 Founded in 1951 The Caribbean Tourism Organization (CTO), is the region’s tourism
development agency, with 24 Dutch, English, Spanish and French country members and a
myriad of private sector allied members.
 The CTO’s vision is to position the Caribbean as the most desirable, year round, warm
weather destination. Its purpose is Leading Sustainable Tourism – One Sea, One Voice, One-
Caribbean.
 Encourage and assist in the development of Tourism as is the leading development agency in
the region on issues related to travel and tourism.

OBJECTIVES OF CTA
1. Provide an instrument for close collaboration in tourism among the various territories, countries
and other interests concerned
2. Augment and assist local promotional and development efforts and act as liaison between
members
 3. Provide liaison among the member governments, government agencies in tourism
development and promotion
4. Carry out advertising and publicity measures calculated to focus the attention of the traveling
public
5. Encourage the promotion of adequate passenger transportation services to and within
Caribbean area and assist in the establishment of such services.
6. Carry out statistical and research work relating to travel trends and tourism development
7. Negotiate with governments either directly or through the appropriate bodies for an easing of
regulations and formalities
D. Asia-Pacific Economic Cooperation (APEC)
 Establish coordination of national economies for the benefit of countries as a whole. It is an
inter-governmental forum for 21 member economies in the Pacific Rim that promotes free
trade throughout the Asia-Pacific region.
• To sustain the growth and development of capital and technology
• Develop and strengthen the open multi-lateral trading system in the interest Asia-Pacific and
all other economies.
APEC does not require its members to enter into legally-binding obligations. As for operations,
the economic forum promotes dialogue within the 21 members and uses consensus-based
decision-making, lending equal weight to all members, no matter the size of the country or
economy. Requiring consensus is beneficial for representing all members, but you can imagine
that achieving unanimity between 21 members can be quite difficult. As a result, APEC’s
effectiveness is limited by how fast the group can come together and agree. The APEC’s 21
members are described as “economies” since it is primarily concerned with trade and economic
dealings. Additionally, not all members are countries, per se. For example, Hong Kong and
Chinese Taipei are members.
Functions of the Asia-Pacific Economic Cooperation
The primary function of APEC is to promote and facilitate trade and economic growth between
members of the group. Under that large umbrella, it will aim to achieve its objectives through two
primary actions:
1. Liberalizing trade and investment
APEC will liberalize trade and investment by ensuring goods, services, and investments can flow
easily across borders. It can be done by reducing the costs of imports and exports and promoting free
trade.
2. Facilitating economic growth
After the liberalization of trade and investment, economic growth can be facilitated through faster
customs procedures, aligned regulations and standards, creating favorable business climates,
improving logistics, and overall accelerating economic integration between the regions.
APEC’S Working Groups
1. Tourism
2. Telecommunication
 3. Transportation
4. Human Resource Development
5. Marine Resources
6. Energy
7. Trade Promotion
8. Trade and Investment Data
9. Investment and Technology Transfer
10. Fisheries
D. Asia-Pacific Economic Cooperation (APEC)
U.S. Travel and Tourism Administration is the first country chair of the Tourism Working Group for
APEC. It is working to coordinate activities with the telecommunications and transportation
groups.

e) Organization of American States (OAS) LANTICSE

• To strengthen relations between American States by Providing advisory Services and training
programs
• Conducts a number of travel studies and tourism development Programs.

f) Others
• South American Tourism Organization (SATO)
• European Travel Commission (ETC)
• Common Market Travel Association (CMTA)

Roles of National Organizations in Tourism

Government’s Decisive Roles in following Area
1. Planning
2. Employment and Training
3. Coordinating Public and Private Sector

National Tourism Office (NTO)

A. The Department of Tourism in the Philippines
 B. Philippine Tourism Authority (PTA)
C. Philippines Convention and Visitors Corporations (PCVC)
D. Intramuros Administration (IA)
E. National Parks Development Committee (NPDC)
F. Nayong Philippine Foundation (NPF)

A. The Department of Tourism in the Philippines

• Responsible to encourage, promote, and develop Tourism as a major Socioeconomic Activity
• Generate Foreign Currency and Employment
• Spread the benefit of Tourism
Secretary of Tourism
1. Assistant Secretary for Internal Service and Legislative Liaison
2. Undersecretary for Planning, Product, Development, and Coordination
3. Undersecretary for Tourism Service
4. Undersecretary for Tourism Promotions

B. Philippine Tourism Authority (PTA)

• Presidential Decree No. 189 as amended by
Presidential Decree No. 564

C. Philippines Convention and Visitors Corporations (PCVC

• Transformed into a non stock, nonprofit corporation
by virtue of E.D. 1448

• Strengthened through the issuance of E.O. 120-A LANTACSE

Reporter: Lanticse
D. Intramuros Administration (IA)

• Established in 1979
• Vested with powers and functions by virtue of P.D. 1616
as amended by P.D. 1748

E. National Parks Development Committee (NPDC)

• Created on January 14, 1963

 • Became an Attached Agency of the DOT in January 1987

National Parks Development Committee (NPDC)

Functions
1. Undertake development of new parks
2. Upgrade and maintain park facilities
3. Develop and Operate cultural and educational programs
4. Facilitate private sector participation in appropriate aspects of parks development and
maintenance

F. Nayong Philippine Foundation (NPF)

• Showcasing the many Primary Attractions and Scenic Places in the Philippines
• Rehabilitation, Restoration, and Construction Programs

Professional Tourism Organization (PTO)

A. The United States Travel Data Center (USTDC)
B. Travel Industry Association of America (TIAA)
C. Travel and Tourism Research Association (TTRA)
D. American Society of Travel Agents (ASTA)
E. Universal Federation of Travel Agents Association (UFTAA)
F. World Association for Professional Training in Tourism (WAPTT)
G. Council on Hotel, Restaurant, and Institutional Education (CHRIE)
H. Association of Travel Marketing Executives (ATME)
I. The Society of Travel and Tourism Educators (SOTTE)

A. The United States Travel Data Center (USTDC)

• To improve the quality and range of statistical data describing Travel and Tourism

B. Travel Industry Association of America (TIAA)

• Promote Travel to and within the United States
• Develop and Implement Programs that benefit the travel supplier and consumer
REPORTER: ALTEZA, SHANE NICOLE
D. INTRAMUROS ADMINISTRATION (IA)
-THE INTRAMUROS ADMINISTRATION WAS ESTABLISHED IN 1979, BY VIRTUE
OF PRESIDENTIAL DECREE NO. 1616. The IA is “responsible for the orderly
restoration and development of Intramuros as a monument to the
Hispanic period of our history. As such, it shall ensure that the general
appearance of Intramuros shall conform to Philippine-Spanish
architecture of the 16th to the 19th century. The mission of IA is to
protect and conserve the historical and cultural value and significance of
Intramuros while advancing and guiding urban development within, and
contributing to the strengthening of the Filipino’s national identity and
sense of belonging and pride.
E. NATIONAL PARKS DEVELOPMENT COMMITTEE (NPDC)
- NDPC is an agency of the Department of Tourism of the Philippines
that is mandated to develop, preserve, and manage Parks.
1. The parks they maintained and developed were Rizal, Paco, Pook Ni
Maria Makiling Parks and the Parkways.
2. Upgrade and maintain assigned parks including its facilities, park
grounds and landscape themes, building and structures.
3. Develop and implement cultural and educational support programs
and services particularly those in support of national and cultural
heritage.
4. Mission Of NPDC To provide fully developed and well-maintained
parks for the Filipinos wholesome recreaction and social cultural
education which will contribute toward the enrichment of the national
identity and heritage, in partnership with concerned communities

F. NAYONG PHILIPPINE FOUNDATION ( NPF)

- The Nayong Pilipino was conceptualized by then First Lady Imelda
Marcos to be a cultural theme park showcasing Filipino culture. It was
also created to promote, encourage and initiate research and
development projects and activities in social sciences, humanities, social
and amelioration and allied fields.

PROFESSIONAL TOURISM ORAGANIZATION

acts as a negotiating body for the various branches of the tourism and
travel industries on behalf of travel agents. improves prestige and public
recognition of travel agents.
A. USTDC- The organization is dedicated to quantitative knowledge
describing the travel business and all of its parts through study,
teaching, and promotion.
B. TIAA- The TIA is a national non-profit organisation representing all
components of the US travel and tourism industry. Its mission is to
promote and facilitate increased travel to and within the US
C. TTRA- Founded in 1970, the Travel and Tourism Research
Association (TTRA) is a non-profit association whose purpose is to
enhance the quality, value, effectiveness and use of research in travel
marketing, planning, and development.
D. ASTA- The American Society of Travel Agents' mission is to enhance
the professionalism and profitability of member agents through effective
representation in industry and government affairs, education and
training, and by identifying and meeting the needs of the traveling public.

E. UFTAA- Seeks to reduce or abolish bureaucratic obstacles to travel. Recognising

the need to unify travel agencies and tour-operators into one international federation
carrying the voice and defending the rights of travel industry professionals, UFTAA
was founded in 1966 as a result of a merger of two large world organisations, FIAV
and UOTAA.
F. WAPTT-W0rld Association for Professional Traning in Torism ( WAPTT )
is concerned with vocational training,was founded in 1946 as a non profit association
for schools, colleges and universities offering programs in hotel and restaurant
management, foodservice management and culinary arts to qualify as a fellow, an
individual must have been a registered travel marketing professional for at least one
year.
G. CHRIE-The Council on Hotel, Restaurant and Institutional Education (CHRIE)
was founded in 1946 as a non-profit association for schools, colleges and
universities offering programs in hotel and restaurant management, foodservice
management and culinary arts. In recent years, CHRIE's focus has expanded and its
mission statement evolved, making us a marketplace facilitating exchanges of
 information, ideas, research, products and services related to education, training and

resource development for the hospitality and tourism industry (food, lodging,
recreation and travel services.
H. ATME-The Association of Travel Marketing Executives (ATME) membership is
made up of airlines, hotels, resorts, cruise lines, car rental companies, advertising
and public relations firms, travel marketing professionals, research groups and
tourist offices of domestic and foreign destinations. ATME is a global network of
industry marketing professionals committed to enhancing skills, recognizing
excellence, and providing innovative, effective and provocative marketing ideas and
solutions while enhancing the highest standards of travel leadership.
I. SOTTE- Was established in 1980 with the mission of organizing meetings and
conferences where travel and tourism educators and industry leaders can address
the sector's educational and training needs.

A. THE UNITED STATES TRAVEL DATA CENTER (USTDC)

- The United States Travel Data Center (USTDC) organization which aims to
improve the range and quality of statistical data describing travel and tourism.
Grants and membership fees are used to fund the organization. Members
come from a variety of backgrounds, including institutions, organizations,
private sector, and government agencies.

B. TRAVEL INDUSTRY ASSOCIATION OF AMERICA (TIAA)

- The creation and implementation of initiatives that benefit both the travel
provider and the consumer It focuses its efforts on programs that serve a
national industry need but that no one tourist sector component could be
expected to carry out. The following categories are used to categorize the
programs such as Marketing facilitation, Tourism research ,Governmental
affairs.

Categories of the Programs

1. Marketing Facilitation
2. Tourism Research
3. Governmental Affairs
 4. Educational Programs
5. Travel Promotion

C. Travel and Tourism Research Association (TTRA)

• Concerned with Travel Research, specifically in improving the quality and effectiveness of
research in the Travel Industry.

D. American Society of Travel Agents (ASTA)

• One of the largest Travel Associations in the United States

E. Universal Federation of Travel Agents Association (UFTAA)

• To act as a negotiating body for the various branches
• To give Professional and technical advices
• Improve the prestige and public recognition

F. World Association for Professional

Training in Tourism (WAPTT)
• Vocational Training

G. Council on Hotel, Restaurant,

and Institutional Education (CHRIE)
• Founded in 1946
• Enhancement of Professionalism at all levels of the Hospitality and Tourism Industry
Categories of Membership (CHRIE)
1. Individual Member
2. Institutional Member
3. Corporate/Organizational Member

H. Association of Travel Marketing Executives (ATME)

• Covers all Travel Industry Segments
• Assist Travel Marketing executives towards greater personal achievement, success, and
satisfaction
Reporter : Kennel Samson
TRAVEL INDUSTRY ASSOCIATION OF AMERICA (TIAA)
The Travel Industry Association of America (TIA) is a Washington DC based non-profit association
that represents and speaks for the common interests and concerns of all components of the U.S.
travel industry. TIA was established in 1941 to increases public awareness of the economic
importance of travel and to promote domestic and international travel.

TIA is a leader in promoting and facilitating increased travel to and within the United States in order to
promote the US as the world’s number one tourism destination. TIA is an authoritative and
recognized source of research, analysis, and forecasting for the travel industry and is a primary
spokesperson to the domestic and international media.
THE TRAVEL AND TOURISM RESEARCH ASSOCIATION (TTRA)
The Travel and Tourism Research Association (TTRA), founded in 1970, is a nonprofit professional
organization committed to improving the quality, value, effectiveness and use of travel and tourism
research and marketing information. TTRA seeks to improve the industry through education,
publications and networking activities.
EXAMPLE
Sharing Tourism Experiences: The Posttrip Experience

Social media changes how travelers see and experience their trip. This study first proposes a
framework which describes the relationships between social media and the tourism experience.
Based upon this framework, it then examines the impact of social media when travelers share their
emotions and perceptions after the trip.

AMERICAN SOCIETY OF TRAVEL ASSOCIATION

The American Society of Travel Agent (ASTA) is the leading and largest professional association
of the travel trade in the travel and tourism industry. It was established in 1931 as the American
Steamship and Tourist Agent Association but In 1945 the association changed its name to ‘The
American Society of Travel Agent Inc.’

ASTA OBJECTIVE

The main objective of ASTA is the promotion, advancement of the interests of members,
safeguarding the traveling of people against frauds, misrepresentation, and other unethical practices.
The other sub-objectives are:

 To educate and train members.

 To provide a common forum.
 To organize travel seminars, conferences, and conventions.
 To provide a means of collaboration.
 To publish material relating to the travel industry.
UNIVERSAL FEDERATION OF TRAVEL AGENT ASSOCIATION
The Universal Federation of Travel Agents Association (UFTAA) is a federation of national
associations of travel agents and tour operators and is the largest world body representing the travel
industry.

UFTAA seeks to encourage travel among people of all nations and to support the freedom of travel
throughout the world.

WORLD ASSOCIATION FOR PROFESSIONAL TRAINING IN TOURISM (WAPTT)

World Association for Professional Traning in Torism ( WAPTT )
is concerned with vocational training

COUNCIL ON HOTEL, RESTAURANT AND INSTITUTIONAL EDUCATION

was founded in 1946 as a non profit association for schools, colleges and universities offering
programs in hotel and restaurant management, foodservice management and culinary arts.

ASSOCIATION OF TRAVEL MARKETING EXCUTIVES (ATME)

The main objective of ASTA is the promotion, advancement of the interests of members,
safeguarding the traveling of people against frauds, misrepresentation, and other unethical practices.
The other sub-objectives are:

 To educate and train members.

 To provide a common forum.
 To organize travel seminars, conferences, and conventions.
 To provide a means of collaboration.
 To publish material relating to the travel industry.

UNIVERSAL FEDERATION OF TRAVEL AGENT ASSOCIATION

The Universal Federation of Travel Agents Association (UFTAA) is a federation of national
associations of travel agents and tour operators and is the largest world body representing the travel
industry.

UFTAA seeks to encourage travel among people of all nations and to support the freedom of travel
throughout the world.

WORLD ASSOCIATION FOR PROFESSIONAL TRAINING IN TOURISM (WAPTT)

World Association for Professional Traning in Torism ( WAPTT )
is concerned with vocational training

COUNCIL ON HOTEL, RESTAURANT AND INSTITUTIONAL EDUCATION

was founded in 1946 as a non profit association for schools, colleges and universities offering
programs in hotel and restaurant management, foodservice management and culinary arts.
ASSOCIATION OF TRAVEL MARKETING EXCUTIVES (ATME)

established in 1980, is a non-profit, professional association made up of experienced and innovative

travel industry marketers representing all segments including: airlines; hotels and resorts; cruise lines;
tour operators; online travel companies and initiatives; CVB’s; local, state, and international tourist
offices; car rental companies; technology and marketing solution providers (ad, marketing, pr
agencies, database, crm companies); and media executives

Affiliate Classification of ATME CABAILO

1. Registered Travel Marketing Professional
2. Travel Marketing Associate
3. Fellow

I. The Society of Travel and Tourism Educators (SOTTE)

• Founded in 1980
• Increase professional knowledge
• Develop a network of peers
• Share ideas, strategies and researches
Classification of Members (SOTTE)
1. Active Members
2. Associate Members
3. Corporate Members
4. Student Members
5. Allied Members

Tourism Organizations in the Philippines

A. Philippine Travel Agencies Association (PTAA)
B. The Hotel and Restaurant Association of the Philippines (HRAP)
C. Tourism Educators of Schools, College, and Universities (TESCU)
D. Council of Hotel and Restaurant Educators of the Philippines (COHREP)
 E. The Association of Administrators in Hospitality, Hotel and Restaurant Management
Educational Institutions Incorporated (AAHRMEI)
F. Philippine Association of Conventions/Exhibitions, Organizations and Suppliers, Inc.
(PACEOS)
G. (NAITAS)
H. Movement of Incentive Travel Executives (MITE)
I. Guides Inc. (Philippines)
J. The Philippine Tour Operators Association
(PHILTOA)
. Network of Independent Travel Agencies

A. Philippine Travel Agencies Association (PTAA)

• Established in 1979
• Foster Unity in the Travel Industry
Organization and Structure
Set up of the whole Organization includes the General Membership, the Board of Trustees, in-
service groups and Committees and the Secretariat CABAILO

Reporter: Neil Thristan Cabailo

Membership
1. Regular Members
2. Associate Members
3. Allied Members
4. Affiliate Members

Membership Responsibilities
1. Active participation and involvement in the activities of the association, specifically in the
concerns of the committees
2. Regular attendance at the General Membership and Business Meetings
3. Adherence and commitment to the PTAA Principles of Pro fessional Conduct and Code
of Ethics
4. Prompt payment of membership dues and special assessment and other fees
Affiliation
The PTAA is the Philippine representative to:
1. ASEAN Tourism Association (ASEANTA);
 2. Federation of ASEAN Travel Association (FATA); and
3. Universal Federation of Travel Agencies Association (UFTAA).

B. The Hotel and Restaurant Association of the Philippines (HRAP)

• Founded on September 12, 1952
• Upgrade the management skills and personnel services to maintain proper standards
Membership
1. Hotel Sector
2. Restaurant Sector
3. Allied Sector
4. Associate Division
5. Affiliate Sector
6. Provincial Chapters
7. 7. Honorary Members
8. Life Members

International Organization
1. Pacific Asia Travel Association(PATA) Philippine Chapter
2. Asean Tourism Assosiation (ASEANTA)
3. Asean Hotel and Restaurant Association (AHRA)
4. International Hotel and Restaurant Association (IHRA)
5. The Asia Foundation (TAF)
6. Japan External Trade Organization (JETRO)

National Government Organization

1. Department of Tourism
2. Department of Labor and Employment
3. Department of Finance
4. Department of Health
5. Department of Trade and Industry
6. Department of Education
7. Department of Interior and Local
 Government/Philippine National Police
8. Senate and Congress Committee on Tourism

Non-Government Professional Organization

1. Employees Confederation of the Philippines
2. Filipino Society of Composers, Authors, and Publishers
3. Hotel and Restaurant Tripartite Consultative Board
4. Philippine Chamber of Commerce and Industry
5. Tourism Industry Board Foundation Inc.
6. Tourism Council of the Philippines
7. Philippine Business for the Environment
8. Society of Association Executives

Reporter: Zainah Mustapha

Philippines Travel Agencies Association (PTAA)
The Philippine Travel Agencies Association (PTAA) is an organization born out of a union of
the national
associations of outbound travel agencies and inbound tour operators in 1979. It was founded
to foster
unity in the travel industry and to promote the welfare of its members and the traveling public.
PTAA is
a strong force that plays a vital role both in the national and international scenes.
There are five membership categories of the association:
1.) Regular members - are the travel agencies and tour operators
2.)Allied members - are the airlines, hotels, and resorts
3.)Associate members - are the Regular members’ branch offices in other parts of the country
4.) Affiliate members - are the other tourism organizations while the Affiliate International
members are
travel agencies and tour operators from other countries.
The Hotel and Restaurant Association of the Philippines
A non-stock, non-profit organization, the Hotel and Restaurant Association of the Philippines
(HRAP) is
the umbrella organization that speaks for the hospitality industry. Created in 1951, HRAP
membership
 includes luxury, deluxe, and standard hotels, leading restaurants and food groups, schools and
universities offering hotel and restaurant management courses, as well as allied industry
partners. These
are represented by hotel managers, restaurant owners, university deans and CEO. Within and
outside
HRAP are various groupings that relate to focus or departmental concerns.

C. Tourism Educators of Schools, College, and Universities (TESCU)

• Registered on January 9, 1993
• Bona fide Organization of Tourism Educators duly
Categories of Members
1. Regular
2. Association
3. Institutional

D. Council of Hotel and Restaurant

Educators of the Philippines (COHREP)
• Bona fide Organization of Hotel and Restaurant Educators
Classification of Members
1. Regular
2. Associate
3. Sustaining
4. Honorary
5. Life

E. The Association of Administrators in Hospitality, Hotel and Restaurant Management Educational

Institutions Incorporated (AAHRMEI)
• Envisioned to be an Outstanding Organization
Categories of Members
1. Regular
2. Association
3. Institutional
The Women in Travel, Philippine Chapter

Reporte
r: Enotibas

F. Philippine Association of Conventions/Exhibitions, Organizations and Suppliers, Inc. (PACEOS)

• The voice of the Convention Organization and Supplies
G. Network of Independent Travel Agencies (NAITAS)
• Established in 1986
• Association of Non-IATA Travel Agencies

H. Movement of Incentive Travel Executives (MITE)

• Organized on August 29-30 , 1991
• Use incentive Travel, develop Programs
• Sell Philippines as a quality incentive destination

Incentive Travel
Meaning of Incentive Travel
As defined by the Society of Incentive Travel Executives (SITE), "Incentive travel is a modern
management tool used to accomplish uncommon business goals by awarding participants an
extraordinary travel experience upon their attainment of their share of uncommon goals."

I. Guides Inc. (Philippines)

• Organized on May 21, 1986
• Non stock and nonprofit entity

J. The Philippine Tour Operators Association (PHILTOA)

• Founded on June 12, 1986
• Organization of Tour Operators and Allied Members actively involve in the advocacy of
responsible Tourism.

The Philippine Tour Operators Association (PHILTOA)

Classification of Members
1. Regular
2. Allied
Board of Directors
• 9 Directors
• 6 Regular Membership

• 3 Allied Members
 Reporter: Vediosas, Andrea Stefan
F. Philippine Association of Conventions/Exhibitions, Organizations and Suppliers, Inc.
(PACEOS)
- It is said that PACEOS is the voice of the Convention Organization and supplies because they work
to raise the level of professionalism and operational standards in the industry through various
activities and programs.
Objectives:
 to bring more events into the country by working more closely with professional associations.
 to industry upgrade the skills of those involved in the industry through educational seminars.
PACEOS supports and endorses agendas, the following are:
 improving the country's image;
 more focused and effective marketing;
 more discriminate allocation of budget;
 progressive liberalization of aviation policies; and
 upgrading and preservation of age-old destinations like the Banawe Rice Terraces and
Intramuros.
G. Network of Independent Travel Agencies (NAITAS)
-It was established in 1986 and an association of non-IATA Travel Agencies.
-NAITAS it is the major of national tourism association in the Philippines. It has a NATIONAL
BODY composed of the Board of Trustees and Executive Officers. It also has 17 chapters around the
country with their own sets of officers. This ensures NAITAS involvement in both the local cities and
regions, as well as in the National level, solidifying their commitment for being a National Tourism
Association.
Objectives:
 to unify members toward speedy and fair solutions to
 problems unique to Non-IATA agents; and
 to have one solid voice in the tourism to industry
The on-going programs NAITAS are:
 continuous educational and developmental programs for management and front liners;
 promoting local distinctions;
 join forces with other travel associations to be able to focus energies and resources towards a
strengthened travel and tourism industry.
H. Movement of Incentive Travel Executives (MITE)
- It was organized on August 29-30, 1991
Objectives:
 to use incentive travel as a business tool in the application of MITE's collective resources
 to sell the Philippines as a quality incentive destination.
- MITE's members represent the forerunners of Incentive Travel such as hotels, tour and transport
operators. Its members can deliver incentive travel programing creativity imagination, and
professionalism.
Meaning of Incentive Travel
- “It is a modern management tool used accomplish uncommon business goals by awarding
participants an extraordinary travel experience upon their attainment of their share of
uncommon goals."
Why Incentive Travel?
 Travel incentive awards are permanent symbols of success.
 highly promotable
 Incentive travel has memory value. Cash is quickly spent and forgotten
- People who win an incentive trip are the most motivated and the most successful people their
company has. As such, they deserve to have their efforts rewarded with the most memorable
events imaginable.
I. Guides Inc. (Philippines)
- organized on May 21, 1984 as a nonstock, nonprofit entity.
- It is a member of the World Federation of Tour Guides Association and a potent organizational
arm of the Department of Tourism. It conducts and sponsors, seminars and workshops to
further educate and enlighten its members on the various aspects of tour guiding.
J. The Philippine Tour Operators Association (PHILTOA)
- Founded on June 12, 1986
- It is an organization of tour operators and allied members, actively involved in the advocacy of
responsible tourism.
Vision
- To be the National Tour Operators Association of the Philippines
Mission
- To create/organize different chapters
- To preserve natural tourist destinations through the promotion of environment consciousness
projects.
Goals
- To encourage and foster nationwide chapter extensions
- To conduct national information campaign on relevant issues
- To develop active membership through participation and involvement in team-building activities
Classifications of members
- Regular- those who are engaged in the business of booking, handling and assisting in all
business and leisure tourism activities within the Philippines for both local and international
tourists.
 - Allied- these are hotels, resorts, inns, handicraft shops, restaurants, tourist transport
companies and many more that is related entities duly licensed and/or any other government
agency pertinent to their operations.
Board of Directors
- composed of nine (9) directors.
- Six (6) are from the regular membership
- three (3) from the allied membership.
The annual election of the Board of Trusties is to be held on the first week of November t each
year. The Board of Trusties shall elect from among themselves the officers of the association
for a term of one year.