Mohammed Gamal

1-Identify Your Competitors

For example :
Netflix vs. Hulu
Spotify vs. Apple Music
Nike vs. Adidas
2-Building a Foundation for a Strong Brand Image
3-Making a new logo
Sponsor ship

Fatima Almarzooqi

2 strong brand names could be : Adidas, Nike, Gucci, Chanel...etc

How could you make the brand name stronger?

1: determine what makes you stand out: Figure out why customers should buy from your
company instead of your competitors.

2: Know your target consumer Think about the real people that walk in your store or browse
your website. What do these people ultimately want from your product or service?
Zubaida

Oppo - a new phone that was launched being thought that it would make a huge 
profit. But unfortunately it didn’t help a business to have a higher profile. They 
would have to: launch new designs and colors, Being innovative and creative to attract 
customers as creating or making things of what the customer wants.  

Fatima Waleed

Nokia:
-was having a decline in the market due to lack of innovation,in order for nokia to
get back in the market ,they would have to
-innovate new types of products ,
-Create a new logo (improve their logo)
-satisfy customers need (ask what customers are accepting from nokia, and design
the product)
-try to become unique and not create products that have already been in the
market.
-be up to the market level
Lama
The Travel Channel : In addition to the unattractive color palette and
typography, the logo’s missing vowels caused some confusion amongst
brand watchers.
We should Use Colors In A Planned Way , Reflect Nature Of Your Business and should
keep it simple

Pedro

A business that has a strong brand name will benefit from many competitive advantages. For
example, the products/services of a business that has a strong brand name will be much more
desirable to customers/consumers than of other businesses.
Strong brands will also have more customer loyalty, since they are more recognizable and may
have become a personal preference. Brand loyalty will also make it easier to introduce new
products/services into the market since your customers have confidence in the brand.
Strong brands are also usually market leaders that can set the price of products/services. This
can help the business to pressure their competitors into shifting their prices.

Rosevita
A strong brand name can help a business in many ways, in which a strong brand name gives
higher market share ,Having a strong brand works on building customer recognition in which
many customers can reach it,it also develops a competitive edge in the market.Easy
introduction of new products since customer loyalty is there and present within,the customers
will easily approach the new product
Customer loyalty and shared values.
Effective brands have a strong identity that consumers can relate to. Much of this is driven by a
deep understanding of psychology and brand marketers must develop the ability to make a
mental connection with customers, much of these facts lead to customer loyalty which helps
developing a strong brand name.

Hania
A business with a strong brand name will be recognized by many people which means they may
have a large customer base with high sales, profit and market share. If a business is known the
customers will be loyal and as a result, business can raise their prices and can gain a
competitive edge. The customer loyalty would mean that the demand is high and they may even
pay for the high prices charged which would make the business’s product price elastic in the
market. Loyal customers will also attract new customers and they will even buy the new
products offered by the business. This will help businesses to grow and survive in the market for
a longer time, the product life will be extended. Moreover, businesses can potentially sell high
quality products with a lot of creative features and designs which will add value to their
products. This will make consumers feel that they purchase products with added value.