Professional Documents
Culture Documents
Logistics:
• Transportation of goods
• Warehousing
• Packaging
• Coordination
• Management of flows
The military context has been the first to recognize the importance of logistics due to the need of
moving army and supplies.
Logistic management: part of the supply chain management that plans, implements and controls
the efficient, effective forward and reverse flow and storage of goods and services.
Using this 4 dimensions we can describe the evolution of the logistics during the years.
PHYSICAL
60's/70's
Focus on:
• Distribution of the end products or supply of raw materials/production
•
• Single company
• Reduction of the distribution or supply/production costs
INTEGRATED
Focus on:
• Supply, production and distribution of goods
• Single company
• Reduction of the overall logistics costs
Focus on:
• Entire supply chain
• Value of the customer service
• Overall logistics cost to serve the final customer
•
Scaricato da Andrea Aglietti (aglio99@hotmail.it)
Introduction Page 2
lOMoARcPSD|4792658
e.g. Food SC
Players
• RM suppliers
• Manufacturers (Ferrero, Barilla)
• Wholesalers
• Large retailers
• Small shops
• Hotel/restaurant/catering (Ho.Re.Ca)
Infrastructures
• Factories
• Warehouse
• Facilities
CYCLE STOCK: inventories that deal with two consecutive stages of the SC
SAFETY STOCK: inventories that deal with the uncertainty of demand and the variability of the lead
time
Since the demand and the lead time cannot be known for sure (because of their unpredictability) we
have to add to the regular stock (that is maintained to meet the average demand in the average lead
time) the safety stock.
If the lead time and the demand are uncertain, safety stock is required in order to avoid the stock
out during T+LT
SS = safety stock
EXERCISE
Annual revenues: 100
Annual operating costs: 90
Fixed assets: 50
Current assets: 50
Outsourcing
Additional annual operating cost: 1
Reducing fixed assets: 5
ROA = 10%
Impact on current assets +2
Fixed assets +2
Need to maintain the same ROA
Increase ROA:
• Increase price: premium price policy (A)
• Increase sales: sales volume higher (B)
(A)
(B)
Costs'' : Revenues '' = Costs' : Revenues '
2 choices:
1. SKU: 60 000. All the items. Higher service level but we are increasing, at the same time,
inventory carrying level and the price.
Risks: sell only class-C items --> reducing revenues.
2. SKU: 40 000. Not all of the items just focus on a part of them. Lower service level but we can
reduce the inventory carrying cost so we can reduce the price.
In traditional way we are going to choose number 2 but in an alternative way, as number 1, we can
use our service level in order to serve the pharmacies in different ways (different size of order
different service level). I use the service level to increase the customers ???.
Logistics is not only cost reduction but also an opportunity to increase the revenues of the company.
Logistics is expensive, 5-15% of the revenues of the company. The main cost items:
• Transportation (50-60%)
• Warehousing costs
• Inventorying carrying costs
• Administration cost: Administrative task and the SC planning cost.
In the last years we had an increasing of the cost of transportation due to the fuel's price, instead we
had an optimization of the incidence of inventory costs.
Washing Machine
Mobile Phone
This example suggests that a benchmark among logistics costs of different sectors has no
sense, given the huge difference of value density.
During the crisis if you increase the price, the incidence grows so if you want to maintain the
incidence the same you have to reduce logistics costs.
Main goals:
• Increase efficient (capability to use the logistics resources) and effectiveness (capability of the
system to reach the target's outcomes)
• In
Effectiveness: to meet customers' requirements. The right materials, in right quantities, of the right
quality, in the right place, at the right time.
Efficiency: to control costs.
Using effectiveness we can increase the revenues and with efficiency we can decrease the costs.
Return on Assets (ROA): how much money the company can achieve compared to the capital used
Logistics affects in terms of customer services, logistics costs, assets and payments.
KPI
Product Range: #items managed by the logistics process. Families (width) and number of items per
each family (depth).
Fill Rate: indicators that measure the capability of the supplier to satisfy the customers' requirement
through the inventory on hand in the warehouse.
Time-related: indicators that have to do with speed or punctuality in relation to what the customer
expects or was promised.
• Order Cycle time
• Punctuality/On time
• Delivery Frequency
Accuracy: it includes all the indicators that measures the capacity of the supplier to be accurate and
compliant with the requests of the customer.
Cost-to-serve: low the cost to a specific service level and think if they are justified or not in terms of
impact on the revenues
Segmentation: customers are not equal and they will to pay for a service level is completely
different. Higher margin at 95% of service level. Low frequency for local shops, higher frequency for
supermarket
CASH-TO-CASH
Working capital
DSO: Days of Sales Outstanding. are the average days required to collect accounts receivable from
customers
DIH: the average Day of Inventory Holding
DPO: Days of Payables Outstanding, are the average days allowed by suppliers to settle accounts
payable
The logistics affects the DSO with the quality of deliveries getting payed first and then affects DIH
reducing the amount of inventory.
Logistics Strategies
martedì 26 settembre 2017
We are in a context with limited resources so we have to manage them in order to maximize our
profit.
Lee's method
• Know your(s) supply chain(s)
• Choose your supply chain strategy approach
• Define your supply chain strategic policies
• Review your strategy over time
– Price fluctuation
– %Sales induced by promotions/discounts
– More "relaxed/stable" market it is, less uncertainty it has.
Coyle's theories
TIME BASED STRATEGIES
Aim: reduce order-delivery cycle and the length of the replenishment process
• Cycle time reduction
– Reduce logistic processes time
– Using ICT solutions
– Faster decision making: reduce authorization for every stages
• Time-reduction logistic initiatives
– Cross docking (no storage, products flow faster): after receiving the products we ship
them, no storage
– Collaborative planning
• Pull approach
– Fast manufacturing systems to reduce cycle time for ATO (assembly to order)
– Postponement
Case studies
mercoledì 27 settembre 2017
HP has a segmentation on shops based on sales volume. They pay back the obsolescent product of
the suppliers and they have to dispose of those products.
Role of warehouses
martedì 26 settembre 2017
Logistic system: all resources and structures through goods and relative service are transferred from the
point of origin (fabric) to destination point (customers).
SLIDE 4
Warehouse with flow management and storage vs warehouse only with flow management
Storage capacity: how many or the number of unit loads should be stored in the warehouse.
Throughput capacity: number units to be moved in a period of time.
Diagram chart: platting of the flows among the different areas of the warehouse in terms of type handling
units and of entity of flows
Typical solution adopted by all the warehouses. We use a standard pallet in Europe so called Europallet
(800mm x 1200 mm). Pallets are used to perform one move.
Full pallet load: only one SKU. Cartons that belong to the same keeping unit
Mixed pallet load: different SKU.
NODES
• Warehouse, depots, distribution centers: both storage and flow management functions
Orders from downstream are fulfilled by using inventories
Upstream orders aim at replenishing the inventories in the warehouse (replenishment flow)
– We don't need inventory planning because we don't have stock (max 1/2 day)
– No stock inside the transit point just transit stock
– Surface is very small (3000/4000 m2)
– Only sorting activities:
▪ Cross docking
▪ Delivery
▪ Re-packing
CROSS DOCKING
We unload the goods and then we move the goods to the bay on which we deliver the goods. Only transit
stocks no remaining stock in the logistic point.
E.G.
Fashion industries work as MTO (make to order).
Warehouse operations
mercoledì 27 settembre 2017 12:18
Macro-activities
• Receiving: from the upstream part of the logistic network to the facility
• Put-away: moving of goods from the receiving area to the storage locations
• Order fulfillment: retrieve products from the storage locations to satisfy the customers' orders
• Shipping: loading of good aboard the trucks in order to ship them to the customers
RECEIVING
• Schedule carrier: spreading the arrives of the vehicles over the hours of the day. Planning the
arrives
• Unload vehicle: moving the good into the receiving dock. In the receiving dock we have a check of
the goods in terms of:
• Presence of damage: in case of damage we reject the goods
• Compare to P/O: comparison between the content of the order and the content of the goods.
PUT-AWAY
• Identify product: identification of the product through the barcode
• Identify storage location
• Move products: moving the product to the location
• Update records: updating the records in order to find the product in the warehouse
ORDER FULFILLMENT
• Manage order info: we can have the retrieval of the full pallets (amount required by the customer is
higher or equal to a pallet) or retrieval of the small quantity of goods (amount required smaller than
the pallet) --> picking activity: selective retrieval of units load from high level units load.
• Pick goods: smaller quantity. Need the picking activity.
– Creation of picking list: in the picking list we find the items that we need to pick
– Cartons on the pallet
– Wrapping pallet
– Shipping label is attached to the shipping package
• Move goods
• Label package
SHIPPING
• Schedule carrier: similar to receiving
• Load vehicle: loading of goods in the vehicle
• Bill of lading: carrier signs the B/L, in this truck there are the following items. If you lose something
the fault is of the carrier not of the warehouse
• Record update: updating the systems to reflect removal of the products from the warehouse
Talking about transit point we can delete storage and picking area. The replenishment flow is the flow of
goods from the reserve storage area to the picking area. We have an internal replenishment. 4 main areas
then additional areas such as offices and service areas (charging station for the electric forklift). The
number of docks depends on the size of the flow.
DIAGRAM CHART
When we design a warehouse we need to draw the chart of the main flows. It is represent all the flow that
we have within the warehouse. This solution is very important when we outsource the warehouse so we
can offer the diagram chart as a standard that show our flows.
• In the receiving the WMS verifies the purchase order with the items that arrived
• Adds the item to the inventory
• Determinates the location
• Keeps track of the item location
• Creates the picking list
• Keeps track of the staging location of the complete orders
WMS has a radiofrequency system of communication so it can dialogue with the workers.
The modern warehouses are no longer place only to store the goods. They are a place where the new
value adding activities can be executed.
Storage system
mercoledì 27 settembre 2017
DESIGN PARAMETERS
STORAGE CAPACITY (SC): number of unit load locations that should be store in the storage area with dimensions: a x b x
h and a determined weight capacity. Europallet: a = 0.8 b=1.2 h= depends on the height of the pallet
THROUGHPUT CAPACITY (TC): flow of unit loads (UL/h). Sometimes it is useful to split the TC into:
– Input capacity: storage activities
– Output capacity: retrieval of full pallets
DESCRIPTIVE PARAMETERS
AREA UTILIZAZION RATE (AUR) [UL/m2]
SELECTIVITY: capability to directly access to the pallet or the unit loads location
COST INDICATORS
ANNUAL STORAGE COST PER UNIT LOAD LOCATIONS [€/(UL*Year)]
• Annual cost:
– Materials handling system (forklift cost)
– Labor (handling operators)
– Energy consumption related to handling (electricity for the forklifts)
– Handling equipment maintenance (management of the batteries of the forklifts)
Handling system affects the storage costs directly and indirectly. CHIEDERE
We have an indirect effect of using space. (Area Utilization Rate).
Cheap forklift less handling costs.
Rail racks
Put the goods on rails that run along their axle.
• More expensive (50€/pallet location)
• Work in the same way and application field of block stacking but it works also for fragile items
• The forklift has to enter the lane
• High entry level (15/20 pallets/lane)
• Low selectivity
• Low cycle time
• Drive-in racks
– Forklift enters and exits from the same side
– Important to put the pallets on the long side (1.2 m)
– Benefit: higher vertical development
–
• Drive-through racks
– Forklift enters from one side and exits from the other
– High risk of not-saturation
Flow racks
Roll conveyor in every lane, they are slightly inclined so the pallets can automatically go down then the first pallet is
retrieved.
• We dedicate one channel to one item.
• Minimum space dedicated to one item is one channel
• Reducing cycle times and optimizing the performance of handling system
• Low selectivity
• High cost (150 €/pallets) (investment and maintenance for the rolls conveyors)
• Medium stock level
• Push-back rack systems
– Roll conveyors
– Loading and unloading from one side
– Not more than 4 UL
– Items can't be fragile
– Used in shipping area for small companies
We can eliminate the counterbalance because the center of gravity falls between the 2 tires of the forklift and we
reduce the risk of overturning. The forks move horizontally.
Thank to this way of working we can reduce the width of the aisle and reduce the storage costs. But this solution is more
expensive. Now the width is between 2.5 and 3 meters. In terms of maximum height we can reach 10 meters.
Only in the storage area
Exercise
You are required to estimate the handling cost per unit and the storage cost per unit.
In general we have the receiving, the shipping, the storage and the picking areas. But in this case we have just receiving,
shipping and storage areas + other services area.
Storage area --> area utilization rate is affected by the choice of the handling and storage systems
We are assuming that AUR = 2.
Option A
Option B
But we want to work with option A because the optimization is not good with option B.
To have a better performance I have to decrease the storage cost per unit so I have to optimize the use of the area,
exploit it better and see the productivity of the resources.
L'Orèal
venerdì 29 settembre 2017
• What is the role of the Logistics/Supply Chain Executive in the corporate organization chart?
• How is the Logistic/Supply Chain Executive aligning the Logistic/Supply Chain strategy with the
overall corporate strategy?
Understand core mission and vision of the company and the ultimate value of it.
"Universalization of beauty"
S&OP: input of sales is working aligned with the operations. Sales & Operation.
82 880 employees
1st cosmetic group worldwide
32 international brands (Diesel, YSL, Giorgio Armani).
ITALY
+3.2% sales
2 000 employees
2 sites (Milano, Settimo Torinese)
Most complex and fragmented market
DIGITAL
Digital is a core business (5% of the sales, 1.3Bn done on eCommerce, 1000 digital experts, 38% of
our growth and 25% of our media spending)
SUSTAINABILITY
Innovate, develop, produce and live.
CONSUMERS
• We are hyper-connected
• We are eco-conscious
• We want safe products
• We want to find any product, anytime, anywhere. If you don't find a product you change
brand so this is an huge challenge for the logistic division. Logistic division is fighting for
perfection.
• We want products that meet our specific needs. Specific personalization, late customization. In
the warehouse you have to organize machines that can do that.
•
• We want new experiences. I want to receive my product with specific packaging not just the
product.
Complexity comes from the number of brands and from the customers' needs.
OPERATIONS' MISSION
Contribution at L'Oreal's growth, integrated value chain. Developing the most agile, innovative and
efficient and responsible solutions to meet the specific needs and diversity of consumers.
• Quality: protect customers and the brand
• Sustainability: protect the environment and the communities
– Reduction of 67% of CO2 emissions
– 48% reduction of water consumption
– -35% waste generation
– 98% waste recovered
– L'Oreal overproduce energy and sells it to the local network
• Focus on safety & security: protect customers and assets
DISTRIBUTION CHAIN
• Mass market: Esselunga, Coop
• Department stores perfumeries: la Rinascente
• Pharmacies drugstores and medispas
• Branded retail: brand shops
• Travel retail: duty-free shops
• eCommerce: online market
• Deep trade:
• Hair & beauty salons:
Today
From factories to local distribution center/distribution center (DC) then to the retail DC then to the
stores and after to the DC.
Omnichannel supply-chain
in the future the delivery method will be more and more complex
• Service/quality: lead-time, OTFR (on time fill rate): how many products on time, OTIF (on time
in full), fill rate, OSA, invoice accuracy (bill), dispute rate (claims and so on), perfect order (right
product, right time, right invoice).
• P&L value: %cost vs Net Sales, Cost per unit served, obsoletes and slow movers
• Cash flow: Stock (value, coverage, % of Bad Stock), total credit and credit overdue
• What is the role of the Logistics/Supply Chain Executive in the corporate organization chart?
• What are the activities under his responsibility?
• Why is Logistics/Supply Chain Management important in the company and how does
logistic/supply chain performance relate to the overall corporate performance?
• How is the Logistic/Supply Chain Executive aligning the Logistic/Supply Chain strategy with the
overall corporate strategy?
Company is born to make money. We need sustainable profits and cash flow. We have to be
efficient in the whole SC. The company must do money, sustainable profits and cash flow.
CASE 1 - Europe
• Well-developed market
• Twice a day deliveries
• Strong presence in retailers
• Priority to UHP, 4x4, OE premium
CASE 2- China
• Redesign all the processes, very fast changing environment
• Distributors
• Focus on fleets
• Full products coverage
• OE (Original Equipment)
We have to start from the planning because without a correct plan we can't deliver. You have to be a
pusher for all the other functions. SC positions are different from company to company.
CASE 1
Two levels, no products multi source
CASE 2
Rationalize product allocations and product range to minimize delivery distances. No network just
"chaos". The problem is the sell approach. 36 brands 4 companies belonging to the same holding. I
can't rationalize the distribution network without a good sell approach. We are reducing brands
from 36 to 14. What is behind case-1-structure is strategy not technicality.
Potential set
• 1 factory one part of china but this not can be possible because of the average distance in
china (1200 km)
• Product multi source: 4 independent factories but they use 2 RDC (regional distribution
center). No warehouse because the retailers are not well-developed yet.
If I change one variable I can change everything. Not focus only in my area
Management policies
martedì 3 ottobre 2017
WMS and the logistic manager decide their time allocation. We choose to work with dual or single
command cycle.
–
Scaricato da Andrea Aglietti (aglio99@hotmail.it)
Warehouse management Page 32
lOMoARcPSD|4792658
– Access index: the ration between the retrieving index for the item i and the number of
location assign to the item i.
Example (1)
Assumptions:
– Item: soft drink 1500 ml (PET package)
– Retrieval of full UL
Data:
– Number of UL sent in a month: 80
– Average stock: 10
– Number of assigned locations: 20
Example (2)
Assumptions:
– Item: peeled tomatoes in cans weighting 500 gr
– Retrieval both Full UL and cut UL (picking)
Data:
– Number of UL sent in a month: 80
– Average stock: 10
– Number of retrieved UL: 200
– Number of assigned locations: 20
Allocation policies
• Randomized Storage: the unit load can be stored in each pallet location, if available you can allocate
the items wherever you want: no criteria.
– We don’t use RI or AI
• Dedicated Storage: the unit load of a specific item must be stored in a specific set of pallet locations
(usually on the basis of the AI, i.e. the items with the highest access index have to be stored in the
pallet locations closest to the Input/output)
– We assign a part of the storage area to each item.
– We assign the item with the highest AI as close as possible to the I/O while the further from
I/O has the lowest AI value.
• Class Based Storage: the unit load of a specific family of items must be stored in a specific set of
– Items are classed with the AI. The ones with the highest value are of class A, the ones with
lower values are classified as class B the remaining ones are class C.
– We assign a part of space to each class of item.
– An item that belongs to a class can occupy whatever location within the class; this means that
we can classify the allocation policy in the class as random.
– The class with the average highest AI is stored as close as possible to the I/O
– We can decide the boundaries between the class with the ABC curve
ITEMS STOCK AI
Steps to follow:
1. We can calculate the AI for each item
2. The items are ordered with the AI from the one with the highest value (first row) till the one with
the lowest
3. We can calculate the average AI = sum of all the movements (S/R) / sum of the stock = movements
(A+ B +C) / inventories (M) (A+ B +C)
4. All the items whose AI is higher than the average AI are put in class A
5. We calculate again the average AI without items of class A of the remaining items: M (B+C) / G (B+C)
6. The ones with higher values are of class B the other ones of class C
The marginal benefit of the division in classes decreases as the number of classes increases. In addition we
have that the risk and the un saturation level of the storage system decreases as the n° of class increases,
it’s harder to saturate the classes. So at maximum we work with 3 classes not more.
The shape depends on the boundary curve between one zone and the following one. This curve is called
equal time curve = made of a set of points that can be reached in the same time from the I/O point.
In the meanwhile the marginal disadvantage in terms of storage capacity (and complexity), coming from
the increasing of the number of classes (and therefore the number of zones) is increasing
First example: the forklift moves only in a rectilinear distance, it moves first horizontally and then
vertically.
The equal time curve represents the shape of the zone, while the size depends on the inventory level of
the items of that class. In this case the shape depends on the type of storage system and forklift.
Second example: each class as a rectangular shape when the I/O is distributed along a side of the
warehouse
Third Example: the two sides of the triangle are different, the horizontal one is longer, it’s slower to move
vertically the forklift that’s why we have a different shape.
It’s efficient to use a class based storage depends on the shape of ABC curve. A 70-20 curve is a curve
where the 20% of locations represent the 70% of the movements.
The higher the concentration (higher curve) of accesses in a small part of the storage area the higher the
benefits in terms of reduction of the variable cycle time respect to the randomised storage policy.
Randomized storage
– PROs: better use of the storage capacity that can be sized in order to store the maximum overall
stock
– CONs: limitations in the applicability of the UL allocation criteria in the locations
Dedicated storage
– PROs: it is possible to use the UL allocation criteria (on the basis of the access index)
– CONs: higher storage capacity required (it is required to have storage capacity equal to the sum of
the maximum storage capacity required for each item)
Class based storage
– It is a good trade-off as it is possible to allocate the items to the locations following the allocation
criteria, but with a good utilization of the storage capacity
DESIGN COSTRAINTS
• Urban
– Maximum height
– Distances
• Technical
– Surface and shape of the ground
– Integration with other activities
• Safety (depends on the country)
– Escape routes: The maximum distance between the position of a worker and the closest
emergency door must be lower than 6 m. if It’s not possible you need solutions like
elevators that bring people to underground tunnels
– Based on the fire loads of the goods, the warehouse is subdivided in some blocks.
– Subdivision
• Economical
– Available resources (max investment, min IRR, mas Pay-Back)
Now for each part of the warehouse we have to identify a possible system for storage and handling.
Then we have to do the raft design: estimate the productivity of the system and the cost of the
solution (storage and handling cost per unit).
If the solution is ok we design and fine tube the solution. If there are some weak points we have to
select a new system. We can use the simulation to see the average cycle time of the forklifts.
Phase 3 and 2 and really linked because of the shape of the layout.
Assumptions:
• The system does already exist and historical data are available
• The storage area is made of single deep selective pallet racks
• Storage of full pallet loads, no mixed pallet loads
• Handling systems are counterweight forklift trucks or straddle reach trucks
• There are no picking activities in the storage area
• The number of trucks is not connected to the number of aisles (the throughput capacity
doesn’t depend on the storage capacity, if we want to change it we just have to change the n°
of forklifts, taking them in leasing, we don’t buy them. We have a huge flexibility)
▪ Look at the flows means we have to plot them over the time
▪ We want to evaluate the flows per day/hour
▪ We have not only to see at the past flows but also at the future ones. Maybe the
company wants to enter new market, sell new products.
Yes: we have to add the 2 flows. Overlap them: we build a new profile of flows
resulting from the overlapping of inbound and outbound flows. A possible
consequence can be a reduction of the number of movements for the inbound
flow.
4. Estimate the SC
•
Scaricato da Andrea Aglietti (aglio99@hotmail.it)
Warehouse management Page 40
lOMoARcPSD|4792658
• Randomized Storage
– INPUT DATA: historical data on the number of locations occupied in a
representative period of time (NSj)
– j: index of the Tj period on which the representative period is split
– FF: forecasting factor
• Dedicated Storage
– INPUT DATA: historical data on the number of locations that are occupied by the
item i during a representative period of time
– i: index of the item i
– FFi: forecasting factor of the item i