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Business Plan Electrical Shop

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BUSINESS PLAN-ELECTRICAL SHOP

This chapter contains the name of the business i.e. VAPSHI ELECTRICAL ENTERPRISE
which originates from the name Victor Asutsi Peter Shitambatsi for a unique identity in the
 business fraternity. There is full description of the location and address of the business, form of
ownership etc.

The business is majorly involved in selling and repair of electrical and electronic tools and
equipment and offering services relevant to electrical. This chapter shows how the business
enters into the market as a Tsunami as it employees different measures for increasing sales and
 profit maximization e.g. advertisement low prizes of products / services, promotion discounts
and after sale services.

2.0 MARKETING PLAN

Chapter two describes different ways of trading and types of customers the business targets. The
 business targets to serve 2,8o00 potential customers within its locality. Its growth will be
determined by the quality of goods and services offered hence determing the profit of the
 business.

This
otherschapter shows how
and indicate the competitors
the businessofwill
VAPSHI business
capitalize which
on their are BUSH,
weakness henceOBASH, BUYA
its success and
methods
of promotions and advertisement made to improve the business are clearly shown.

3.0 ORGANIZATION AND MANAGEMENT PLAN

Chapter three contains the management of the business and its organization structure. The
 business has a manager supervisor, secretary, technical, artisans and security officers with stated
responsibilities respective for their qualifications.

Recruitment of employees, training and promotion of workers and other important exercises are
clearly shown in this chapter. The chapter also shows how remuneration and incentives are don’t
and also the legality of the business.

Download now 4.0 PRODUCTION / OPERATION PLAN


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chapter four contains production and operational plan for the business. The business is largely
dealing with sales and repair of electrical tools 8 equipments plus materials (facilities) hence
their estimated cost are shown.
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It also shows the business layout, production strategies, design and development of the business,
calculations of monthly materials required for the business to operate. There are also the
regulations for the operations of business.

5.0 FINANCIAL PLAN

Chapter five include calculations and totals of different finance plans like the pre – operational
cost, the working capital etc.

It shows the cash flow projection for year one which is tabulated and the accumulated cash is
1,312,500/=

This other calculations include the proforma balance sheet, income statement which has net
 profit after taxation, break even level of the business, contribution margin and the break even
level of sales.

It has the profitability ratios which shows how the level of success of the business are
calculated.

CHAPTER ONE

1.0 BUSINESS DESCRIPTION

the proposed business that is VAPSHI ELECTRICAL ENTERPRISE will be dealing specifically
with the sale of electrical materials, tools and equipments and also will be offering different
services like repair of electrical equipment, tools or gadgets, winding of motors etc.

1.1  BUSINESS NAME

VAPSHI ELECTRICAL ENTERPRISE is the preferable name for the proposed business.
VAPSHI is a term artistically twisted from real name i.e. VICTOR ASUTSI PETER
SHITAMBASI which is very unique or original name. Thus VAPSHI is a concrete ward that can
attract many people. It act as an advertisement.

1.2  BUSINESS PHYSICAL LOCATION

The business will be located at Kambi Mtu Market centre which is in Lubao area. North –  West
form Kakamega town and 10 KM way. This place is monthly preferred because it is along the
road enhancing easy transportation of goods and services. It is also at a market place hence it will
attract many people as customers. there is full security as there is a police post.

The business address is :-

VAPSHI ELECTRICAL ENTERPRISE

P.O BOX 168

KAKAMEGA

Telephone N. 07269141

E-mail vahi@yahoo,co.ke 

1.3 FORM OF OWNERSHIP

This business will be a sole proprietorship kind of business as it will be runned by one person.
This will be so because of the following reasons:-

(a)  He will be the boss of his own thus run the business without any interruption

(b)  Easy to make decisions

Download now (c)  He will enjoy all the profits as he I will be the chief controller of the business. 
What is Scribd? 1.4 TYPE OF BUSINESS

This business is to engage much in the following

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(a) Selling of electrical materials like cables, switches insulators, lighting systems etc, electrical
tools like phase resters, electrical tool boxes and any other electrical related tools or equipment.

(b) Repairing of faulty electrical gadgets in different capacitors.

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(c) Motor winding, rewinding, dismantling, repair and sell the rewinded motors.

Leasing out services like lighting system, music stereo type. Microphone etc in special occasions
like funeral, political meetings, weddings etc.

Read free for 30 days 1.5 PRODUCTS / SERVICES

The products produced will be of high qualities, convenient and cheap for customers to afford.
Also the services will be affordable to all people sufficient motor rewinding will be done. All

these willand
 products be achieved by having
services will skillful
be readily personnel
available and of
because having a largein
its location stock to begin
situated in awith.
marketThe

Learncentre
more along the road.
  

1.6 JUSTIFICATION OF OPPORTUNITY

The assurance that the success of this business will be profound because of the following,

(a) Availability of knowledge and skills required to run any business which was got through
three years in college, also from the experience got during attachment and lastly the
entrepreneurial skills.

(b) The business will be situated in an area reachable many people enhancing the business to
grow. Also transportation of materials and workers will be easy as the business will be near the
road.

(c) Research will be done and more consultations on how to grow in business.

1.7 INDUSTRY
This business will be both a commercial and service industry as it will base on purchasing
materials, tools equipment etc to sell them to customers as well as doing services like repairing,
rewarding of motors etc. This industry is suitable because transportation of these materials will
 be easy due to the access of road, there is market as the business will be located in an area where
there is less competition, availability of skilled personnel and tools / equipments required hence
quality products and services offered

1.8 BUSINESS GOALS

In this changing world, the business will be very resourceful to many people as it will have the
following goals.

1.8.1 SHORT TERM GOALS

(a) The business will create job opportunity to self and to others

(b) To establish a very successful business which can win customers interest at large within a
very short period of time possible.

(c) To provide the best and quality products and services.

(d) To employ qualified personnel to assist in running the business thus efficient production of
work.

1.8.2 LOG TERM GOALS

(a) To maximize profit

(b) To expand into a bigger business dealing with large quantity of stock hence increasing the
capacity of sales and services and workers.

(c) To open other branches that is 2 -3 branches elsewhere so as to reach many people with our
services and products hence grow bigger in business.

(d) To venture into other small business beside this one e.g. opening a cyber café, video show
etc.

(e) To make sure all the personnel involved in the business get knowledge and skills with time
i.e. as the world changes, technology changes also so they need to be updated.

1.9.1 ENTRY STRATEGY

The business will employ many tactics and ways of penetrating the market e.g.

(a)  By offering low prices to some products and services

(b)  Offering promotions like giving discounts and incentives

(c)  Making more advertisement through posters radio, TVs, Road shows etc.

Download now 1.9.2 GROWTH STRATEGY

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What is Scribd? For ht business to grow into a large enterprise, the following is required

(a) Employing dedicated and qualified personnel who can manage the business well

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(b) Creating more space for expansion of the business e.g. buying land or plots.

(c) Buying a vehicle which can be used in transporting materials hence reducing cost of
transportation and also time wastage.
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(d) Training the untrained staff so as to improve their production hence effective work

(e) Steady carrying out of advertisement and frequent promotions

(f) Buying electronics devices like computer or laptop to help in storing information and other

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 (g) Motivating all the workers.

CHAPTER TWO

2.0 MARKETING PLAN

VAPISH ELECTRICAL ENTERPRISE has many strategic plans to achieve its objectives and to
reach the market demands. These are like expanding its operation and space and also employing
skillful personnel to help in management. The business will be located in a central place which
can be reached by many thus capturing many customers. The business will do throughout
advertisement of its services and products, offer promotions, discount etc to win the interest of
 people. The pricing of items and services will be relatively cheaper as compared to other
competitors. These products and services will always be readily available

2.1 POTENTIAL CUSTOMERS

The business targets to win both domestic and commercial customers. the domestic customers
will be general public especially people around Kambimtu market who are most targeted as they
will buy as well bring their items for service. The commercial customers will be the middlemen
and hawkers who will buy goods from the business and sell them to the market.

2.2 MARKET SHARE

through research done thoroughly on the market in Kambimtu area, the buiness is expected to
reach and serve 2,800 two thousand eight hundred customers who are potential.

There will be competition from other businesses like Bush Electro Shop, Obash workshop
(electrons) Buya electrons and others

 NAME OF BUINESS PERCENTAGE SHARE TOTAL NUMBER OF

(%) CUSTOMERS

Bush electro shop 23 650

Obash workshop 21 600

Buya electronics 19 520

Vapshi electrical enterprise 26 730

Others 11 300

Totals 100 2,800

2.3 COMPETITION

VAPISH ELECTRICAL ENTERPRISE will face stiff competition from other business like
BUSH, OBASH, BUYA and others who were established 4 years ago. The buiness will base on
the competitors weakness to conguer the buiness scene. Despite these competition, the enterprise
will have measures to cope and analyze competition i.e.

(a)  Developing Excellency in product and services provision

(b)  Increase the size of the buiness by expanding its operations and shop flour.

(c)  Persuading more customers through promotions

(d)  Improving the quality of goods and services each day

(e)  Choosing the right and low cost technology with high volume.

SWOT ANALYSIS TABLE

BUSINESS NAME STRENGTH WEAKNESS

BUSH ELECTRO SHOP   Its centrally located  Poor relation

  Long term experience   High prices

OBASH WORKSHOP   Readily available    No promotion offered
 personnel

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BUYA ELECTRONICS   Many employees   Lazy personnel who are

 
not always available

VAPSHI ELECTRONICS
ENTERPRISES
 
Low prices  
Little capital

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  Quality goods and
services

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