Stakeholder Questionnaire

Stakeholders

o Who are stakeholders?

o What is your name, title, and role in the project?
o What is your background? What did you do before this?

Business Goals

o What are the business goals?

o What are the goals, values and vision of your organization
o What would a successful outcome of this project look like to you?
o How will you, personally, define success for this project?
o What should this project accomplish for the business?
o What is the most critical goal of this deliverable?
o In what ways do you see the project helping you achieve your mission?

Audience and Customers

o Who is this product for (target users)? Their Typical Background?

o How would you describe your audience?
o What else do you know about your audience?
o Is there any existing research regarding your target audience? If yes, can you share
the research regarding the same.
o What are the typical demographics and skills of potential users?
o What should your users expect out of your application?

Value Proposition

o What problems do users have that this offering (application) solves?

o What is the core value (application) of the offering?
o What are the main marketing messages?
o In what ways will this project be a solution to the problems?
o What kind of problems is the user (or organization) experiencing without a product?

Application- Digital Product

o What is this application is all about? Describe the concept.

o What is the objectives of the app?
o What is your vision for this app?
o What is your mission for this app?
o What’s the USP (unique selling preposition) of this app?
o Will the application be available on both platforms – Android, IOS ?
 o What features have you planned for the future versions of the app?
o What would a successful outcome of this project look like to you? How will you
measure the project's success?
o Using a few keywords, how do you want people to see your application?

User Goals

o What defines success? (if an experience goes well, what happens, commission? joy?)
o What are the bad results? (If an experience doesn’t go well, what happens?)

Competitors

o Who are your competitors?

o Do you know what similar tools are in use today? If yes, can u mention them.
o What are their relative strengths/weaknesses?
o How is this offering (application) different?
o How do you expect to differentiate this product?

Obstacles
o What worries you about this project?
o What problems do you currently see in development?
o What would be a reason why we would not be able to get the dream outcome?

Thank you!