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Hybrid learning or blended learning has been now firmly established methodology, particularly in higher education. It is an
important component of classroom teaching since it can promote effective learning. Therefore, the aim of this article is to
show through a case study how hybrid learning can be effective in practice. This is illustrated at the example of one of the
courses taught in a blended form at the Faculty of Informatics and Management in Hradec Kralove, Czech Republic. The
author of this article has the following goals: to explore the current concept of hybrid learning on the basis of literature
review; to describe the current blended Course of Academic Writing and the methods used for the research; to evaluate
students’ questionnaire forms in order to discover whether they were satisfied with this form of instruction or not; to analyze
students’ self-reflective essays in order to discover whether they were satisfied with the hybrid form of instruction or not; to
use online evaluation reports to demonstrate how effective students’ learning in this course was; and to draw relevant
conclusions and recommendations.
face or technology-based sessions); and are not clearly evident; and in which multiple sources of
• a combination of online and face-to-face instruction. evidence are used. The author chose a representative
However, the third definition is mostly used and blended Course of Academic Writing as the case study
cited9. The author of this article suggests following 10 sample. This is one-semester optional course for FIM
who perceive hybrid learning as an integration of face- students and usually lasts 11 weeks. The course attempts
to-face teaching and learning methods with online to help both Czech and foreign or overseas students of
approaches. Sorden adds that hybrid learning is not a the faculty. It focuses on the process of writing from
mere combination of face-to-face and online learning11. beginning to end, and gives advice on how to write
It is a combination of training methodologies, which professionally. In addition, it concentrates on those
uses the best delivery method for the successful features which are different in English and Czech, such
achievement of the learning objective. It requires not as citations, compiling a bibliography or using
only a flexible and experienced teacher/tutor, but also a appropriate English. As for the last aspect, there are
self-regulated/autonomous learner12, 13. independent sections on grammar structures in written
In addition, Graham et al. provide the three reasons English, lexical structures, and punctuation. The main
why hybrid learning pedagogy should be adopted. These topics are as follows: a summary of a lecture or a
are: enhanced pedagogy, increased access and flexibility seminar; argumentative essay; professional essay 1
and improved cost-effectiveness and resource use14. (including references and bibliography); professional
Hybrid learning enriches both teaching and learning by essay 2 (including references and bibliography); writing
using more interactive strategies15. Developing activities an article for Wikipedia; and final consolidation and
linked to learning outcomes specifically place focus on evaluation of the course by both the teacher and the
learner interaction, rather than content dissemination. In students. The course exposes students to hybrid learning.
addition, distance learning can then offer more That means students meet a teacher once every two
information available for students, more constructive weeks to discuss and clarify the mistakes they made in
and faster feedback and richer communication between a their assignments, while at the same time, students are
tutor and a student. Obviously, it offers more expected to undertake deep self-study of the materials
opportunities for communication (both face-to-face and that form their on-line e-learning course. Thus, students
on-line). Furthermore, many studies 16, 17 show that also receive double feedback on their assignments; one
hybrid learning pedagogy brings about a lot of benefits in the face-to-face class and the other online after
such as learning effectiveness, satisfaction and efficiency. submitting their assignment. There are usually five
Hybrid learning pedagogy might also match student’s assignments during the course: a one–paragraph
learning style although there is no clear consensus on summary of a lecture/seminar; an argumentative essay
this issue18, 19, 20, 21. Access and flexibility to learning are without bibliographies and references; two essays
the key factors influencing the growth of distributed including bibliographies and references and writing an
learning environments. Students can access materials entry for Wikipedia.
independently on time and geographical location. The reason why this course was chosen as the case
Furthermore, they can proceed at their own pace. study sample was that it has been successfully used over
Consequently, it means higher motivation and the period of eight years already and has been
stimulation for students. In addition, institutions can continuously modified to meet students’ specific needs
have greater access to student population3. The and also to comply with the institutional requirements as
improved cost effectiveness is particularly true for the far as the format, structure and content are concerned.
corporate systems where people are permanently busy The data were collected at the end of the course in form
and hardly ever can afford to attend face-to-face full- of questionnaires filled in by 14 students who
time classes. However, hybrid learning enables them successfully completed the course, 14 students’ self-
after finishing their work, family and other social reflective essays and evaluation reports generated from
commitments to start learning. Also universities are all the online course component. Originally, 15 students
the time looking for an increase of cost savings. For attended the course but there was one drop-out at the
example, hybrid learning is an advantage for their beginning of the course. Although the sample of
distance learning courses or investment learning projects. respondents might seem small, for this course it is a
maximum since students have to write long essays
3. MATERIAL AND METHODS which the teacher must correct within a relatively short
period to provide students with timely feedback. Out of
The purpose of this study is to examine issues 14 students only two were male students. And all the
surrounding hybrid learning concept in practice. To students studied Management of Tourism, either in the
attain this research objective, the author used a case first or second year of study.
study approach22; an empirical inquiry that investigates a
contemporary phenomenon within its real-life context;
when the boundaries between phenomenon and context
2
RESEARCH ARTICLE XXXXXXXXXXXXXXXXX
4
RESEARCH ARTICLE XXXXXXXXXXXXXXXXX
successful and the most effective course delivery in the Interactive Collaborative Learning (ICL2011), pp. 357-361.
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[13] Paris, S., Paris, A.: Classroom Applications of Research on
Self-Regulated Learning. Edu-cational Psychologist 36(2), 89-
ACKNOWLEDGMENT 101 (2001)
[14] Graham, C.R., Allen, S., Ure, D.: Benefits and Challenges of
The paper is supported by SPEV project no. 2108. Blended Learning Environ-ments. In: Khosrow-Pour, M. (ed.)
Encyclopedia of Information Science and Technology, pp. 253-
259. Hershey, PA, IDEA Group (2005)
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