Scribd Logo
Upload

Welcome to Scribd!

  • MarketResearchReport 202108111326CEST

    Uploaded by

    Farida Rasiwala
    23 views8 pages
    This document contains market research reports for 6 companies in Industry 1. It provides sales data for products Petra and Quarto, including averages for the industry. It also lists new orders, sales, and quality indexes for each company, showing their share of the total industry. Training costs for sales personnel are given for the benchmark company only.

    Original Description:

    Original Title

    MarketResearchReport_202108111326CEST

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document contains market research reports for 6 companies in Industry 1. It provides sales data for products Petra and Quarto, including averages for the industry. It also lists new orders, sales, and quality indexes for each company, showing their share of the total industry. Training costs for sales personnel are given for the benchmark company only.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    23 views8 pages

    MarketResearchReport 202108111326CEST

    Uploaded by

    Farida Rasiwala
    This document contains market research reports for 6 companies in Industry 1. It provides sales data for products Petra and Quarto, including averages for the industry. It also lists new orders, sales, and quality indexes for each company, showing their share of the total industry. Training costs for sales personnel are given for the benchmark company only.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 8

    iBizSim: International Business Simulations: Market Research Reports August 11, 2021

    Industry 1 Company 3: Preset name (please change): Industry 1 Company 3 Period number 0

    1. Sales

    1.1 Market research report type 1

    Product policy

    1-1: Benchmark company, Industry 1


    Petra 160,000 Euro
    Quarto 270,000 Euro

    1-2: Preset name (please change): Industry 1 Company 2


    Petra 160,000 Euro
    Quarto 270,000 Euro

    1-3: Preset name (please change): Industry 1 Company 3


    Petra 160,000 Euro
    Quarto 270,000 Euro

    1-4: Preset name (please change): Industry 1 Company 4


    Petra 160,000 Euro
    Quarto 270,000 Euro

    1-5: Preset name (please change): Industry 1 Company 5


    Petra 160,000 Euro
    Quarto 270,000 Euro

    1-6: Preset name (please change): Industry 1 Company 6


    Petra 160,000 Euro
    Quarto 270,000 Euro

    Petra
    Industry average 160,000.00 Euro
    Your deviation from industry average 0.00 %

    Quarto
    Industry average 270,000.00 Euro
    Your deviation from industry average 0.00 %

    Home market Export market

    Image

    1-1: Benchmark company, Industry 1


    Petra 100 100 index
    Quarto 100 100 index

    1-2: Preset name (please change): Industry 1 Company 2


    Petra 100 100 index
    Quarto 100 100 index

    1-3: Preset name (please change): Industry 1 Company 3


    Petra 100 100 index
    Quarto 100 100 index

    1-4: Preset name (please change): Industry 1 Company 4


    Petra 100 100 index
    Quarto 100 100 index

    1-5: Preset name (please change): Industry 1 Company 5


    Petra 100 100 index
    Quarto 100 100 index

    1-6: Preset name (please change): Industry 1 Company 6


    Petra 100 100 index
    Quarto 100 100 index

    Petra
    Industry average 100.00 100.00 index
    Your deviation from industry average 0.00 0.00 %

    Quarto
    Industry average 100.00 100.00 index
    Your deviation from industry average 0.00 0.00 %

    Price policy: Sales price

    1-1: Benchmark company, Industry 1


    Petra 190 255 CU
    Quarto 230 309 CU

    1-2: Preset name (please change): Industry 1 Company 2


    Petra 190 255 CU
    Quarto 230 309 CU

    1-3: Preset name (please change): Industry 1 Company 3


    Petra 190 255 CU
    Quarto 230 309 CU

    1-4: Preset name (please change): Industry 1 Company 4


    Petra 190 255 CU
    Quarto 230 309 CU

    1-5: Preset name (please change): Industry 1 Company 5


    Petra 190 255 CU
    Quarto 230 309 CU

    1-6: Preset name (please change): Industry 1 Company 6


    Petra 190 255 CU
    Quarto 230 309 CU

    Petra
    Industry average 190.00 255.00 CU
    Your deviation from industry average 0.00 0.00 %

    Quarto
    Industry average 230.00 309.00 CU
    Your deviation from industry average 0.00 0.00 %

    1.2 Market research report type 2

    Home market Export market

    New orders in this period

    1-1: Benchmark company, Industry 1


    Petra 30,000 90,000 units
    Quarto 12,000 36,000 units

    1-2: Preset name (please change): Industry 1 Company 2


    Petra 30,000 90,000 units
    Quarto 12,000 36,000 units

    1-3: Preset name (please change): Industry 1 Company 3


    Petra 30,000 90,000 units
    Quarto 12,000 36,000 units

    1-4: Preset name (please change): Industry 1 Company 4


    Petra 30,000 90,000 units
    Quarto 12,000 36,000 units

    1-5: Preset name (please change): Industry 1 Company 5


    Petra 30,000 90,000 units
    Quarto 12,000 36,000 units

    1-6: Preset name (please change): Industry 1 Company 6


    Petra 30,000 90,000 units
    Quarto 12,000 36,000 units

    Petra
    Industry total 180,000 540,000 units
    Your share 16.67 16.67 %
    Quarto
    Industry total 72,000 216,000 units
    Your share 16.67 16.67 %

    Sales

    1-1: Benchmark company, Industry 1


    Petra 30,000 90,000 units
    Quarto 12,000 36,000 units

    1-2: Preset name (please change): Industry 1 Company 2


    Petra 30,000 90,000 units
    Quarto 12,000 36,000 units

    1-3: Preset name (please change): Industry 1 Company 3


    Petra 30,000 90,000 units
    Quarto 12,000 36,000 units

    1-4: Preset name (please change): Industry 1 Company 4


    Petra 30,000 90,000 units
    Quarto 12,000 36,000 units

    1-5: Preset name (please change): Industry 1 Company 5


    Petra 30,000 90,000 units
    Quarto 12,000 36,000 units

    1-6: Preset name (please change): Industry 1 Company 6


    Petra 30,000 90,000 units
    Quarto 12,000 36,000 units

    Petra
    Industry total 180,000 540,000 units
    Your share 16.67 16.67 %

    Quarto
    Industry total 72,000 216,000 units
    Your share 16.67 16.67 %
    1.3 Market research report type 3

    Quality index

    1-1: Benchmark company, Industry 1 100.00 index


    1-2: Preset name (please change): Industry 1 Company 2 100.00 index
    1-3: Preset name (please change): Industry 1 Company 3 100.00 index
    1-4: Preset name (please change): Industry 1 Company 4 100.00 index
    1-5: Preset name (please change): Industry 1 Company 5 100.00 index
    1-6: Preset name (please change): Industry 1 Company 6 100.00 index

    Industry average 100.00 index


    Your deviation from industry average 0.00 %

    Home market Export market

    Training of sales personnel

    1-1: Benchmark company, Industry 1 300,000 630,000 CU


    1-2: Preset name (please change): Industry 1 Company 2 300,000 630,000 CU
    1-3: Preset name (please change): Industry 1 Company 3 300,000 630,000 CU
    1-4: Preset name (please change): Industry 1 Company 4 300,000 630,000 CU
    1-5: Preset name (please change): Industry 1 Company 5 300,000 630,000 CU
    1-6: Preset name (please change): Industry 1 Company 6 300,000 630,000 CU

    Industry average 300,000 630,000 CU


    Your deviation from industry average 0.00 0.00 %

    Communication policy: Advertising, sales promotion

    1-1: Benchmark company, Industry 1


    Petra 720,000 1,280,000 CU
    Quarto 700,000 1,020,000 CU

    1-2: Preset name (please change): Industry 1 Company 2


    Petra 720,000 1,280,000 CU
    Quarto 700,000 1,020,000 CU

    1-3: Preset name (please change): Industry 1 Company 3


    Petra 720,000 1,280,000 CU
    Quarto 700,000 1,020,000 CU

    1-4: Preset name (please change): Industry 1 Company 4


    Petra 720,000 1,280,000 CU
    Quarto 700,000 1,020,000 CU

    1-5: Preset name (please change): Industry 1 Company 5


    Petra 720,000 1,280,000 CU
    Quarto 700,000 1,020,000 CU

    1-6: Preset name (please change): Industry 1 Company 6


    Petra 720,000 1,280,000 CU
    Quarto 700,000 1,020,000 CU

    Petra
    Industry average 720,000 1,280,000 CU
    Your deviation from industry average 0.00 0.00 %

    Quarto
    Industry average 700,000 1,020,000 CU
    Your deviation from industry average 0.00 0.00 %

    1.4 Market research report type 4

    Home market

    The economy of the home market is still in a deep crisis. There is no longer a discussion as to whether this is a psychological problem or because of the general weakness of the world
    economy. However no one knows the magic solution.

    Export market

    Every one is looking at the latest indicators in the U.S.A. and interprets them optimistically. However a rapid improvement is not realistic.
    2. Purchasing

    2.1 Market research report

    2.1.1 Raw materials

    Tika

    No new information available.

    Ulli

    No new information available.

    Varu

    No new information available.

    2.1.2 Bought-in goods

    Petra

    A special discounted purchase price of Euro 130 per unit is only available for orders in period 1.

    Quarto

    No new information available.

    You might also like