VN TechHub Employer Branding

FY22
The Geeks Speak Ep. #1
Attraction

5,500+ reach on Lazada Tech Hub: event + posts (boosted)

1,900+ reach on Lazada Vietnam Career (organic)
1,000+ reach on Amanotes (organic)

10,000+ reach Lazada Corporate LinkedIn

Share on Amanotes LinkedIn: 23 likes

4,357 reach on personal account (post + story)

4
 WHAT’S FUN NEXT IN S1 FY22

Continue to promote Lazada Tech Hub name in the

market and help drive Lazada brand as tech-driven
company
THE GEEKS SPEAKS
Bring values to software engineers:
EPISODE #2, #3, #4
👨💻 Enlarge our engineers’ skillset: public speaking,
IN COLLAB WITH MANY TECH presenting, researching, influencing, etc.
COMPANIES 👨💻 Exposure in tech communities, both local and
international
👨💻 Develop our engineers’ own personal brand on the
market
👨💻 Contribute to tech communities
 WHAT’S FUN NEXT IN S1 FY22

(open for discussion)

Format Live presentation and Q&A with audience
Pre-recorded talk-show
Channel LinkedIn Live
THE GEEKS SPEAKS Target
Fresh grads & Mid leveled Software Engineers
audience
EPISODE #2, #3, #4 Suggested project RACI: Claire (PM), Loan OTD, c Linh
IN COLLAB WITH MANY TECH Roles & Diep HRBP, Khanh Ha OC, Mai Anh TA
Stakeholder Suggested BOA: Michael & Michael-D
COMPANIES s Project sponsor: tbc
Suggested partners list for S1: VNG, AXON US, Grab, Tiki
Apr: Ep #1: Lazada X Amanotes (done)
Aug: Ep #2: Lazada X Axon US (tbc)
Deliverables
Sep: Ep #3: Lazada X VNG (tbc)
Oct: Ep #4: Lazada X Grab/Tiki (tbc)
 FOR YOUR ACTION
we’re here

Aug Sept Oct

Ep#1:
Ep#2: Ep#3: Ep#4:
LazadaXAmanotes:
(tbc) (tbc) (tbc)
Presentation skills 101

THE GEEKS SPEAKS

Tech leaders (Michael & Michael-D)
EPISODE #2, #3, #4
▪ Suggest topics & guest speakers to deliver
IN COLLAB WITH MANY TECH ▪ Help communicate and encourage team members
COMPANIES
HRBP/TA/OTD/OC
• Communicate and “sell” the project to tech team
• Media support of event
The Geeks Speak calendar

Topic Guest
Date & Time
(name of the session can be modified) Speaker/Team
Best practices of Automation Testing in Lazada
21st Sep 2021 Liem Dang
Logistics
26th Oct 2021 Sortation: Hardware & Software Integration 101 Ivan Kishchenko
Customer-driven mindset: meaning and impact to
30th Nov 2021 Thanh Vo
software engineer
28th Dec 2021 Team Management for new Tech Leader Khalid
18th Jan 2022 Controlling capital lost in Lazada Logistics Thiep
28th Feb 2022 tbc Steven’s team
29th Mar 2022 Stress test during campaign Duong Phan