Professional Documents
Culture Documents
Managers and
Managing
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Learning Objectives (1 of 2)
1. Describe what management is, why management is
important, what managers do, and how managers use
organizational resources efficiently and effectively to
achieve organizational goals.
2. Distinguish among planning, organizing, leading, and
controlling (the four principal managerial tasks), and
explain how managers’ ability to handle each one
affects organizational performance.
3. Differentiate among three levels of management, and
understand the tasks and responsibilities of managers
at different levels in the organizational hierarchy.
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Learning Objectives (2 of 2)
Management
• Management includes the planning,
organizing, leading, and controlling of
human and other resources to achieve
organizational goals effectively and
efficiently.
• What difference can a manager make?
Satya Nadella, Microsoft CEO
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What Is Management? (3 of 3)
Resources
• Include assets such as:
1. People and their skills, know-how, and experience.
2. Machinery.
3. Raw materials.
4. Computers and information technology.
5. Patents, financial capital, and loyal customers and
employees.
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Achieving High Performance:
A Manager’s Goal (1 of 2)
Organizational performance
• A measure of how efficiently and effectively
managers use available resources to satisfy
customers and achieve organizational goals
• Microsoft’s corporate mission revised by CEO
Satya Nadella to reflect current technological
trends, resulting in increased employee moral,
product quality, and stock market values
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Achieving High Performance:
A Manager’s Goal (2 of 2)
Efficiency
• A measure of how well or how productively
resources are used to achieve a goal
• UPS instructing drivers to leave truck doors open when going
short distances to reduce delivery times
Effectiveness
• A measure of the appropriateness of the goals
an organization is pursuing and the degree to
which the organization achieves those goals
• Microsoft’s restructure eliminating internal competition,
resulting in increased employee morale and performance.
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Figure 1.1 Efficiency, Effectiveness, and
Performance in an Organization
High-performing organizations are efficient and effective.
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Why Study Management? (1 of 2)
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Why Study Management? (2 of 2)
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Figure 1.2 Four Tasks of
Management
Organizing
• Structuring working relationships so
organizational members interact and
cooperate to achieve organizational goals
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Organizing (2 of 2)
Organizational structure
• A formal system of task and reporting
relationships that coordinates and motivates
organizational members so that they work
together to achieve organizational goals
• ER director Daley works closely with team,
increasing efficiency and improving
customer satisfaction
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Leading
Leading
• Articulating a clear vision and energizing and
enabling organizational members so they
understand the part they play in achieving
organizational goals
• An organization’s vision is a short, succinct, and inspiring
statement of the organization’s future state.
Controlling
• Evaluating how well an organization is
achieving its goals and taking action to
maintain or improve performance
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Controlling (2 of 2)
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Example: Mercy Medical Center
Decisional Disturbance handler Move quickly to take corrective action to deal with
unexpected problems facing the organization from the
external environment, such as a crisis like an oil spill, or
from the internal environment, such as producing faulty
goods or services.
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Managerial Roles Identified (2 of 3)
Type of Role Specific Role Examples of Role Activities
Interpersonal Figurehead Outline future organizational goals to employees
at company meetings; open a new corporate
headquarters building; state the organization’s
ethical guidelines and the principles of behavior
employees are to follow in their dealings with
customers and suppliers.
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Levels and Skills of Managers (1 of 2)
Department
• A group of managers and employees who
work together and possess similar skills or
use the same knowledge, tools, or techniques
• Example: the manufacturing, accounting,
engineering, or marketing department
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Figure 1.3 Levels of Management
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Levels of Management (1 of 2)
Middle managers
• Supervises first-line managers
• Responsible for finding the best way to use
resources to achieve organizational goals
• High school principal or a marketing manager
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Levels of Management (2 of 2)
Top managers
• Responsible for the performance of all
departments
• Establish organizational goals
• Decide how different departments should
interact
• Monitor how well middle managers in each
department use resources to achieve goals
• President of a university
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Levels and Skills of Managers (2 of 2)
Figure 1.4 Relative
Amount of Time
Managers Spend
on the Four
Managerial Tasks
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Managerial Skills
Conceptual skills
• The ability to analyze and diagnose a situation
and distinguish between cause and effect
Human skills
• The ability to understand, alter, lead, and control
the behavior of other individuals and groups
Technical skills
• Job-specific skills required to perform a particular
type of work or occupation at a high level
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Figure 1.5: Types and
Levels of Managers
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Core Competency
Core competency
• Specific set of departmental skills, abilities,
knowledge and experience that allows one
organization to outperform its competitors
• Skills for a competitive advantage
• Google’s core competency, research and development,
allows them to develop innovative products and services
(computerized glasses, self-driving cars).
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Restructuring and Outsourcing
Restructuring
• Downsizing an organization by eliminating the
jobs of large numbers of top, middle, and first-
line managers and nonmanagerial employees
Outsourcing
• Contracting with another company, usually in
a low-cost country abroad, to perform a work
activity the company previously performed
itself
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Empowerment
Empowerment
• Empowerment involves giving employees
more authority and responsibility over how
they perform their work activities.
• Example: Valve Corporation has no
managers, no hierarchy or top-down control.
Employees pick their own projects.
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Challenges for Management in a
Global Environment
Building a competitive advantage
Maintaining ethical and socially responsible
standards
Managing a diverse workforce
Utilizing new technologies
Practicing global crisis management
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Building Competitive Advantage
Competitive advantage
• Ability of one organization to outperform other
organizations because it produces desired
goods or services more efficiently and
effectively than its competitors
Innovation
• The process of creating new or improved
goods and services or developing better ways
to produce or provide them
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Figure 1.6 Building Blocks of
Competitive Advantage
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Turnaround Management
Turnaround management
• Creation of a new vision for a struggling
company using a new approach to planning
and organizing to make better use of a
company’s resources to allow it to survive and
eventually prosper
• Apple’s Steve Jobs excelled at turnaround management.
©McGraw-Hill Education.
Maintaining Ethical and
Socially Responsible Standards
Managers are under considerable pressure
to make the best use of resources.
Too much pressure may induce managers to
behave unethically and even illegally.
• Wells Fargo Scandal “Eight is great”
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Managing a Diverse Workforce
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Utilizing New Technologies
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Practicing Global Crisis Management